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来来 www.3722.cn 来来来来来来来来来来 来来 来来 统一 Uniform Title, Uniform Manageme nt 来来来来来来 来来来来来来 Name of development: Chongqing Fortune Plaza 来 来 · 来 来 来 来 来 来 CHONGQING FORTUNE MALL

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重 庆 · 财 富 购 物 中 心 CHONGQING FORTUNE MALL. ︱. ︱. ︱. 开发项目名称:重庆财富中心 Name of development: Chongqing Fortune Plaza. 统一产权,整体运营 Uniform Title, Uniform Management. 中 国 · 重 庆 CHINA · CHONGQING. 1997 年,重庆成为中国最年轻的直辖市。 - PowerPoint PPT Presentation

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Page 1: 统一产权,整体运营 Uniform Title, Uniform Management

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统一产权,整体运营Uniform Title, Uniform Management

开发项目名称:重庆财富中心Name of development: Chongqing Fortune Plaza

重 庆 · 财 富 购 物 中 心CHONGQING FORTUNE MALL

︱ ︱ ︱

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中 国 · 重 庆 CHINA · CHONGQING

1997 年,重庆成为中国最年轻的直辖市。

The year of 1997 witnessed Chongqing became the youngest municipality under the direct leadership of the central

government.

2007 年,重庆成为继上海浦东新区、天津滨海新区后的第三个国家综合配套改革试验区。

In 2007, Chongqing became the 3rd State Comprehensive Reform and Experimental Area after Shanghai Pudong New Area and Tianjin Binhai New Area.

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重庆定位:我国重要的中心城市,国家历史文化名城,长江上游地区的经济中心,国家重要的现代制造业基地,综合交通枢纽,城乡统筹的特大型城市。Positioning of Chongqing: A key city of China, State Famous City with Long History and Splendid Civilization, Economic Center on the Upper Reach of Yangtze River, a key modern manufacture base in China, a comprehensive transportation hub, and a super-city integrating the urban and rural development.

重庆目标:加快建设成为西部地区的重要增长极、长江上游地区的经济中心、城乡统筹的直辖市,在西部地区率先实现全面建设小康社会的目标。Target of Chongqing: Accelerating construction to become the important growth point in Western China; turning itself into the economic center on the upper reach of Yangtze River; building the city into the municipality under the direct leadership of the central government integrating the urban and rural development and accomplish the goal of building a well-off society in advance in Western China.

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面积、人口及经济发展 AREA, POPULATION AND ECONOMIC GROWTH

● 总面积 8.24 万平方公里Overall area: 82.4 thousand square kilometers

● 人口 3,100 万Total population: about 31 million

● 城市人口 730 万人(包括流动人口 60 万)Urban population: 7.3 million (including 600,000 migrant population)

● 2007 年 GDP 达到 4111.82 亿元,增长 15.6% ,增长

率位列全国第三 In 2007, Chongqing’s GDP has reached 411billion Yuan odd, annual increment is 15.6% which is No.3 in terms of increase rate around China.

● 2007 年城市居民人均可支配收入 13715 元,西部城市第二In 2007,the disposable income of urban residents is 13,715 Yuan, ranking 2nd in Western China.

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• 2007 年,全市实现消费品零售总额 1661.23 亿元 ,同比增长 18.4% ; In 2007, Chongqing’s total volume of Consumer Goods Sales has reac

hed 166 billion, the annual growth rate is 18.4% compared with same period of last year;

• 全年城市市场实现消费品零售额 1218.66 亿元,同比增长 19.4% ;农村消费品市场实现消费品零售额 442.57 亿元,同比增长 15.7% 。

In 2007, total volume of Consumer Goods Sales of urban area reached 121.8 billion, the annual growth rate is 19.4% compared with same period of last year, while rural area achieved 44.2 billion, the growth rate is 15.7%.

消费 CONSUMPTION

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重庆北部新区CHONGQING NEW NORTH ZONE ( NNZ ) ● 重庆向北发展

Overall development of CQ city

is northward.

