Binh Phap Ton Tu - Kinh Doanh V2.0_Do Cao Bao

8/9/2019 Binh Phap Ton Tu - Kinh Doanh V2.0_Do Cao Bao

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BINH PHP TN TBINH PHP TN T

TRONG KINH DOANHTRONG KINH DOANH

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P DNG

BINH PHP TN TTRONG KINH DOANH

Cao Bo


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Phn I

M U


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MU LCMU LC BINH PHPBINH PHP MM UU::

Thi gian l bnh ng vi tt c mi ngi, c hi cng bnhng vi tt c mi ngi, nhng mt s ngi bit tn dng

nhng thi gian c hi (h thnh cng), mt s ngi thkhng th, h c thi gian v c hi tri quaTi sao?

Nguyn nhn l do cch nh gi, x l tng tnh hung, s vicca mi ngi

Cch t chc, nh gi v x l tnh hung trong chin tranh gi

l Binh php. BBinhinh phpphp ll nhngnhng cc ktkt caca thth hh ii trctrc vv cchcch tt chc,chc,

cchcch nhnh gigi vv xx ll tnhtnh hunghung trongtrong chinchin tranhtranh..

TTii saosao lili vnvn dngdng BinhBinh phpphp trongtrong KinhKinh doanh?doanh?

BBii vv:: ThngThng trngtrng ll chinchin trngtrng. Cch t chc mt

thng v gn ging cch t chc mt trn nh.


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Phn II

TN T VBINH PHP TN T


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TN TTN T TTnn TT tntn thttht ll TnTn VV hayhay TnTn VV ((),), ngingi ncnc TT

nhngnhng lnhlnh lnln sangsang ncnc NgNg,, sngsng thithi XunXun thuthu ChinChin qucquc..

TTnn T T cc sinhsinh rara vv lnln lnln trongtrong thithi chinchin tranh,tranh, trongtrong

honhon cnhcnh mm tt tngtng qunqun ss baobao trmtrm tttt cc.. ngng lmlm quanquan nn chcchc ii nguynnguyn soisoi caca ncnc S,S, qunqun

ss chocho vuavua NgNg vngvng HpHp LLvv lplp cc nhiunhiu cngcng lnln..

TTnn tt cngcng vivi NgNg TT TT((NgNg Vin)Vin) gipgip NgNg HpHp LLchimchimS,S, thuthu phcphc Vit,Vit, mm mangmang bb ci,ci, dngdng nghipnghip bb..

SS nghipnghip chinhchinh chinchin caca TnTn TTkoko didi 3030 nmnm.. CCuiui ii ngng khngkhng hamham cngcng huhu danhdanh tngtng nnnn tt quanquan vv

nn dtdt nini LaLa PhPh (nc(nc Ng)Ng) vv lmlm rara 1313 ThinThin BinhBinh PhpPhp,,gigi ll TnTn TT binhbinh phpphp..

TT MM ThinThin:: TnTn VV phapha tyty ii phph ncnc SS mnh,mnh, phaphangng dpdp ynyn T,T, TnTn uyuy danhdanh lnglng lyly khpkhp chch hu,hu, lmlm

tngtng nhnh thth thttht khkh aiai soso bb..


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TN T


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NG T T PHM LI


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TY THI


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5 TRN NH I CA TN T5 TRN NH I CA TN T nhnh chimchim ncnc ChungChung NgNg vv ncnc TTvo nm 512512 TCN,TCN, sausau

tha thng chim c t Ththuc nc S. CChinhhinh phtpht ncnc SS nm 511 TCN: Cng Ng T T v Bch H. Tn

T nh hai trn thng c hai, chim gn 2 x Lc v Tim ca S. ii ChinChin NgNg VitVit ii chinchin DD ChngChng,, nmnm 510510 TCNTCN:: TnTn TTdngdng cchcch dngdng binhbinh "Qu"Qu hh tinhtinh btbt ququ hh a"a" dngdng 33 vnvn qunqunNgNg TnTn VV nhnh bibi 1616 vnvn qunqun ncnc VitVit..

ii chinchin DD ChngChng NgNg--SSnm 509 TCN.. KhiKhi nyny qunqun SS mnhmnhhnhn.. TnTn VV vngvng trnhtrnh ii qunqun chch lclc caca cngcng tt Thng,Thng, nhnh vuvuhihi tptp kchkch doanhdoanh tritri btbt sngsng cngcng tt Phm,Phm, qunqun SS t t thth mnh,mnh,

chuynchuyn sangsang yuyu vv thuathua trntrn.. i Chin Ng-S Cuc chin Bch C nm 506 TCN: y l i

chin ln nht gia Ng v S. Qun S c 25 vn qun, qun Ng c 3vn. Theo k ca Tn V, Ng b mt lin kt vi ng v Thi. Vik Khng ch chnh din, Tp kch vu hi mn sn, 5 ln giaochin u thng. Cui cng 3 vn qun Ng ph tan 25 vn qun S

v chim nc S.


