BloggingDollar eBook Kiem Tien Thu Dong Tren Internet

BloggingDollar 2011 To Thu Nhp Th ng Trn Internet 2

Li Ng

Cho bn,

Nhng g bn s c trong ebook ny l kt qu ca 5 nm kinh nghim kim tin trn Internet. T

nm 2007 ti bt u vic kim tin trn mng qua vic tnh c c c mt bi vit v cch

lm website kim tin qung co. Ti bt u yu thch cng vic ny t . Vi mong mun c

th chia s c nhng kinh nghim, b quyt m ti thu thp c trong 5 nm, gip nhng

ngi mun kim tin trn Internet, cng nh ti c nhiu ngi chia s gip t lc bt

u n by gi. Trong ebook ny l ton b nhng kinh nghim kim tin trn Internet vi cc

website, blog ca ti, cch lm a thu nhp ca ti bt u t con s 0 n hn $3500 hin ti.

i vi nhng cng vic thng thng bn ch c thu nhp khi bn lm vic. Thu nhp th ng th

khc, thu nhp th ng c nh ngha l thu nhp nhn c m khng cn s dng sc lao

ng ca chnh mnh, v d nh li sut ngn hng, thu nhp t cc sn phm s hu tr tu, ngh

thut (phn mm, sch, album nhc). V thu nhp t Internet cng l mt dng thu nhp th ng,

khi bn khng lm vic bn vn c thu nhp, d lc bn ng tin vn c gom vo cc ti khon

ca bn v khi bn ng Internet lun lun hot ng, cho nn bn lun c ngun thu. V k hoch

ca bn l phi to dng c cho mnh ngun thu nhp th ng ny trn Internet.

Trong ebook ny ti s hng dn bn tt c, t u n cui, ngay c khu u tin bn lm v ch

g cho blog ca mnh, tm kim tng, phn tch nhu cu ca c gi, xy dng blog, cch vit

bi, ti u ha blog ca bn c xp hng cao trn cc kt qu tm kim, to traffic n blog, xy

dng danh sch email, to thu nhp t qung co, t tip th lin kt (affiliate) v.v..

Vi tnh trng nn kinh t kh khn ni chung nh hin nay, ng tin ngy cng mt gi trong khi

mc lng cho ngi lao ng khng tng my. Nn vic tao mt ngun thu nhp khc cho mnh t

Internet s gip bn b bt c gnh nng v tinh thn do phi lo lng qu nhiu n nhng ng

tin m bn phi kim c. Ch cn b ra hai ting mt ngy lm blog, bn c th lm cuc sng

ca bn thay i.

Chc bn thnh cng!

Blogging Dollar


Mc Lc LI NG ......................................................................................................................................................................... 1

PHN 1. GII THIU ....................................................................................................................................................... 4

TM HIU CCH BLOG TO RA THU NHP ...................................................................................................................................4

CN I X VI BLOG NH MT CNG VIC KINH DOANH ..........................................................................................................4

PHN 2. NHNG VIC U TIN CN LM .................................................................................................................... 6

TM KIM CH M BN S VIT BLOG ...................................................................................................................................6

LN K HOCH CHI TIT CHO NHNG G BN S LM ...................................................................................................................7

PHN 3. XY DNG BLOG ............................................................................................................................................. 9

LM TH NO CHN TN CHO BLOG .....................................................................................................................................9

10 NGUYN TC CHN TN MIN ........................................................................................................................................9

5 LI KHUYN KHI CHN NH CUNG CP HOST CHO BLOG ..........................................................................................................11

CI T WORDPRESS BNG VI CLICK CHUT VI FANTASTICO ....................................................................................................12

CI T GIAO DIN (THEME) CHO BLOG .....................................................................................................................................13

10 PLUGGINS QUAN TRNG CHO BLOG ....................................................................................................................................15

PHN 4. KIM TRAFFIC V QUNG B CHO BLOG ........................................................................................................ 18

LM TH NO KIM TRAFFIC T GOOGLE SEARCH ....................................................................................................................18

8 TH THUT TI U HA B MY TM KIM .....................................................................................................................19

A DNG HA CC NGUN TRAFFIC ..........................................................................................................................................20

S DNG CC MNG X HI TO TRAFFIC ..............................................................................................................................22

LM TH NO TO TRAFFIC T YOUTUBE ...............................................................................................................................22

PHN 5. CC CCH KIM TIN T QUNG CO TRN BLOG ......................................................................................... 24

QUNG CO TRC TIP TRN BLOG CA BN ...........................................................................................................................24

KIM TIN VI GOOGLE ADSENSE ............................................................................................................................................24

CC CHNG TRNH QUNG CO PAY-PER-CLICK KHC..............................................................................................................25

PHN 6. KIM TIN VI TIP TH LIN KT (AFFILIATE MARKETING) ............................................................................. 27

TO THU NHP VI CC CHNG TRNH AFFILIATE ....................................................................................................................27

5 B QUYT THNH CNG VI AFFILIATE MARKETING .............................................................................................................27

9 L DO LM BN KHNG BN C NHIU SN PHM AFFILIATE ..............................................................................................28

TM QUAN TRNG CA DANH SCH EMAIL I VI BN ...........................................................................................................30

4 BC XY DNG DANH SCH EMAIL ................................................................................................................................31


Pha n 1. Gi i Thie u

Tm Hiu Cch Blog To Ra Thu Nhp Nh cc bn bit rng cc tp ch in trn giy kim tin bng cch bn qung co. Nu mt tp ch c mc

ph bin v s nh hng cng cao, th gi bn cho mi khng gian qung co cng ln. V cc tp ch

c th kim bc t vi qung co.

Blog v c bn cng ging vy. Bn cng c nhiu traffic cht lng v mc nh hng ca bn trn

Internet ln, bn cng kim c nhiu tin. y l l do ti sao mi blogger u c mong mun ging

nhau v ln nht l xy dng, kim c nhiu traffic. D blog bn kim tin bng bt c hnh thc no,

d l vi Google Adsense, tip th lin kt affiliate, bn qung co trc tip nu bn cng c nhiu c

gi n vi blog, bn cng kim c nhiu tin.

Cht lng ca traffic cng ng mt phn quan trng. Nu bn to c s nh hng ln n cc c

gi, khi bn yu cu h lm g v d nh gii thiu h mua sn phm m bn ang tip th, rt nhiu

trong s h s mua sn phm ca bn.

Qu trnh blog to ra thu nhp c th c phn tch bng nhng s kin nh sau:

1. u tin ngi ta n vi blog ca bn c th mt lin kt t mt blog no , c th t lin kt

ca bn b, ng nghip hoc qua kt qu tm kim ca cc b my tm kim web.

2. Mt phn nhng c gi s to ra thu nhp cho bn qua vic h n vi nhng blog khc hin

ln trn blog ca bn, cc nh qung co h tr tin c xut hin trn blog ca bn. Thu

nhp ny c th t nhiu hnh thc: nh tnh ph theo click (Pay-per-Click), ph hng thng (ph

bin l t qung co trc tip), tin hoa hng t tip th lin kt affiliate

Blogger lm vic thu ht s quan tm ca c gi v sau blogger bn s quan tm ny cho cc

nh qung co hoc s dng s quan tm ny to ra li nhun cho cc sn phm hoc dch v ca

ring h. im mu cht y l s quan tm ca c gi, l traffic, s nh hng v l tim nng

kim tin t blog.

Cn i X Vi Blog Nh Mt Cng Vic Kinh Doanh Lm blog mt cch chuyn nghip i vi ti khng phi l ch vit tht nhiu bi vit v ch ca blog.

M ti coi lm blog nh mt cng vic kinh doanh, mt ti sn trc tuyn v lm sao cho ti sn to ra

li nhun v lu di trong tng lai.

Cun eBook bn ang c trc mt c th l mt cun cm nang quan trng tr thnh mt blogger

chuyn nghip v to c thu nhp nh cng vic ton thi gian t blog v qun l blog nh mt cng

vic kinh doanh.