● 北部新区 2001 年成立的国家级开

区,规划面积 136.6 平方公里 , 规

划人口 65 万

NNZ was established as the state-

level development zone with a planned

area of 136.6 square kilometers and a

planned population of 650,000

NNZ

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现代产业基地、都市发达经济圈核心增长极和都市风貌展示区。Modern Industry Base, Key Growth Point in the Urban Developed Economic Circle, Display Area of the Urban Scenery.

北部新区三大定位Positioning of NNZ

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重庆财富中心区位图location of Chongqing Fortune Center

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● 城市高尚住宅区 High-end residential area

重庆最成熟的高档住宅区,集合了众多国内一线品牌开发企业的大型楼盘。

Located in the most mature high-end residential area, a huge residential complex combining many domestic frontier

brand enterprises.

● 新行政中心 New administrative center

区域内市级机关、国家级单位等众多,定位重庆政治新中心。

Home to many municipal and state organs which turn the area into the new Chongqing political center.

● 新产业经济区 New industry area

开创重庆北部高新产业经济奇迹。

Creating economic miracle in the NNZ.

● 涉外商务区 Foreign-related area

重庆领事馆区、写字楼群、星级酒店群。

Chongqing Consulate Area is around, office buildings and star hotels are gathered here.

● 都市风貌展示区 Display area of urban scenery

城市规划科学合理,道路交通体系发达,周边公园、市政设施完善。

With rational and scientific urban planning, the area has a developed transportation system. Nearby parks and

infrastructure are quite complete.

重庆财富中心地段 5 大特征5 ADVANTAGES OF CHONGQING FORTUNE CENTER

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位于重庆市北部新区高新园,占地 32 公顷,建设规模 80 万平方米,涵盖高档商业、甲级写字楼,五星级酒店、高级公寓等,融居住、办公、购物、休闲娱乐、文化艺术活动于一体的生态型国际化涉外商务区。

Chongqing Fortune Plaza covers a site area of 32 hectares, which integrates a Grade A

office tower, high quality apartments, hotel group, a shopping mall, leisure and

entertainment facilities with GFA of 800,000 square meters. It will become a Foreign

Related Business Center with multi functions and effective space, a business hub of

Chongqing’s New North Zone and Chongqing’s new-type consumption center.

项目概述 PROJECT PROFILE

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财富大道 Fortune Avenue

中心湖区休闲区Central Lake amusement are

a

写字及商业楼综合体

Office and Retail com

plex

酒店组团Hotel complex

博士创业园Doctors’ Garden

公寓Residential

项目总平面规划 PROJECT LAYOUT N

商业二期 Retail phase II

重庆使馆区 重庆使馆区 CConsulateonsulate

AreaArea

写字楼Office

写字楼 Off

ice

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N

重庆财富中心项目介绍 CHONGQING FORTUNE CENTER

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项目计划工期 CONSTRUCTION PLAN  2006 2007 2008 2009

商业和财富写字楼 B座(Fortune Mall and Commercial Tower)

9月开工(Began construction in Sep. 2006)

— —

3月竣工、 9月试营业(Will be completed in March 2009 and soft open in Sep.2009)

二期商业( Retail – P II )

— —9月开工建设( Began construction in Sep. 2008 )

12月完工(Will be completed in Dec. 2009)

三星酒店( 3 star hotel ) —

6月开工建设( Began construction in June.2007 ) 

10月竣工( Will be completed in Oct. 2008 )

12月试营业(Will be soft open in Dec. 2009)

五星酒店( 5 star hotel ) — — —

2月开工建设(Began construction in Feb. 2009)

财富写字楼 A座( Fortune Tower A ) — —

5月开工建设(Began construction in May. 2008)

12月完工(Will be completed in Dec. 2009)

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项目各种业态配比项目各种业态配比 PROJECT COMPOSITIONPROJECT COMPOSITION

OFFICEHOTEL

RESIDENTIAL RETAIL

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大型购物中心 Shopping Mall : 138,000 平方米 (sqm) – 在建 (Under construction)

餐饮娱乐中心 ( 商业二期 ) Entertainment (PII): 52,000 平方米 (sqm) – 设计中 (In the

stage of design)