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BINH PHP TN TBINH PHP TN T BBinhinh phpphp TnTn TTcc dchdch rara 2929 ngnngn ngng (bn(bn tingting AnhAnh 19041904,, bnbn

tingting cc 19101910),), ll bb binhbinh phpphp cc xaxa nhtnht thth giigii.. BBinhinh phpphp TnTn TTll schsch gigi uu gingging caca cccc tngtng lnhlnh thithi TamTam

qucquc:: ToTo Tho,Tho, KhngKhng Minh,Minh, ChuChu DuDu BBinhinh phpphp TnTn TTcc dudu nhpnhp vovo NhtNht BnBn ngayngay tt thth kk 66, lp

tc to nn mt sc nh hng to ln, v tr thnh l thuyt ch oqun s ch yu ca Nht Bn. Sau c du nhp vo Triu Tin.

NNmm 17721772,, TnTn TT BinhBinh PhpPhp cc truyntruyn nhpnhp vovo chuchu uu quaquaPhpPhp,, ngayngay lplp tctc gygy rara nono ngng ii vivi giigii qunqun ss phngphng TyTy..

Napoleon v Tng thng M G. Bush thng c Binh php Tn T. Hong Wilhelm (c), sau khi tht bi trong th chin I c c

Tn T binh php lin than rng: Tic thay 20 nm trc y ta khngc xem cun sch ny.

Trng qun sWest Point (M) a Binh php Tn Tvo chngtrnh hc chnh kha.

Tn T l thnh binh. Khng t l thnh nho


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BINH PHP TN TBINH PHP TN T BBinhinh phpphp TnTn TT gmgm:: ThpThp TamTam ThinThin vv TamTam ThpThp LcLc KK..

TnTn TT BinhBinh PhpPhp -- ThpThp TamTam ThinThin ((1313 thin)thin)::1. K sch 5. Th 9. Hnh qun

2. Tc chin 6. H thc 10. a hnh3. Mu cng 7. Qun tranh 11. Cu a4. Hnh 8. Cu bin 12. Ha cng, 13. Gin ip

TnTn TT BinhBinh PhpPhp -- TamTam ThpThp LcLc KK ((3636 k)k):: Thng Chin K: Di tri qua bin, Vy Ngy cu Triu, Mn dao

git ngi, Ly nhn i mt, Nhn chy nh nh cp, Dng

ng kch ty. ch chin k: Trong khng sinh c, Ln i qua Trn Thng, Dngvt g vu khng ngi ta, Mn cht thay o, Thun tay bt d, X lp ging.

Cng chin k: p c lm rn s, Mn xc tr hn, iu h lysn, Mun bt th th, Nm gch a ngc n, Bt gic bt vua.

Bi chin k: M nhn k, Khng thnh k, Phn gin k, Kh nhc

k, Lin hon k, Tu vi thng k.


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BINH PHP TN TBINH PHP TN T HHnn caca binhbinh phpphp TnTn TT::

HHnn caca binhbinh phpphp TnTn TT ll KhngKhng nhnh mm thngthng HHnn caca binhbinh phpphp TnTn TT ll ThTh -- lclc vv MuMu kk.. BBinhinh PhpPhp mm khngkhng tt nhnh && iuiu binhbinh khinkhin tngtng lmlm uu..

ii phmphm cici phpphp dngdng binh,binh, lmlm chocho cc ncnc chch khutkhut phcphctrntrn vnvn ll thngthng sch,sch, nhnh nn ll kmkm hnhn..

LmLm chocho tonton qunqun chch chuchu khutkhut phcphc ll thngthng sch,sch, nhnh nnll kmkm hnhn..