Lm blog vi ti khng phi l mt cng vic ton thi gian m l mt cng vic bn thi gian nhng n

c th to cho ti mc thu nhp nh mt cng vic ton thi gian. Ti kim c mi thng khong

$2500 t cc blog ca ti. Tt c nhng g ti cn l u n vit ni dung mi ngy mt hoc hai ting.


l tin ti kim t vic lm blog ch khng phi t Blogging Dollar ny, Blogging Dollar c to ra

dy nhng ngi cha bit kim tin vi blog.

Tht s mi thnh cng bn vng u khng d dng, nhng bn c th kim c mc thu nhp nh

ca ti cng khng phi l kh. y l mt cng vic m bn khng cn phi lm qu vt v, m bn cn

lm vic mt cch thng xuyn v quan trng nht l s chm ch v thi lm vic nghim tc s

gip bn thnh cng.


Pha n 2. Nh ng Vie c a u Tie n Ca n La m

Tm Kim Ch M Bn S Vit Blog Xy dng mt blog thnh cng cn n lc v thi gian. thnh cng trong vic lm blog bn cn tm

mt ch sao cho ch ph hp vi bn nht v bn c th pht huy mi kin thc, th mnh ca

mnh cho blog. Bn hy xem cc cch hng dn di y tm ra ch cho blog ca mnh.

1. Chn ch bn am m

Mt blog thnh cng thng c cp nht lin tc (thm ch vi ln mt ngy). Nu blog ca

bn c nhiu c hi thnh cng, bn cn gi cho ni dung ca blog mnh lun lun ti mi, iu

c ngha bn cn thng xuyn cp nht cc bi vit cho blog. Bn cn chn cho blog mt ch

m bn cm thy bn c nhiu im mnh trong ch v bn thc s yu thch. Hn na

bn cn phi lun lun hng hi vit bi mt cch lu di.

2. Chn ch m bn thch bn lun vi ngi khc

Cc blog thnh cng i hi vic tng tc thng xuyn gia blogger vi c gi. Khi c gi

li comment trn blog ca bn hoc vit email yu cu bn bn lun vi h v nhng chi tit xa

hn, bn cn phi tr li h nhanh chng v nim n vi h. Thnh cng v lu di ca blog bn

s ph thuc vo mi quan h cng ng m bn xy dng c.

3. Chn ch m bn khng ngi tranh lun

Th gii blog c to ra cho mi ngi n t khp mi ni vi mi kin khc nhau. Khi blog

ca bn ln mnh, ngy cng nhiu ngi bit n blog ca bn v c th c nhng ngi khng

ng tnh vi nhng g bn vit. Cc blogger thnh cng lun thch tranh lun vi v nhng ch

h vit mi kha cnh v h rt thch nhng bn lun, ph bnh mang tnh xy dng.

4. Chn ch m bn khng qu nhy cm

Khi blog ca bn ni ting v rt nhiu ngi tm thy, c nhng ngi khng nhng bt ng

vi quan im ca bn m h cn c th ch trch bn mt cch nng n. Bn khng nn chn

nhng ch kh, phc tp m bn khng c kin thc chuyn su. Hn na bn cng cn

phi mt dy c th pht l nhng ch trch kh chu ny.

5. Chn ch bn thch tm ti, nghin cu

Th gii blog lun lun thay i v mt trong nhng kha cnh c o ca blog l kh nng cung

cp ni dung mi m, cc thng tin hu ch ngha, blog c th gip mi ngi bn lun v rt

nhiu cc ch khc nhau. c th lm cho blog ca bn thnh cng, bn cn phi thch c,

thch tm hiu v ch blog ca bn v lun lun theo di tin tc v cc s kin mi lin quan

c th lun lm cho ni dung ca bn th v v ph hp vi c gi.

cho d hiu v c th p dng 5 iu trn khi chn mt ch thch hp i vi bn. Ti s ly mt

th d mnh ha v vic ny. V d nu bn l ngi yu thch iPhone v bn c nhiu hiu bit v thit b

di ng c a chung ny, bn c th lm mt blog v iPhone bn cung cp cc mo s dng, cc cch

ty bin, gii thiu cc ng dng hay v.v.. Khi bn thch v hiu bit v iPhone bn c th vit bi,

cung cp ni dung mt cch hng say khng mt mi, v bn ang lm ci bn yu thch.


Ngc li nu bn chn mt ch m bn khng yu thch v bn rt t kin thc ch v bn thy ch

mng li nhiu thu nhp hn. Vi ch nh vy bn c th s gp kh khn trong vic vit ni dung

v mt s vn khc nh tr li thc mc ca c gi v.v..

Ln K Hoch Chi Tit Cho Nhng G Bn S Lm Bn bit mnh s lm g vi blog ca mnh cha? Bn c k hoc c th hay bn mi ch lp ra blog

m cha bt u? Nu bn mun blog ca bn thnh cng v kim c tin cho bn, bn phi c mt k

hoch. Nu bn khng bit bn s phi lm g, vy lm sao bn c th thnh cng? V n bao gi bn

mi t c nhng g bn mong mun?

Xc nh cho bn mt mc ch

Bn cn xc nh cho bn thn mt ci ch n. Khi bn c mc ch bn s tm thy nhiu iu bn

cn lm. Nu mc ch ca bn l kim tin t blog, th nhng g bn cn lm l sao cho kim c nhiu

dollar. Nu blog ca bn lm ra vi mc ch phc v lm li cho mt cng vic kinh doanh,mc ch ca

bn l lm ln mnh cng vic kinh doanh : tm kim c nhiu khch hng, tng doanh s, tng li

nhun v.v..

Nhng bc tip theo cn lm

Sau khi xc nh cho bn mt mc tiu v xc nh cc bc tip theo cn lm s gip bn t c

mc tiu ban u ca mnh. i vi mi blogger bt k h lm blog vi mc ch no i chng na, mc

tiu h ra thng l kim c nhiu traffic cht lng. Traffic cht lng l traffic ph hp vi blog

ca bn, nhng ngi khch ving thm phi thch v tm c li ch t blog ca bn. C hai tiu ch

nh gi mc ph hp ca blog bn i vi traffic l t l ng k nhn tin RSS (RSS subscribers)

v t l b i (nhng ngi tt trang web ca bn i nhanh chng).

T l RSS Subscribers cao v t l b i thp ni chung c th phn nh traffic bn nhn c l cht

lng. Nu blog ca bn t qung co theo ng cnh (contextual advertising), iu ny c ngha c gi

ca bn s thy nhng qung co ph hp vi thng tin h ang cn tm v bn s c nhiu click vo

nhng qung co hn. Nu blog ca bn phc v cho cng vic kinh doanh, traffic cht lng s mang

n cho bn nhiu khch hng hn. c c nhiu traffic cht lng, ni dung trn blog ca bn phi

tuyt i ph hp vi c gi m bn hng n.

Hy vit ra tt c nhng mc tiu bn cn t c

Bn hy lit k tt c cc vic bn cn lm thnh mt danh sc. y l mt v d in hnh, bn c th p

dng cho blog ca mnh nu bn mun

1. To ni dung c bn m ni dung ny c th lm ngun tham kho cho nhiu ngi

2. Lun xy dng mng li cho blog ca bn vi cc blog khc bng cch vit comment, gi email,

s dng mng x hi v vit bi cng tc.

3. To traffic cht lng qua SEO, mng x hi, vit comment v qung co (nu c th).

4. Khuyn khch c gi ng k nhn tin qua RSS hoc email s dng FeedBurner hoc Aweber.

5. Qun l v th nghim nhng ni dung kim nhiu traffic v backlink. Bn hy to nhiu ni

dung nh vy nu th nghim thy thnh cng.


6. Qun l v th nghim cch t, iu chnh mu, kiu qung co t hiu qu li nhun cao

nht.

7. Qua mt thi gian bn c th thit k li blog ca bn tng cng cho cc kt qu trn, vic

thit k li c th lm tng s ngi ng k nhn tin, tng thu nhp t qung co v lm cho

nhng c gi mi truy cp thng tin ca bn d dng hn.