餐饮酒吧街 F & B: 3,000 平方米 (sqm) – 在建 (Under construction)

商业: 商业: 19.619.6 万平方米 RETIAL: 196,000SQM

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公寓:公寓: 2828 万平方米RESIDENTIAL: 280,000SQM

一期板式公寓 (Slab building) : 132,000 平方米 (sqm) – 已完工 (Completed)

一期塔式公寓 (Tower building) : 78,000 平方米 (sqm) – 已完工 (Completed)

二期花园公寓 (Low rise slab building) : 65,600 平方米 (sqm) – 已完工 (Completed)

会所 (Club House) : 2, 000 平方米 (sqm) – 已完工 (Completed)

幼儿园 (Kid Garden) : 2,400 平方米 (sqm) – 已完工 (Completed)

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酒店组团:约酒店组团:约 1010 万平方米万平方米 HOTEL COMPLEX: 100 ,000SQMHOTEL COMPLEX: 100 ,000SQM

五星级酒店 : 54,500 平方米 ( 设计中 )5 star hotel: 54,500 sqm (In the stage of design)

三星级酒店: 22,000 平方米(在建)3 star hotel:22,000 sqm (Under construction)

有限服务式公寓: 23,500 平方米(在建) Limited serviced apartment:23,500sqm (Under construction)

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写字楼:写字楼: 23.623.6 万平方米万平方米OFFICE BUILDINGS : 236 ,000SQM

财富大厦 Fortune Tower A : 60,000 平方米– 设计中 (In the stage of design)

商务大厦 Commercial Tower : 33,000 平方米 – 在建 (Under construction)

博士创业园 Doctors’ Garden : 140,000 平方米– 已完工 (Completed)

总部基地 Office Park : 6,400 平方米– 在建 (Under construction)

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商业规划 RETAIL LAYOUT 湖滨风情区Around lake amusement area

商业二期 Entertainment (PII)

“L” 型购物中心L-shape Fortune Mall

写字楼Office

写字楼Office

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重庆财富购物中心市场定位 MARKET POSITIONING ( FORTUNE MALL )

以周边 3~5 公里范围为核心,辐射北部新区,为在该区域工作、居住人群提供一个最佳的集购物、餐饮、休闲娱乐为一体的消费场所,成为北部新区商业的领导者。中高档商业( 15% 高端, 40% 中高端, 45% 中端) , 随市场不断提升。 Be a leading shopping mall in NNZ. Be part of the local community an

d be a good retail service provider. Planned service radius is about 5 kil

o. It aims to provide the best shopping and entertainment environment

for those who work and live in this area.

It is a mid-to-high level shopping mall when we start , will grow with

the market. The planned product mix is 15%(high end products),40%

(mid-to-high products),45%(mid-level products).

Core Customer Group are individuals, couples and families with high c

onsumption capability. Normally they live in this region, having high i

ncome and limited shopping time, but they DO enjoy high quality

shopping experience and trendy stuff.

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商业信息汇总 RETAIL SUMMARY

项目位置:Location:

重庆市北部新区新光大道 16 号 (北部新区最南端)No.16 Xing Guang Road New North Zone,Chong Qing (located at south edge of the New North Zone)

楼层: Floors :

地下三层,地上四层4 floors above ground and 3 floors below ground

计划试营业时间:Soft Opening Date:

2009 年 9 月底End of September 2009

计划交付日期:Handover Date:

2009 年 3 月底End of March 2009

运营理念:Operation:

统一产权,整体运营;Uniform Title, Uniform Management;

电梯:Lifts:

自动扶梯: 40台;货梯: 3台;客梯: 6台;观光电梯: 2台。40 escalators,3 cargo lifts,6 passenger lifts and 2 bullet lifts.

