98147124 98147094 98147095 98147097 98147098 98147101 98147109 98147156

10112

1.1

1.2

(7-ElevenOK) 2011

1.3

(Data Envelopment Analysis, DEA)

1.11.4

((Data Envelopment Analysis, DEA) 2.12.22.3

2.1

(2008) 2007 19

2.1

(2003) 2002 (World Trade Organization, WTO) 20002002 30 2002

2.2

(2009) 20081200812

2.3

2001200819911992200190

(Data Envelopment Analysis, DEA) 3.13.23.3

3.1

(Inputs) (Outputs) (Taylor III, 2009)

3.2

(20042005)

1. 2. 3. 4. 5.

6. 7. 8. (Non-Parametric Frontier Estimation) 9. 10. 11.

(2004)

1. 2.

3. 4. 5. 6.

3.3

3.1 Farrell CharnesCooper RhodesFarrell 1957

1.3.1I-I 2. (Constant Returns to Scale, CRS) 3. (Convex)

3.1 Farrell

3.2 DEA

(DEA)

4.1

4.2

(7-Eleven) (FamilyMart) (Hi-Life)OK (OKmart)

2000 (ATM)

4.3

1111OK20112010OK20116.06%4.1

4.1 2011

(1) 2012(2) 1111(3) *OK2011201020116.06%

(1)() (2)() (2)() (3)() 7-Eleven 4,784 8,775 42 1227.13 2,801 4,000 21 474.28 1,285 3,000 18.56 186 OK 869 1,100 18 107.69*

4.1DEA SolverDEACCRInput1Input2Input3Output 7-Eleven7-Eleven4.14.3

4.1 7-Eleven

4.17-Eleven59%45%50% 7-Eleven 40%7-Eleven

4.2 7-Eleven

4.27-Eleven27%35%45%7-Eleven 15%7-Eleven

4.3 OK7-Eleven

4.3OK7-Eleven19%14%44% 7-Eleven 10%7-ElevenOK

4.24.47-Eleven17-Eleven85%OK7-Eleven70%7-Eleven56%DEA7-ElevenOK

OKOK

4.2 DEA

7-Eleven 0.000000 1.000000 0.152126 0.847874 0.435700 0.564300 OK 0.299934 0.700066

4.4

5.1

(Data Envelopment Analysis, DEA)

1. 2. (7-Eleven OK)

3. 2011

4.7-Eleven1 7-Eleven85%OK7-Eleven70% 7-Eleven56%DEA7-ElevenOK

5.7-Eleven7-Eleven7-ElevenOK

5.2

1. 2.OK20112010OK20116.06%OK2011

3.CCRBCC 4.DEA Solver