Lp danh sch vic lm c th cho mi mc tiu

Cc im trn l nhng im chung cho gn nh mi blog. Mi mt mc tiu c th chia nh thnh

nhiu bc chi tit hn. V d bn c th to nhiu cng vic c th cho mc tiu Vit ni dung c bn

nh sau:

1. Vit mt lot 50 bi vit u tin cho blog.

2. Vit mt s bi hng dn chi tit

3. Vit mt s bi vit linkbait nh 10 Cch Hay . Lm th no

4. Vit nhng bi c nhiu lin kt n vi cc ngun khc nhau xung quang mt ch xc nh,

c gi ca bn s thy nhng bi vit hu ch

5. Vit eBook hoc to nhng ni dung c cu trc u cui y lm tng lng ngi

subscribe qua RSS hoc email.

6. Vit mt trang Li ng hoc V tc gi trn blog ca bn

7. To ni dung bng cch thu m hoc ghi hnh

Ti mun nhn mnh rng vic vit ra cc vic, cc bc cn thc hin trong k hoc ca bn l v cng

quan trng. Vit nhng iu ny ra s gip bn bit r c nhng g bn s lm, trnh tnh trng m h

khng r rng. Danh sch lit k mi chi tit c th l cng c ct li ca k hoch lm blog ca bn.

n nh cho mnh nhng con s mc tiu

Chng ta bn mt cht v mc tiu thu nhp vi blog, u tin hy ra cho bn mt mc thu nhp m

bn phi kim c v d $400/thng. C ngha l mi ngy bn s phi kim c $13.33. v d ny

ti coi nh bn kim tin vi Google Adsense. Nu bn t c mc trung bnh l $0.05/click, bn s

cn 266 click kim c $13.33 trong mt ngy. Nu t l click ca bn l 10% so vi s ln qung

co hin ln (ads impression) bn s cn 2660 khch n blog mt ngy. Khi bn t c mc thu

nhp nh bn ra, hy tip tc ra con s khc cao hn v hy c gng t c mc thu nhp mi

.

Thc t c th khng ging nh k hoch ca bn

Vic lp k hoch sn s gip bn i ng hng bn mong mun, trnh tnh trng khng bit phi lm

g tip theo sau khi kt thc mt khu no . C k hoch nhng bn cng nn ch ti thc t. Trong

qu trnh lm, bn c th gp nhng iu m l trnh ca bn ra khng ph hp, cn sa i hoc bn

s gp nhiu iu mi m, nhiu c hi khc. Ngoi thc hin t mc tiu ra bn cn ch n cc

c hi mi, hy nm ly chng.

Sau khi c bi vit ny nu bn d nh lm blog nhng cha c k hoch c th cho mnh th bn hy

mau chng thc hin khu u tin quan trng ny. N ging nh kim ch nam, n s gip bn lm mi

vic cho blog m khng b b tc hoc b lc ng.


Pha n 3. Xa y D ng Blog

Lm Th No Chn Tn Cho Blog

Tn ca blog l mt ci tn thng vit trn thanh tiu trang ch hoc tn lm logo. Tn blog ca ti l mt ci tn ting Anh Blogging Dollar ngha ca ci tn ti chn l Vit blog kim dollar. C ba nguyn tc n gin cho vic chn tn cho blog.

1. Tn blog phi miu t c blog ca bn C th rt nhiu ngi s nhn vo lin kt n blog ca bn trc khi gh thm, v d nh khi h tm kim b my tm kim web. Bn th on xem, nu h ch cn nhn vo ci tn hin ln m h bit c blog ca bn lm v ch g, h s m trang web .

2. D nh Chn mt ci tn d nh rt quan trng gip cho mi ngi c th gh thm blo ca bn ln sau. c mt ci tn d nh bn cn chn nhng ci tn hay, n gin v khng di dng.

3. Tn blog phi ging vi tn min Nguyn tc ny thng hay b nhiu ngi b qua. C th bn tm mt tn min thch hp vi tn blog nhng tn min .COM ny c ngi ng k. Nhng d sao bn cng nn c gng tn min v tn blog ging nhau. Nu tn min ca bn khng n nhp vi tn blog bn c th b mt mt lng c gi. Khi ngi ta n thm blog ca bn qua mt lin kt ngi ta c xu hng c tn ca blog ch khng phi tn min. Nu ngi ta mun quay li vi blog ca bn ngi ta thng g tn blog ri thm .COM vo thanh a ch. V nu h khng vo c blog ca bn bng cch ny, ngi ta s tm cc trang khc trn Internet.

10 Nguyn Tc Chn Tn Min

Vic chn tn min cng l mt bc rt quan trng, c nhiu iu phi tnh n khi chn tn min. Thi gian qua c nhiu ngi hi ti v cch chn tn min hay, di y ti lit k 9 nguyn tc khng th thiu khi ti gip h cch chn tn min.

1. Cn chn tn min c o Nn chn tn min c o, khng ging hoc gn ging ca ai. Ti khng bao gi chn tn min gn ging vi nhng tn min qu ni ting, nh thm hnh thc s nhiu s trong ting Anh vi nhng tn min ni ting s t, thm du gch ngang, cc tn min d b pht m sai. V d trng hp ca Flickr.com (Flickr.com thuc s hu ca Yahoo! t nm 2005), trc c qu nhiu ngi nh, nghe nhm thnh Flicker.com v ng nhin Flickr mt nhu traffic n Flicker.com nhng cui cng Flickr mua li thnh cng tn min Flicker.com v redirect ti Flickr.com

2. Tn min .COM l tt nht Nu bn khng bn tm v vn traffic trc tip g t thanh a ch v vn thng hiu th bn khng cn phi lo lng n iu ny. Tuy nhin, nu bn thc s mun to dng mt blog thnh cng v lu di, bn nn quan tm n nhng yu t ny, mc


d traffic trc tip t cc tn min .NET .ORG cng khng ti nhng c tn min .COM vn tt hn.

3. Tn min r rng Nu tn min ca bn cn s ch c bit mi c th g ng v cch pht m, di hoc dng cc t kh nh. V l do ny tn min ca bn c th s mt gi tr thng hiu v mt nhiu traffic trc tip v ngi dng d nhm ln khi g a ch.

4. Tn min d nh Bn phi cn lm cho tn min ca bn d nh. Nu bn khng mun blog ca bn khng ai c th nh c h c th quay li hoc gii thiu vi bn b.

5. Tn min cng ngn cng tt Cc tn min ngn th d g, d nh (nh 2 nguyn tc bn trn). V cn rt nhiu thun li khc vi tn min ngn nh rt tin li cho cc vic thit k logo, business card, in n, qung b.

6. Tn min c ngha Khi ai ln u tin nghe ni n tn min ca bn, h c th on c ngay blog ca bn ang lm v ni dung g. u im ca cc tn min c ngha l d nh, d thu ht hn. V d cc tn min nh Hotmail.com Hostgator.com Download.com.vn Muachung.vn Muaban.com.vn.

7. Trnh xm phm bn quyn Vic xm bn quyn v tn min xy ra cng kh nhiu trn th gii, cng nh ngay Vit Nam thnh thong chng ta cng c. Nh gn y vi v vic tp on Samsung kin co v ly li quyn s dng tn min samsungmobile.com.vn t Cng ty c phn Thit k v Chuyn giao Cng ngh mng Vit Nam sau 5 nm mua v s dng, v l do vi phm bn quyn do To n nhn dn TP. H Ni phn quyt. Vi nhng v vic xy ra nh vy cnh bo chng ta khng nn mua cc tn min c kh nng vi phm bn quyn ca cc tn c ng k bo h.

8. Trnh dng gch ngang v s C du gch ngang v s u lm cho tn min ca bn kh pht m, kh nh. Ti khuyn bn khng nn dng hai loi k t ny trong tn min, k c ch s La M. Cc k t ny u rt d gy nhm ln, d b vit sai hoc g sai.

9. ng chy theo cc xu hng C nhiu xu hng v cch t tn min nh xu hng vit sai chnh t khi t tn min (phong cch Web 2.0), xu hng nhiu du ni nh download-ebooks-free.com (xu hng cho SEO u nhng nm 2000). Tt nht l bn khng t tn min theo mode, theo xu hng v xu hng s thay i trong nay mai, l iu tt nhin.

