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December
1, 2010 -
1
1
1.
1.1.
1.1.1.
1.1.1.1.
1.1.1.2.
1.1.1.3.
1.1.1.4.
1.1.2.
1.2.
1.2.1. ,
1.2.2.
1.2.3. ,
1.2.4. ,,
1.2.5.
1.2.6.
1.2.7.
1.3.
1.3.1.
1.3.2.
1.3.3.
1.3.4.
1.3.5.
1.3.6.
1.3.7.
2.
2.1. PEST
2.2.
3. SWOT
.
1.1
1.2
1.3
.
2.1
2.2
2.3
2.4
2.5
2
December
1, 2010 -
1
3
:
-
.
:
55
.
:
.
.
1.1. :
- 55 .
18-25 63%, 26-35 27%, 36-50
10% .
.
1.
18-25 36 63%
26-35 15 27%
36-50 9 10%
51-65 0 0
55 100
1.
1.2..
64% 36%
.
63%
27%
10%
0%
18-25 26-35 36-50 51-65
December
1, 2010 -
1
5
2.
35 64%
20 36%
55 100%
2. .
1.3
31 56%,
5 9%, 10 18%,
7 12% 5%- .
.
3.
31 56%
5 9%
10 18%
. 7 12%
2 5%
0 0
0 0
55 100
64%
36%
3.
.
2.1.
51 92%
8% 4
.
2.2. :
25 45%
36 65%
28 51% .
6 11% . / /
4.
25 45%
36 65%
28 51%
6 11%
.
56%
9%
18%
12%
5%
0
0
December
1, 2010 -
1
7
2.3. :
55 27 50,5%
, 14 25% MCS
25% 14
, 15% 8
13% 7 - Fusion .
MCS
.
5.
//
14 25%
14 25%
27 50%
Fusion 7 15%
8 13%
6 11%
6 11%
3 5%
2 4%
5. ?
25% 25%
50%
15% 13% 11% 11%
5% 4%
2.4. :
26 47% , 15
27% , 7 13%
13% .
6.
26 47%
15 27%
7 13%
7 13%
55 100%
6. ?
2.5. :
22 40%
1 , 19 34% 7 1, 8 15% 7 3-4
, 5 9% 1 1 -%
.
47%
27%
13%
13%
December
1, 2010 -
1
9
7.
1 22 40%
7 1 19 34%
7 3-4 8 15%
5 9%
1 2%
55 100%
7. ?
1 40%
7 1 34%
7 3-4 15%
9%
2%
:
-
. . .
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- MCS . . .
December
1, 2010 -
1
11
- MCS .
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40%
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MCS .
MCS
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16%
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Fusion 9%
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3% 3%
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--
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GEA Krones-
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ISO 22000:2005,
December
1, 2010 -
1
13
ISO 9001:2008
.
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vv . V vvv
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: v, vvv vv v . , v , vvv . v vv . vvv , v v . vvv v , vvv v , v vvv v . v. . v . vvv v vvv, , v . vv v v . v v .
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December
1, 2010 -
1
15
.
- , , .
2.5 :
1. / , /- 1.1. , 759381000 11,7% 1.2. 104301700 1,6% 1.3. 129830300 2% 1.4. 50529900 0,7% 1.5. 518817800 8% 1.6. 258792600 3% 1.7. 200571400 6% 1.8. 389310000 3% 1.9. 196587300 0,8% 1.10. 58025600 % 1.11 1422005900 21% 1.12 1008700 0,01 1.13 2376248000 37%
6465410200 100%
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December
1, 2010 -
1
17
/ , / . //
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2.6.
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1 , . , ,
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December
1, 2010 -
1
19
.
1. : -
,
.
.
2. : -
.
3. : -
.
.
4. : -
1
.
5. : -
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6. - ,
.
7. : - Z
.
.
1. .
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.
= /
2008 2009
/
20287187800/479
17815100=0.42337
32077122500/718582546
00=0.44639
/ 958905800/30350897800=
0.03159
7119370700/4281871210
0=0.16627
+
/
17566917300+100637100
00/20287187800=1.36197
29039542500+107415896
00/32077122500=1.24017
+
/
27630627300/2028718780
0=1.362
1.24017
/
10063710000/2028718780
0=0.49606
10741589600/428187121
00=0.25
,
.