LmLm nguynnguyn ll qunqun chch khutkhut phcphc ll thngthng sch,sch, nhnh nn ll

kmkm hnhn.. BchBch chinchin bchbch thngthng cngcng chacha phiphi ll cchcch sngsng sutsut trongtrong ss

sngsng sutsut.. KhngKhng cncn nhnh mm lmlm kk chch khutkhut phcphc mimi gigi llsngsng sutsut nhtnht trongtrong ss sngsng sutsut..

Thng sch trong vic dng binh l ly mu lc thng ch,k l thng ch bng ngoi giao, k na l dng binh thng

ch, h sch l tn cng thnh tr.


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Phn III

BINH PHP TN TTRONG KINH DOANH


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BINH PHP TN TBINH PHP TN Tz Ch tch Matsushita: S d ti thnh cng ln l do vn

dng c binh php Tn T vo s nghip kinh doanh.

z T ph Li Ka Shin, trm kinh doanh bt ng sn HngKng: Binh php Tn T lun l mt trong nhng bi hcu tin m cc nhn vin trong tp on a c ca ngbuc phi hc v thc hnh trong cc tnh hung thc t.

z Theo Donald Trump: Binh php Tn T l sch gi uging v binh php Tn T gip ng thot khi nhiu

tnh hung him ngho cng nh ginh thng li trong ccphi v kinh doanh bt ng sn.

z Dato' Alan Tong TG Sunrise SDN BHD (Malaysia): Binhphp Tn T, gip cho tp on Sunrise vt qua cuckhng hong kinh t Chu nm 1998 v kinh doanh a cthnh cng.


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BP TN T TRONG KINH DOANHBP TN T TRONG KINH DOANH

HHnn caca binhbinh phpphp TnTn TT trongtrong kinhkinh doanhdoanh:: HHnn caca binhbinh phpphp TnTn TT trongtrong kinhkinh doanhdoanh ll KhngKhng

nhnh mm thngthng.. HHnn caca binhbinh phpphp TnTn TT trongtrong kinhkinh doanhdoanh ll ChinChin

lclc kinhkinh doanh,doanh, ll toto thth vv lc,lc, toto thngthng hiuhiu cacadoanhdoanh nghipnghip..

HHnn caca binhbinh phpphp TnTn TT trongtrong kinhkinh doanhdoanh ll HH thngthng

khchkhch hng,hng, ii ngng cncn b,b, trnhtrnh cngcng nghngh vv chtchtlnglng snsn phmphm (gii(gii php)php)..

HHnn caca binhbinh phpphp TnTn TT trongtrong kinhkinh doanhdoanh ll mumulc,lc, ll hphp tctc kinhkinh doanh,doanh, ll trnhtrnh ii uu trctrc tiptip..

NNgigi lnhlnh oo giigii ll ngingi toto rara lili nhunnhun lnln,, ngingi

qunqun ll giigii ll ngingi toto rara lili nhunnhun nn nhnh..


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TO TH TRNTO TH TRNzz BBi hc to th trni hc to th trn

Lc nc hai xe nh b ph, gp thi mt tt cng thnhcng H Ch Minh

Ngi gii nh c ham th c, ngi khng gii nh c hamn qun Walter Doyle Staples

z To th trn quan trng hn nh thng mt trnzTo th trn tt s quyt nh 50% thng li ca mt

trn nh.zTh trn trong chin tranh:

Nm gi nhng a bn chin lc Bao vy, c lp i phng Nhiu mi gip cng Tranh th s ng h ti a ca cc ng minh

z Th trn tt nht l th nh thc t trn cao xung.


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TO TH TRNTO TH TRNzzQQuc giauc gia To th trn:To th trn:

zzCCc nc kinh t ang v chm pht trin trong lnhc nc kinh t ang v chm pht trin trong lnhvc Outsourcing (Software Outsoucing, ITO, BPO).vc Outsourcing (Software Outsoucing, ITO, BPO).

zz IIndia v Philippin trong BPO (Call Center, Datandia v Philippin trong BPO (Call Center, DataEntry).Entry).

zzCChina & Vietnam trong Software Outsoucing.hina & Vietnam trong Software Outsoucing.zzNNgnh Vin thng Vit Nam vi s hi nhp quc tgnh Vin thng Vit Nam vi s hi nhp quc t --

gia nhp WTO.gia nhp WTO.zzNNgnh CNTT, t China vi s hi nhp quc t (OSgnh CNTT, t China vi s hi nhp quc t (OS

v my tnh Legend).v my tnh Legend).zzHHn Quc vi chin lc xy dng cc tp on kinh tn Quc vi chin lc xy dng cc tp on kinh t

ln (Samsung, LG, Huyndai).ln (Samsung, LG, Huyndai).zzNNht Bn vi ngnh cng nghip t (9/20).ht Bn vi ngnh cng nghip t (9/20).