Sau khi c nhng iu trn hy nhanh chng ng k tn min cho bn khi tn min vn cn sn sng. Nh qun l tn min ni ting, uy tn m Blogging Dollar khuyn chn l NameCheap


5 Li Khuyn Khi Chn Nh Cung Cp Host Cho Blog

C mt s loi host dnh cho website ni chung nh: Shared Host, Virtual Private Server v Dedicated

Server. Bn s chn loi host no cho blog ca bn? Hy c 5 li khuyn di y bn s bit cch chn

host ph hp nht cho mnh.

1. Gi c

Bn hy xem k cc dch v ca cng ty hosting cung cp v hy n mc gi ph hp.

Sau hy tham kho kin ca cc blogger khc v mc gi v cht lng dch v, nhng ngi

c th tng s dng nhiu host ca cc nh cung cp khc nhau. Bn c th tm c

nhng host c gi rt r nhng ngc li cht lng dch v c th s lm bn khng hi lng

nh tc chm, h tr khch hng km, hay b ngng hot ng v.v.. l do n gin l v tin

no ca ny. Ti cng khuyn bn khng nn s dng host min ph, cc host min ph thng

c km qung co, b nhiu hn ch nhiu v dch v, khng ty bin c blog theo mun v.v..

2. Lu lng ti

Bn cn nh v lu lng (Bandwidth) m nh cung cp host cho php ti trong mt thng.

Lu lng cho php phi nhiu c th p ng c yu cu truy cp ca traffic ca bn.

V d bn c 3000 khch n blog ca bn mt ngy bn s cn Bandwidth ti thiu tm

100GB/thng. Ty theo lng truy cp bn c, bn c th nng cp ln gi dch v c Bandwidth

cao hn ph hp vi bn.

3. Dung lng Mt s nh cung cp host a ra cc gi dch v host hn ch v dung lng vi cc mc gi khc nhau. Bn cn chn gi dch v thch hp nht vi nhu cu v ngn sch ca bn, vi blogger bn khng cn n dung lng 1TB.

4. Mc tin cy Tc v Hot ng lin tc (Up-time) Nu khch ving thm khng th truy cp c vo blog ca bn, h c th khng mun quay li vi blog ca bn na. l l do ti sao up-time v cng quan trng i vi blog ca bn. Hn na, nu tc truy cp vo blog ca bn qu chm v mt s l do no nh bn thn host chm hoc server b qu ti, khch thm s chn nn v tt trang blog ca bn. Bn cn nh nh gi cc host bng mc tin cy ca h cng tc v up-time.

5. H tr khch hng Nu bn c thc mc hoc c vn g v dch v host, bn s rt cn cc nhn vin ca nh cung cp gip . Hy xem k loi hnh h tr trc khi mua host, v bn s phi cn t nht mt vi ln h can thip h tr cho host ca bn. Thng hnh thc trao i trc tip l tin nht (Live Chat).

Blogging Dollar s dng host ca HostGator.com Qua nhiu nm s dng nh cung cp host ny ti lun lun hi lng v tt c cc tiu ch nh ti cp bn trn: dung lng, lu lng, tc , up-time v h tr khch hng nhit tnh nhanh chng (cc vn ti gp phi thng c gii quyt trong mt vi pht qua Live Chat). Bn c th ng k s dng HostGator gi Baby Plan" thng u ch vi $0.01 vi COUPON BLOGGING001


Ci t Wordpress Bng Vi Click Chut Vi Fantastico

Ci t bng vi c click chut vi Fantastico l cch nhanh nht c Wordpress cho blog ca bn. Bn hy

xem hng dn di y bit cch ci t Wordpress mt cch n gin vi Fantastico, khng cn bn

phi c kin thc v cc thao tc vi c s d liu, ftp, php v.v.. tt c ch cn nhp thng tin v click chut.

u tin bn cn truy cp vo ti khon cPanel ca blog bn, thng bn s nhn c c email c thng

tin truy nhp cPanel sau khi ng k mua host. V d nu bn mua host ti Hostgator bn c th truy cp vo

cPanel ca bn qua www.tenmiencuaban.com/cpanel Sau bn tm n Fantastico nh hnh bn di

Trong giao din ca fantastico bn tm n phn Blogs v ngay di bn s nhn thy Wordpress trong

danh sch. Click vo Wordpress. Bn pha tay phi s l cc thng tin v phin bn Wordpress m bn s ci,

thng cPanel s nhp cp cc phin bn mi nht. Tip theo click vo New Installation


Sau khi nhn nt Install Wordpress bn hon tt vic ci t m ngun Wordpress cho blog ca bn. Vi

tin ch Fantastico c sn trong Cpanel ca Hostgator, vi mt vi c click chut n gin bn c th ci

t xong Wordpress, nhanh chng v an ton hn nhiu so vi vic ti m ngun Wordpress v ci t bng

tay vi nhiu thao tc thc tp.

Ci t giao din (theme) cho blog

Ti hng dn bn ci t Wordpress cho blog ca bn v chc hn bn s khng thch ci giao din mc

nh ca Wordpress v n n s v khng bt mt. C nhiu giao din rt dp v chuyn nghip bn c th

chn la. V ti s hng dn bn lm sao ci t theme mt cch d dng.


Bc 1: Ti file giao din v my tnh ca bn

Cc file giao din bn ti v thng c nn nh dng .zip, bn gii nn file .zip ny bn s c mt th

mc

Bc 2: Ti thu mc giao din ln trn Wordpress ca bn

Bn c th s dng phn mm FileZilla kt ni vi ti khon hosting ca bn. Tm n ni m bn ci

Wordpress v hy ti th mc giao din ln /wp-content/themes/ . Khi bn ti xong thu mc giao din blue-

green (nh v d trn) bn s nhn thy hnh sau


Bc 3: Kch hot giao din

Bn truy cp vo mc Themes bn trong phn Admin qua http:// blogcuaban.com/wp-admin/themes.php v

nhn nt Activate vo theme bn va upload.

Vy l bn hon thnh vic ci t giao din khc cho blog ca mnh, gi th hy quay li blog ca minh

bn s thy s thay i. Nu nh bn vn cha thc s hi lng vi theme mi ca mnh, c rt nhiu

themes chuyn nghip khc cho bn la chn, hy truy cp cc lin kt sau:

http://www.bloggingdollar.com/theme-junkie

http://www.bloggingdollar.com/woothemes

http://www.bloggingdollar.com/elegantthemes

10 Pluggins Quan Trng Cho Blog

M ngun m WordPress l s la chn ca hng triu bloggers trn ton th gii. Cc plugin c to ra nhm gip cc blog hot ng thm hiu qu, tng cng kh nng SEO (Ti u ho cho b my tm kim web) p ng hu ht mi yu v vic xy dng mt trang web thng tin c tnh tng tc cao Sau y ti xin lit k danh sch 10 plugins ti cn thit cho mt bog WordPress, v tt c plugins di y u min ph.


1. Askimet Cng c lc cc bnh lun spam tnh hp sn trong WordPress, plugin ny vic cc k hiu qu trong vic ngn chn spam qua bnh lun. Bn cn c key API ca WordPress, key ny bn s c khi ng k mt ti khon ngi s dng trn wordpress.com, nhn vo y ng k.

2. Top Commentators Hin th danh sch top nhng ngi vit bnh lun vi s li bnh lun nhiu nht. Plugin ny thu ht c gi vit bnh lun nht l cc bloggers v h s c mt backlink nu h nm trong danh sch top ny (cc blogger khi bnh lun thng nhp a ch ca blog mnh vo).

3. Subscribe to Comments Plugin ny hin th mt checkbox Notify me of followup comments via e-mail nu ngi bnh lun tch nt ny v khi c ai tr li bnh lun, ngi s nhn c email thng bo c bnh lun mi, ging nh comment trn Facebook.

4. Google XML Sitemaps Tt c cc website nn c s site (Sitemap), sitemap ny lit k ton b cc a ch ca cc trang, Google rt cn sitemap ny c th r sot, lit k (index) mt trang web nhanh chng. Khi bn to mt bi vit mi, plugin ny s t ng cp nht sitemap ca bn. Bn nn ci t plugin ny ngay khi lp blog.