December
1, 2010 -
1
21
.
:
.
2008 2009
/
18525823100/17566917
300=1.05458
36158913200/29039542
500=1.24516
-
2/
1899649200-
10391955800/27630627
300=-0.10735
1662806100-
16349919100/39781132
100=-0.36919
/
1899649200/175669173
00=0.10814
1662806100/290395425
00=0.05726
.
2008 2009
3885921700/309481480
8069918300/355428860
/
0=1.25562 0=2.27047
/
1592966800/309481480
0=0.51472
236843100/3554288600
=0.0666
.
.
,
2008 2009
/
53799017800/47917815100
=1.12273
86866689300/71858254600
=1.20886
/
53799017800/47482527200
=1.13302
86866689300/59914595500
=1.44984
/
2
53799017800/10391955800
=5.17698
86866689300/16349919100
=5.31297
December
1, 2010 -
1
23
/
53799017800/7158579700+
5628779200=4.2072
86866689300/5628779200+
9380901500=5.78737
360/
360/4.2072=85.5676 360/5.78737=62.2044
/ 53799017800/20287187800
=2.65187
86866689300/32077122500
=2.70806
1
.
/ 1 /
/ /
2008 2009
/
53799017800/286928094
3=1.875
86866689300/35682796400
=2.4344
/
53799017800/202871878
00=2.6518
86866689300/32077122500
=2.70805
.
2008 2009
/
11191140600/5412131170
0=0.20678
19805837000/87302296200
=0.226865
./
11191140600/4260787720
0=0.26265
19805837000/67060852300
=0.29534
/
3855921700/47917815100
=0.08046
8069918300/71858254600=
0.1123
/
3855921700/30350897800
=0.12704
8069918300//42818712100
=0.18846
December
1, 2010 -
1
25
2008 2009
/
%
-
27630627300/30948
14800=
39781131100/355428
8600=
/
1-
27630627300/18525
823100=1.49146
39781131100/361589
13200=1.1
/
,
3855921700/981148
00=39.3
8069918300/1008700
=8000.316
1. ,
.
: - Z
2008
Z = 1.2*1 + 1.4*2 + 3.3*3 + 0.6*4 + 1.0*5
1 - /
2 - /
3 - /
4 - /
5 - /
Z =1.2 ----------------------- +1.4 ----------------------------- + 3.3 ---------------------------- +
.- .- + 0.6 ------------------------------------------------ + 1.0 ----------------= .-
1,2*0,02+1,4*0,21+3,3*0,0977+0,6*0,734228+1*1,12273=2.20313
1.81Z 1.81-
1.81 Z 2.99
. Z 2.99 .
2009
1.2*0.099+1.4*0.241+3.3*0.15054+0.6*0.80634+1.20886=2.64566
2 .
1 2008. 2009 .
2 .
3 .
December
1, 2010 -
1
27
4 .
5 , .
. 2008 2,20 2009 2,64 20%- . 2010 2,99- . .
PEST ANALYSIS
: - . , : - . : : 0
: : :
: : . : : .
: : : : .
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December
1, 2010 -
1
29
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December
1, 2010 -
1
31
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December
1, 2010 -
1
33
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December
1, 2010 -
1
35
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December
1, 2010 -
1
37
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1, 2010 -
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December
1, 2010 -
1
41
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December
1, 2010 -
1
43
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December
1, 2010 -
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December
1, 2010 -
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December
1, 2010 -
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49
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December
1, 2010 -
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December
1, 2010 -
1
53
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December
1, 2010 -
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December
1, 2010 -
1
57
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1, 2010 -
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December
1, 2010 -
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December
1, 2010 -
1
67
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December
1, 2010 -
1
69
4.3.3
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December
1, 2010 -
1
71
5.1.1 / ,
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1. 50000 45000 40000
2. 35000 30000 25000
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4.
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200000
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:
, 759,381,000 12,9%
104,301,700 1,7%
129,830,300 2,2%
50,529,900 0,8%
518,817,800 8,8%
258,792,600 4,4%
196,587,300 3,3%
58,025,600 0,9%
1,422,005,900 24%
2,376,248,000 45%
5,874,340,100 100%
45%, 24% . 2
.
December
1, 2010 -
1
73
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2,376,248,000
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2. :