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TO TH TRNTO TH TRNz Doanh nghip:

zMicrosoftz Fsoft ti th trng Japan:

Vn ha tng ng & Ngn ng. Quan h Trung Quc Nht Bn.

z FIS ti th trng Vit nam: FIS quan h Partner vi Cisco, HP. D n TABMIS B Ti chnh. D n PIT Tng cc Thu.

D n ERP cho Petrolimex. Tng thu cc d n CNTT ln.

z FPT vi Nokia.

z FPT Telecom vi ADSL.

z VNPT VDC vi h tng ADSL.

z

Viettel vi Mobile Phone & h tng Vin thng.


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MU LC TRONG KINH DOANHMU LC TRONG KINH DOANHz Bch chin bch thng khng phi l tt nht, khng nh

m thng mi l tt nht.z Khng nh m thng:

zHng ru Brandy nhn sinh nht Eisenhower, tng ruBrandy v Tnh hu ngh Php-M, cm n M v qunng minh gii phng nc Php th chin 2.

z Kt hp k - chnh:z Ru Mao i: 1915 tham gia hi ch quc t: Qung co?

z Qun tranh thin:zQun tranh thin l ot quyn ch ng.

z Xut pht sau, n ch trc: FPT Telecom vi ADSL (isau VDC).

z Tnh c mt li v mt hi: t to sang trng v t nh.

z Lm ch mt nhu kh: FIS vi d n ln Vit nam.


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K SCHK SCH -- MU LCMU LCz nh m nh khng nh (nghi binh):

z Hng Ford vi dng xe A (nm 1957 thay th dng xe T)z Thu my ch IBM-HP ti Customer V, Customer K

z Trnh k th mnh:z Legend (China) v IBM.z Tch hp: Trnh FIS v i u vi FIS.z Viettel giai on u ca Mobile Phone.z EI (UPS, Lines Printer) Tn Thnh (Modem, TVX).

z Tn cng k th lc chng khng phng b (khng m c).z nh gn m nh nh xa (MOF & Banking).z ch nhn h th lm cho chng vt v (hay cng ch ra

khp chin trng): D thu hay khng d thu?z Ly li d k tham: (qun t & ham tin?, AM hng NN).z Thng li khng lp li, v khng dng li nhiu ln.


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K SCHK SCH -- MU LCMU LCz B mt l yu t quyt nh thng li (k c ni b) - Qun c

cn gi kn, ngh bun khng c l.z Thng ch d thng, ginh ch d ginh (thng oanh lit hay

hiu qu kinh doanh?).z Bit kh m lui, khng thit m cn li hay Tu k - k thot

thn (VBA, VNA).

z nh nhanh thng (Phillip Amor 1875 M, dch bnh Mexico, thu mua 2 bang gip Mexico chuyn sang pha ng).

z

Ko di thi gian thng (cha chn mi, MOF).z Qu kiu tru bn (Qua cu ri ph cu, Fsoft).

z Thun tay dt b (FIS-Vin thng, thit b th nghim).

z Phn gin k (Dng k hoc ngi ca i phng qut li).

z M nhn k (Ngi p nh nc Anh hng nh bn; Ty Thi-Trang).


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K SCHK SCH -- MU LCMU LCz Lin hon k (Quyt tm ginh hp ng, cu hin t i

th, suy yu i phng).

z m trn sng - i con ng m khng ai ngh n

(Michael Dell vi h thng bn hng 1984, 1.000$, bnhng trc tip, sn xut theo n t hng).

z Phn khch vi ch - i v khch thnh v ch (Tngthu ca FIS).

z V trung sinh hu - Khng c m lm thnh c (n by

ti chnh, Vay vn ngn hng bun BS).z Vi Ngy Cu Triu - Vy ngy cu triu (Tn cng vo

th trng i th nhm i th b tn cng vo thtrng ca ta).


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XIN CHN THNHCM N!

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Binh Phap Ton Tu - Kinh Doanh V2.0_Do Cao Bao