5. All in One SEO Pack Mt trong nhng plugin hu ch nht ca WordPress, hu ht mi blogger u ci plugin ny tng cng kh nng SEO, bn ng b l plugin ny nu bn mun blog ca mnh c xp hng cao trn kt qu ca cc b my tm kim web nh Google Search, Yahoo, Bing

6. W3 Total Cache Ci thin tnh hi qu cho blog, gim thiu s qu ti cho CPU ca my ch hosting bng cch to vng nh m v lu cc trang thnh HTML thay v cc trang PHP nng n, CPU


phi lm vic nhiu x l khi mi ln khch ving thm xem duyt blog.

7. WP-PageNavi Thay th cc lin k Older posts v Newer posts truyn thng cui trang ch hoc trang categoryry bng cc nt bm rt bt mt, lm cho khch ving thm blog ca bn duyt cc trang mt cch d dng.

8. SexyBookmarks Mt plugin lu ch mc (bookmarking) cc k hay, plugin ny to cc nt lu ch mc khch ving thm ca bn c th gi vit (post) ln cc trang bookmarking, mng x hi.

9. DD Formmailer Gip bn d dng to mt trang lin h (contact), c kh nng chng spam bng CAPTCHA.

10. WP-Thumbie - hin th cc bi vit lin quan km thm hnh thumbnail bn cnh cc lin kt ca cc bi vit.


Pha n 4. Kie m Traffic Va Qua ng Ba cho Blog

Lm th no kim traffic t Google Search Hin ti Goolge vn l b my tm kim hu hiu nht v l trang web ng u v lng ngi truy cp

hng ngy. Vic c Google xp hng v tr cao trn kt qu ca b my tm kim l ci ch hng ti ca

mi webmaster, khi trang web ca bn c hin th ln trang u ca kt qu tm kim vi cc t kha c

nhiu ngi tm kim, iu c ngha l bn s c rt nhiu traffic n vi blog ca mnh v tt nhin thu

nhp s tng theo cng traffic.

Vic tm cch a trang web ca bn ln nhng v tr cao ca kt qu tm kim Google hay cc b my tm

kim ni chung, thut ng ting Anh l Search Engine Optimization hay vit tt l SEO, vic lm ny c

ngha l ti u ha mi yu t bn trong v bn ngoi trang web ca bn c xp hng tt. Di y l

nhng iu bn cn phi bit c th lm cho blog ca bn c xp hng cao trn Google, bn c th

thu ht c nhiu khch hng tim nng:

Bn hy quan tm n cc t kha

Chn cc t kha ch o cng ch hoc lnh vc cho trang web ca bn l vic lm u tin ngay khi bn

ln k hoc to trang web, mc ch l tm kim nhng t kha c nhiu ngi tm kim v c cng t i th

cnh trnh cng tt. Tm kim mt t kha l c nhiu ngi tm kim l iu mu cht, vic ti u ha

nhng t kha c rt t ngi tm kim s mang li cho bn t li ch m cng mt tng i thi gian ti

u ha thnh cng. T kha cng c t i th cnh trang s cho bn c thm nhiu c hi hn ti u

thnh cng.

Bit s qua v ngn ng HTML

c th ti u ha trang web ca bn cho cng c tm kim bn cn phi bit qua cht v ngn ng HTML,

bn ng lo HTML rt d n khng phi l mt ngn ng lp trnh m l mt ngn ng nh du vn bn, m

mi trnh duyt u s dng hin th mt trang web. Bn khng cn mt thi gian tm hiu su v HTML

m ch cn hiu nhng ci n gin nht l bn c th t ti u ha cho trang web ca mnh cng nh chn

qung co sau ny. Vic ti u ha cng cn phi chnh sa thm tht m HTML vo mt s file trn trang

web ca bn.

Ti u ha trn trang (On-page SEO)

y l vic b tr sp t cc t kha trn trang web sao cho tht t nhin cho ton b website ca bn

vo trong mt ng cnh t kha. Cc ni quan trng cn phi c t kha m bn ti u nh trong th tiu


Ni dung giu thng tin b ch

Bn hy to cho website/blog ca mnh nhiu ni dung hay v hu ch cho c gi, nu trang web ca bn c

nhiu thng tin hay v c ch h s yu thch v quay li thng xuyn vi website ca bn. Hn na hay gi

cho website ca bn lun ti mi bng cch cp nht ni dung t nht 2 ln mt tun. Google rt thch nhng

trang web c b sung ni dung mi thng xuyn v tt nhin nhng ni dung mi phi n khp vi ch

website ca bn.

Tm trng ca back-link

Back-link c ngha l lin kt n t mt website khc n trang web ca bn. Mi back-link c t

lin kt n website ca bn c Google coi nh mt li gii thiu, bi l thng th theo t nhin ngi ta

ch lin kt n vi website ca bn khi website ca bn hay, tht s c ch, cho nn cng nhiu back-link

th mc tin cy v cht lng webiste ca bn vi Google cng tng v back-link c coi nh mt yu

t quan trng hng u Google xp hng website ca bn trn cc kt qu tm kim.

Hn ch s dng Flash v hnh nh

Vic s dng Flash hay hnh nh to iu kin cho ngi c duyt web, tm kim thng tin mt cch th v

hn nhng ng tic l cc b my tm kim khng c c nhng ni dung hin th trn Flash hoc hnh

nh, i vi Google text vn l loi c u thch nht.

8 Th Thut Ti u Ha B My Tm Kim c th kim c nhiu traffic v c xp hng cao trn cc b my tm kim, bn cn s dng mt s k

thut sau y.

1. S dng cc t kha mt cch hiu qu

c th thnh cng vi vic to traffic cho website ca bn, ni dung bn to ra phi c nhng t

kha chun mc v hiu qu. T kha l cc t ng hoc cm t m nhng ngi s dng web g

tm kim thng tin c th no .

2. Duyt thng tin d dng

Tht s quan trng khi c gi ca bn duyt thng tin d dng thoi mi. Bn c th s dng cc

biu tng hnh mi tn vi cc tiu v phn m t thng tin. Theo cch ny, ngi ta s thoi

mi khi khm ph website ca bn m khng phi vt v khi tm kim thng tin m h cn. Ni chung,

website ca bn cn c thit k mt cch khoa hc, hp l.

3. Cng n gin cng tt

Bn nn s dng kiu thit k v mu sc n gin cho website ca mnh. Website ca bn cng n

gin, cng lm thu ht khch ving thm. Bn nn ch s dng ti a 3 mu sc chnh cho trang web.

4. Description cn vit cho thu ht

Khi ngi dng web tm kim cc website trong cc b my tm kim, h thng c phn m t

(description) trc khi click vo lin kt . y l l do ti sao bn phi tm nhng t hoc kha c


s thu ht hoc m t c chi tit.

5. Xy dng cc lin kt cht lng

Trong vic ti u ha cho b my tm kim, nhng lin kt dn n website bn th cht lng quan

trng hn s lng. Bn nn tp trung vo xy dng nhng lin kt c cht lng, bn s to thm

im i vi cc b my tm kim. Kt qu l bn s c thm nhiu c hi c xp hng cao.

6. Khng t qu nhiu qung co

Ch mt s lng va phi cc banner qung co trn website ca bn, trnh qu nhiu d gy

phn cm vi ngi c v nht l cc b my tm kim s khng thch cc website c qung co

khp ni. V tinh thn chung ca cc b my tm kim l phc v li ch v to s thoi mi cho ngi

c c t ln hng u.

7. Kim tra ng php v chnh t trc khi gi bi

Bn cm m bo bi nhng ni dung bn sp gi ln phi ng ng php v chnh t. y tng

chng nh vn khng c g nhng m nu c rt d gy phn cm vi ngi c v bn cng c

th mt traffic nu nhng kha ban vit khng ng. Bn cn c gng trnh tuyt i vn ny.