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财富购物中心面积信息 RETAIL SUMMARY - AREA

• 总建筑面积 : 138,000 平方米;

• 车位建筑面积: 38,413.4 平方米( 841 个);

• 商业建筑面积: 92,213 平方米;

• 商业套内面积: 56,638 平方米;

• 使用率: 61.9%;

• Total G.F.A.: 138,000 (sqm)

• Car parking G.F.A.: 38,413.4 SQ

M ( 841 units );

• Retail G.F.A.: 92,213 (sqm);

• Retail N.L.A.: 56,638 (sqm);

• Efficiency rate: 61.9%;

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店铺数量 SHOP SUMMARY

楼层( Floor)

数量(Number)

主力店(Anchor)

次主力店(Sub-anchor)

小商铺(Specialty shop

s)

面积合计(Total Area.NL

A)

F1

3

2 72 11,227

F2 2 70 11,582

F3 2 48 12,747

F4 3 0 6,966

B1 0 58 11,276

B2 0 0 33 2,840

单元合计( Total Unit )

3 9 281 293

面积合计(Total Area.NLA)

24,757 9,555 22,326 56,638

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主力店 KEY ANCHORS’ SPACE• 百货主力店,从 L1 层到 L4 层,建筑面积 21,1

85平方米,套内面积 13,130 平方米;Department store, L1 to L4, G.F.A. 21,185 sqm , indoor area 13,130 sqm;

• 次主力店 ( 北侧 ) ,从 L1 层到 L3 层,建筑面积4,874 平方米,套内面积 2,832 平方米;Sub-anchor (North), L1 to L3, G.F.A. 4,874 sqm; indoor area 2,832 sqm;

• 次主力店 (东南角 ) ,从 L1 层到 L2 层,建筑面积

3,769 平方米,套内面积 2,134 平方米;Sub-anchor (South-east corner), L1 to L2, G.F.A. 3,769 sqm; indoor area 2,134 sqm;

• 配套超市, B1 层南侧,建筑面积 12,094 平方米,套内面积 8,099 平方米;Supermarket, south part of B1, G.F.A. 12,094 sqm; indoor area 8,099 sqm;

• 7厅电影院, L3 层,建筑面积 5,027平

方米,套内面积 3,528 平方米;Movie center with 7 halls, L3, G.F.A. 5,027 sqm , indoor area 3,528 sqm;

• 咖啡、健康餐饮, L1东北角,建筑面积 6,968.43 平方米,套内面积 4,150.95平方米;Coffee and healthy food, north-east corner of L1, G.F.A. 2,729.85 sqm ,indoor area 4,150.95 sqm;

• 高档餐饮, L4 层,建筑面积 3,575平

方米,套内面积 2,855 平方米;Fine dining, L4, G.F.A. 3,575 sqm ,indoor area 2,855 sqm;

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楼层平面图(地上 1层) FLOOR PLAN F1

• 次主力店 ( 北侧 ) ;• Semi-anchor (North);

• 咖啡、健康餐饮;• Coffee and healthy food;

• 百货主力店;• Department store;

• 次主力店 (东南角 ) ;• Semi-anchor (South-east corner);

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楼层平面图(地上 2层) FLOOR PLAN F2

• 次主力店 ( 北侧 ) ;• Semi-anchor (North);

• 百货主力店;• Department store;

• 次主力店 (东南角 ) ;• Semi-anchor (South-east corner);

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楼层平面图(地上 3层) FLOOR PLAN F3

• 次主力店 ( 北侧 ) ;• Semi-anchor (North);

• 百货主力店;• Department store;

• 次主力店 (东南角 ) ;• Semi-anchor (South-east corner);

• 7厅电影院;• Movie center with 7 halls;

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楼层平面图(地上 4层) FLOOR PLAN F4

• 百货主力店;• Department store;

• 高档餐饮;• Fine dining;

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楼层平面图( LG层) FLOOR PLAN LG

健身中心,高档 KTV ,大型餐饮,超市,运动城,水疗中心;Gym club , Fine KTV , Mega F&B ,Supermarket , Sports city , SPA;

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健身中心,高档 KTV ,大型餐饮,超市,运动城,水疗中心;Gym club , Fine KTV , Mega F&B ,Supermarket , Sports city , SPA;

楼层平面图(地下 1层) FLOOR PLAN B1

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效果图 ARTIFICIAL PERSPECTIVE

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效果图 ARTIFICIAL PERSPECTIVE

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JFB

GYQ

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谢 谢 !Thank you !