8. To sitemap cho b my tm kim

Sitemap l s ca website bao gm cc lin kt n tt c cc trang trn website ca bn. Sitemap

c dng tr gip b my tm kim duyt v index nhanh hn ln c s d liu. Nu bn dng

Wordpress bn c th dng pluggin Google XML Sitemaps to mt cch t ng sitemap cho

blog ca mnh mi khi bn vit mt bi vit mi.

a dng ha cc ngun traffic Google l ngun cung cp lng khch ving thm (web traffic) rt ln nu blog ca bn c xp hng cao

trn kt qu tm kim. Google l mc tiu tip cn ca mi blogger, nhng ngi tip th affiliate v kinh

doanh trc tuyn trong nhiu nm nay, nhng vi nhng thay i gn y v thut ton xp hng cc kt

qu tm kim ca Google xo trn nhiu th, ngy cng kh khn hn c c mt v tr cao trn

Google Search. Vy lm th no trong hon cnh hin ti, bn n lc lm ti u ho (SEO) rt nhiu cho

blog ca mnh m vn khng th c kt qu kh quan. B quyt n gin bn vn c nhiu traffic m khng

phi ph thuc vo Google l hy a dng ho cc ngun traffic.

Rt nhiu webmasters khng nhn ra rng traffic kim c t cc ngun khc ngoi Google nhiu hn n

t Google, v vn l bn phi ko lng traffic ny n blog ca bn. Nu bn mun kim traffic t cc

ngun khc ngoi Google, by gi l lc bn cn phi lm, ng blog ca bn ph thuc qu nhiu vo

Google na.

1. Yahoo! Answers

Nu bn tng s dng Yahoo! Answers bn s bit Yahoo! Answers rt mnh m v c rt nhiu

ngi s dng. Nhiu ngi khng bit rng khi t cu hi hoc tr li, h c th t lin kt n

website ca h phn bn di. iu hay nht khi lin kt ca bn xut hin trong Yahoo! Answers

d cho l lin kt nofollow bn s vn nhn c khng t traffic nu cu tr li ca bn hay v

c nhiu ngi nh gi cao. C th cc autoblogs s bt lin kt ca bn v bn s c backlink t


cc website ny. Mt iu khc rt hay l traffic bn kim c t Yahoo! Answers ngy mt nhiu

ln v qua mt thng bn s c mt lng traffic ng k n t cc cu tr li ca bn.

Li khuyn: C mt iu bn cn ch , khi tr li trn Yahoo! Answers bn nn nh chn nhng ch

ph hp vi ni dung blog ca bn. Nu bn ang mun qung b v blog cng ngh m bn li

tr li nhng cu hi trong ch v sc kho, hn nhn, gia nh th tht khng ph hp v s

khng hiu qu.

2. Din n

Nhiu webmaster tm cc forum tham gia vi mc ch kim backlink v qung b website cho

mnh nhng c mt thi gian ngn h b ngang. Ti sao li b d khi cc forum c th mang n

cho bn kh nhiu traffic. Nhng nu bn li vi forum lu di bn s to dng c s tin tng

ca cc thnh vin khc trn forum v h s tr thnh c gi ca bn. Mt trong nhng iu thun

li t forum l bn khng phi vit nhng cu tr li di, tt c nhng g bn phi lm l cung cp

mt vi thng tin hu ch cho cc thnh vin khc.

3. Cc bi vit cng tc (guest posts)

Mt trong nhng cch kim traffic yu thch ti hay dng l vit cc bi vit cng tc cho cc

website khc. Ti cho rng nhiu ngi bit hoc nghe ni v cch ny ri nhng hu nh h

khng bit ht gi tr ca cc guest posts. Khi bi vit ca bn c ng trn website khc bn s c

mt lin kt ti blog ca bn, cc c gi ca website s click vo lin kt xem blog ca bn.

Ni dung bi vit ca bn cng hay th c hi c click vo lin kt cng cao.

Li khuyn: Cc bi guest posts c th lm bn mt kh nhiu thi gian vit nhng ti rt khuyn

bn nn vit. Theo ti bn nn vit t nht 2 guest posts mt tun v gi nhp t nht trong 3

thng ri bn nh gi li traffic v th hng bn t c.

4. Twitter

Mt cch khc rt d kim traffic l dng Twitter. Mt iu rt hay y l bn khng cn phi

quen bit 1 triu ngi, bn khng cn phi l chuyn gia trong lnh vc bn ang vit blog. Vi

Twitter bn ch cn t lin kt n blog qua trang Profile ri sau thng xuyn gi cc tweet c

cht lng. Khi bn c traffic n t Twitter bn s phi th nghim thi im no l tt nht

gi cc tin nhn tweet bn c th kim c traffic t Twitter nhiu nht.

Li khuyn: kim c thm nhiu traffic t Twitter, bn nn tm Twitter ca nhng ngi ni

ting, thnh cng trong lnh vc ca bn v follow cc followers ca h. Cch ny lun c hiu qu v

ni chung thng th 60% s ngi s follow li bn, do bn s c nhiu followers rt nhanh.

5. Facebook

Facebook tnh n thi im hin ti c hn 600 triu ngi s dng, mt con s qu ln cho mt

mng x hi. Do vy bn phi c mt ti khon Facebook nu bn khng mun lng ph mt

ngun traffic rt ln. iu hay nht ca Facebook l bn c th to trang cho website v hy yu cu

cc friends ca bn Like trang ca bn. Nhng g bn phi lm l mi ngy kim thm vi ngi

Like trang Facebook ri dn dn bn s mt s lng people like this page theo cp s nhn.


Li khuyn: Bn cn phi m bo rng bn cung cp cho friends ca bn nhng g h yu thch

hn l lc no cng ch chn lin kt vo status kim traffic, hy ngh n cc friends ca bn,

trnh lm dng spam trn trang Facebook, hy cho mi vic din ra t nhin ri bn s c kt

qu nh mong i.

S dng cc mng x hi to traffic Cc mng x hi by gi tr thnh cng c cho mi blogger, webmaster s dng lm tng ngun traffic

cho website ca mnh. Vic kim c traffic ngy cng d dng hn v s pht trin ca cc mng x hi,

hn na l bn khng mt mt ng no s dng v cc mng x hi l min ph. Di y l nhng cch

m bn c th s dng to traffic t mng x hi.

Vit tin nhn km lin kt ln mng x hi

C rt nhiu cch m bn c th s dng cc mng x hi to ra traffic cho website ca bn. Mt cch hu

hiu l ng ni dung ca website bn ln nhng mng x hi ny km vi lin kt quay tr li vi trang web

ca bn. Facebook, Twitter l hai ci tn rt quen thuc nu bn hay s dng Internet. Facebook, Twitter v

cng nh cc mng x hi khc cho php bn chia s cc bi vit km lin kt vi mi ngi trn mng li

ca bn. Khi bn vit nhng dng thng ip hp dn trn mng x hi, n s thu ht mi ngi click vo lin

kt xem v nh vy l bn to traffic cho website ca mnh.

lin kt trong mc h s (profile)

Ngoi vic vit cc tin nhn ln mc tin nh Wall ca Facebook, Headline ca Twitter, bn nn lin kt

n website ca bn trong phn h s (profile). y cng l mt cch to traffic cho website ca bn, v

phn profile cng l phn hay c xem khi ngi ln u xem trang mng x hi ca bn.

Ni dung bn gi ln mng x hi phi ph hp

iu quan trng nht bn cn nh, ni dung l s mt. Bn ch nn gi nhng thng tin ph hp vi ch

ca bn v c cht lng ln cc trang mng x hi. Vic gi nhng bi vit cht lng trn mng x hi nh

Facebook, Twitter hay Linkedln s to cho bn s tin cy v ngy s cng c nhiu ngi n vi website ca

bn tm nhng thng tin b ch.

Pht trin s lng ngi tham gia

Mt iu na cng rt quan trng l s ngi tham gia trong mng li mng x hi ca bn. V d nh trang

Facebook nu bn c cng nhiu ngi Like th bn cng c th to nhiu traffic n website ca bn, cng

tng t nh vi Twitter, cng c nhiu follower th cng tt. pht trin lng ngi tham gia bn vui

lng xem hai bi vit sau: 7 cch nhiu ngi like trang Facebook ca bn v Lm th no c nhiu

followers trn Twitter

Lm th no to traffic t Youtube Bn c th cng nhn vi ti mt iu l video c sc thu ht rt ln v d gy c s ch . Ngy nay

nhiu ngi thch xem video hn tm thng tin hn l c cc cc bi vit. Youtube l mt website ng


u th gii v chia s video. Youtube cng l mt cng c tuyt vi cho vic tip th trn Internet v n

gin hn nu bit s dng ng cch, Youtube s l ngun cung cp traffic qu gi cho website ca bn. Di

y l nhng b quyt bn c th kim c nhiu traffic t cc video trn Youtube ca bn.

1. t tiu gy s ch cho video

Vic t tiu cho video trn Youtube cng ging nh bn t tiu cho cc bi vit ca bn. Bn

phi thu ht s ch ca ngi xem h click vo video ca bn. Mt trong nhng cch hay l to

nhng tiu c o gy s t m cho ngi xem.

2. Lin kt n website ca bn mi video

Bn nh lin kt n website ca bn vo phn Description ca mi video khn gi ca bn

c th gh thm. iu ny khng ch to traffic cho website ca bn m cn to back-link n ni

dung ca bn trn website v s tt cho vic ti u ha (SEO) cho trang web ca bn.

3. T kha phong ph

Bn cn c cc t kha ph hp trong cc phn Title, Description v Tags. Nu bn c cc t

kha ph hp trong cc phn ny video ca bn s d c hinn ln trn kt qu tm kim video.

Bn nh chn cc t kha mt cch cn thn, chn nhng t kha hay, st vi ni dung video v c

nhiu ngi tm kim.

4. To cc Pop-up Message trong video

C l bn tng thy vi ln khi xem video trn Youtube, mt s video khi ang trnh chiu th thnh

thong hin ln mt vi thng ip dng pop-up nh nh v nhng dng pop-up dng m

t hoc ch thch mt cch chi tit hn v c th cha lin kt n website no . y cng l cch

rt hay to traffic. V d bn c th to pop-up trong video nh Click vo bit thm chi tit

v.v..


Phn 5. Cc Cch Kim Tin T Qung Co Trn Blog

Qung Co Trc Tip Trn Blog Ca Bn Qung co trc tip l vic bn t banner hoc lin kt c tr tin bi mt i tc no , y l cch to

ra thu nhp trn trang web m c c t rt lu, c th ngay khi internet bt u xut hin. web ca bn

c th thu ht ngi t qung co trc tip th trang web ca bn phi c nhiu ngi truy cp hoc c

PageRank cao. Cc i tc c th l cc doanh nghip thng mi in t hoc bt k mt ch trang web no

nhm mc ch qung b thng hiu, tng traffic v PageRank cho website ca h.

Thng cc i tc ca bn s tr tin cho bn theo thng. mt s blog ca ti cng rt hay c ngi lin

h t qung co, ti thng gi mt gi nh mc cho mt banner l $55/thng, text link l

$35/thng v khuyn khch i tc qung co lu di vi cc blog ca ti, ti s gim gi nu h t qung

co trong nhiu thng, v d ti c mt ngi khch mun t banner trong 12 thng, ti mc gi

$400/12 thng. Cng ty mc truy cp v cht lng blog ca bn m bn c th a ra cc mc gi khc

nhau v cng ty i tc, c nhng v khch khng mc c, chp nhn ngay tc khc nhng c nhng ngi

bn s phi thng lng gi. Hy th tng tng bn c 10 i tc t qung co cng lc, bn s c mc

thu nhp cho qung co trc tip bng 10 ln mc gi trn. Vy bn cng nn tn dng ln nht c th

khng gian trn website ca mnh to thu nhp.

Kim Tin Vi Google Adsense Google Adsense l loi hnh qung co tr tin theo click, hin th t ng theo ni dung khi bn t m

qung co vo trong website. Google Adsense l cch rt tt kim tin vi website/blog v rt d thc thi.

C 2 thut ng bn cn bit n : Publisher v Advertiser, Publisher trong trng hp ny l bn, ch

nhn ca mt website, bn t qung m qung co ln website ca mnh v bn s c tr tin khi c

nhng click hp l vo qung co . Cn Advertiser l ngi tr tin qung co ca h c xut hin

trn website ca bn. S tin bn nhn c mi click ty thuc vo khon tin m Advertiser tr cho

qung co ca h. Theo cc thng tin chnh thc Google s tr cho bn khong 60% s tin mi click h nhn

c t Advertiser, mi click bn nhn c ti thiu l $0.01 v c nhiu khi ti c nhng click ln n

$15.

S tin bn kim c t Google Adsense cng ty thuc vo lng traffic m bn c, vo qung co hin ln

ph hp hon ton vi ni dung ca bn, vo cch bn t qung co v ty thuc vo s tin kim c ca

mi click. L tng nht l bn hy to website/blog v ch bn hiu bit nhiu, vi cch bn s d

dng hn khi to ra lng ni dung ln v hu ch trong ch

Ti bt u kim tin bng Google Adsense vi cc blog ca mnh t nm 2007. Thi gian u Google

Adsense ch c hnh thc thanh ton bng cch gi check, v ti nhn c check mi thng. T nm 2009

Google Adsense c th thanh ton cho cc Publisher qua Western Union, tht s qu tuyt khi ti c th

rt c tin ngay khi n bt k chi nhnh no ca Western Union thay v phi i t nht 30 ngy c th

nhn c tin vi check.

Di y l mt bng chng v thu nhp vi Google Adsense ca ti.


Cc website ca ti hin ti c rt nhiu traffic v ti c th t ti mc thu nhp m ti c th hi lng. Ti

qung b cc website ca ti qua cc mng x hi, qua YouTube v.v.. Traffic n website ca ti cng nhiu,

mc thu nhp ca ti cng tng.

Cc Chng Trnh Qung Co Pay-Per-Click Khc Ngoi Google Adsense vn c nhiu chng trnh qung co tr tin theo click tng t khc cho bn la

chn. Di y ti lit k cc dch v PPC cho php bn c th kim tin ging nh vi Google Adsense

1. AdBrite l mt trong nhng chng trnh thay th cho Google Adsense tt nht. Cc iu kin, iu khon

cng d chu hn so vi Adsense, cc blog nh cng rt d c chp nhn. AdBrite s thanh ton nu s d

ti khon ca bn t ti thiu $5.

2. Clicksor Clicksor l mt s la chn tt khc so vi Google Adsense. Gi tr cc click ca Clicksor kh cao.

Clicksor cng cho php bn t qung co ln nhiu website, nhiu tn min khc nhau vi ch mt ti khon.

Clicksor thanh ton thng qua Check v Paypal. Khon ti tiu thanh ton qua Paypal l $20 v qua Check

l $50.

3. BidVertiser nhiu blogger chuyn nghip khng nh rng BidVertiser l la chn khc ngoi Google

Adsense tt nht dnh cho cc bloggers chu . BidVertiser cam kt s lun lun hin th qung co c gi tr

click cao nht trn website ca bn, nhm m bo cho bn c mc thu nhp tt nht c th. BidVertiser

thanh ton qua Paypal ti thiu l $10 v qua Check ti thiu l $50.

4. Chitika

Chitika l mt dch v PPC khc vi a dng cc nh dng qung co. iu c bit l cc qung co ca

Chitika ch hin khi ai tm kim bn trong hay t bn ngoi. Chitika ph hp vi cc website lm v

cng ngh cao hay shopping.


5. ExitJunction

y cng l mt chng trnh qung co tt so vi Google Adsense. Vi ExitJunction bn c th kim tin

100% bng traffic ca bn. ExitJunction tr tin cho traffic quc t, v d bn c traffic n t cc nc nh

M, Anh, Canada, Trung Quc hoc n . ExitJunction thanh ton qua Check v Paypal vi mc thu nhp ti

thiu l $25.

6. Clickbooth

Clickbooth c giao din rt tuyt vi v d s dng. Clickbooth s dng cng ngh qung co mi nht.

Clickbooth h tr qung co bng hnh nh hoc text. Clickbooth tr tin bn kim c thng qua Paypal

v Check, ti thiu i vi Paypal l $20 v Check l $40.

7. eClickz

eClickz cung cp cho bn nhng vng qung co (Ad Units) c ti u ha. Bn c th tn dng ngun

traffic kim tin v iu rt hay ca chng trnh ny l eClickz c cc nhn vin qun l ti khon c nhn,

h sn sng tr li cc thc mc ca bn gip bn c th t c mc thu nhp ti a. eClickz ch thanh

ton qua Paypal ti thiu $10.

8. Microsoft PubCenter

Microsoft PubCenter cung cp cc nh dng qung co text cho cc trang web, vi rt nhiu dng thit k

v cc chc nng thng k. Bn c th iu chnh qung co hin th theo mun ca bn. Microsoft

PubCenter ch thanh ton qua Check vi s d ti thiu l $50.

9. Yahoo Publisher Network

Yahoo Publisher Network dng nh l mt bn sao ca Google Adsense. Chng trnh ny cng l mt s

thay th cho Google Adsense nhng n cng c nhng iu khon tng t. im th v l bn s c kt

ni vi cc dch v khc ca Yahoo nh Add to My Yahoo (RSS). Cui cng l Yaoo Publisher Network thanh

ton qua c Paypal v Check.

10. Infolinks

Infolinks i din cho th h tip theo ca qung co in text, c ngha l cc qung co c tch hp sn

trong ni dung ca bn, khi bn t code qung co ca Infolinks trn website ca bn n s t to lin kt

t mt ch hoc mt cm t bt k, nhn vo lin kt s hin ra qung co, do bn khng mt khng

gian t qung co nh cc loi hnh qung co thng gp. Infolinks l dch v tin phong trong lnh vc

qung co trn mng vi cc lin kt in-text ph hp nht v c mc thu nhp co nht. Infolinks thanh

ton qua Paypal nu ti khon t ti thiu $100.


Phn 6. Kim Tin Vi Tip Th Lin Kt (Affiliate Marketing)

To Thu Nhp vi Cc Chng Trnh Affiliate Mt chng trnh tip th lin kt (affiliate program), cn c th c gi l referral, associate hoc

partner, cho php cc bn kim tin hoa hng bng cch t lin kt affiliate m bn c cung cp khi

ng k vi chng trnh, nhm gii thiu sn phm hoc dch v ca h. Bn s c tr tin mi khi sn

phm bn gii thiu c ngi mua.

iu ct li c th kim tin vi cc chng trnh affiliate l xy dng website/blog giu thng tin b ch

v mt lnh vc nht nh. Cc bi vit ca bn cn c ni dung hay, thng tin thuyt thc v ngi c c

th mua sn phm dch v qua lin kt ca bn.

Phng php kim tin qua affiliate rt khc so vi kim tin bng t qung co trc tip hay qung co tr

tin theo click, kim tin qua affiliate cn s tnh ton, theo di thng k kt qu v thay i nu cn thit.

Kim tin vi affiliate bn cn th hin kh nng, s kho lo ca mnh c th thnh cng vi loi hnh

ny. V tt nhin khi thnh cng mc thu nhp s rt ln, cao gp nhiu ln so vi Google Adsense hay cc

chng trnh qung co tr tin theo click khc.

5 B Quyt Thnh Cng Vi Affiliate Marketing Tip th lin kt tr thnh mt phng php ph bin to ra thu nhp cho website, phng php ny

cng l cnh ca thit lp cng vic kinh doanh trn mng. S ph bin ca phng php kim tin ny

khin vic tr thnh mt affiliate khng my kh khn thi im hin ti. Nhng m bo thnh cng

bn cn thc hin 5 iu sau y

1. Giu lin kt affiliate

Bt k l mt lin kt s dng trong mail hay trn website, bn cn nh giu lin kt nhn khng p

mt m ngi ta nhn s thy ngay l mt lin kt affiliate. Ngi ta thng hay nhy cm v c

v s khng click vo khi h bit l mt lin kt affiliate nh vy. Hy s dng cc cng c giu lin

kt hoc dng chc nng chuyn hng php redirect.

2. S dng cc bi vit

Vic s dng cc bi vit lm affiliate marketing tht s hiu qu v l mt trong nhng b quyt

hay nht c s dng hng u. y l nhng bi vit cung cp ni dung, thng tin hu ch v nhm

thuyt phc ngi mua sn phm, dch v m bn ang cp. vit nhng bi vit hay v hiu

qu bn cn phi bit r v sn phm hay dch v v bn cn c cch vit li cun, th v. V bn

cng cn phi thuyt phc rng nu h dng sn phm, dch v s gip cho cng vic ca h thm

tin trin v cuc sng ca h s thay i tt hn.

3. Chn cc lnh vc lm tip th affiliate

Trn internet c rt nhiu nh cung cp, doanh nghip vi hng chc nghn cc sn phm c chng

trnh affiliate km theo. Tt nhin bn khng th tip th rt nhiu sn phm trn nhiu lnh vc

khc nhau, bn ch nn xc nh cho mnh mt vi lnh vc m bn thc s yu thch hoc bn c

nhiu hiu bit v lnh vc . Chng hn nh bn rt gii v my tnh, web th bn hy nn gii


thiu cc sn phm trong lnh vc ny thay v cc sn phm m nhc nu bn khng bit my v m

nhc. Vic gii hn cho bn mt phm vi c th lm affiliate s gip bn trnh c s dn tri

rng dn ti t l thnh cng s thp, tiu tn thi gian m khng c hiu qu.

4. To cc trang Presell

Trang Presell c th tm dch l trang gii thiu sn phm. Bn ng bao gi nn gi lin kt trc

tip n sn phm affiliate cho khch hng tng lai m khng qua mt trang gii thiu, y l sai

lm m nhng ngi bt u lm affiliate hay gp phi. Trang gii thiu sn phm ca bn nn c cc

thng tin review nh ti ni trn, a ra l do ti sao c gi nn mua sn phm hoc nu c

th bn hy trch dn nhng nhn xt tch cc v nh (nu c) ca nhng ngi tng dng sn

phm . Trang presell s to thm s t m ca c gi v h s hng khi mun mua sn phm

. V c th h s click vo lin kt affiliate ca bn cui trang khi h c xong, do t l bn

c sn phm ca bn s tng.

5. Theo chn cc khch hng tim nng ca bn

Nh bn bit traffic l nhn t mang tnh quyt nh i vi website ca bn. Tt c nhng

ngi lm affiliate u ng rng kim traffic cho website l cng vic khng bao gi c im dng,

tht s y l mt cng vic thch thc, thm ch i vi nhng ngi lm affiliate c kinh nghim,

nhng nhiu ngi khng ti u ha traffic qu gi ca mnh lm cho t l bn c hng tng

thm. Cng nhiu ngi tp trung vo vic kim traffic mi nhng khng ch n khu theo chn

cc khch hng tim nng.

Thng th ngi ta s ch mua sn phm affiliate sau t nht vi ln xem xt tm hiu k v sn phm

, ngi ta hu nh s khng mua ngay ln u khi c gii thiu v sn phm . Vy gii

quyt c vn ny l lm sao gi mi lin lc thng xuyn vi h. Cch hay nht l c c

email ca h trong danh sch email ca bn v cc cng c marketing qua th in t nh Aweber s

tr gip bn lm vic ny.

9 L Do Lm Bn Khng Bn c Nhiu Sn Phm Affiliate Mt iu r rng rng nu bn s khng kim c tin t tip th lin kt affiliate nu nh bn khng bn

c sn phm no. Theo nh nhng kinh nghim ca mnh, ti nhn thy c mt s l do lm cho bn

khng bn c nhiu cc sn phm affiliate v kim c nhiu tin vi loi hnh ny. Bn s bit c

ti sao nhiu ngi khng thnh cng cht no vi affiliate.

1. Thiu k hoch v phng php cho tip th lin kt

Nhiu ngi lm affiliate khng c ring cho mnh mt k hoch v phng php c th. C nhn

ti nhn ra rng vic ln k hoch l mt trong nhng bc quan trng nht cho cng vic tip th

lin kt. Bn phi ra k hoch v mc tiu cho mnh. Cng ging nh mi cng vic, khng c k

hoch s lm cho bn d b lc ng v thiu mc tiu mnh m s khin cho bn mt thi gian

rt lu mi c th t c thnh cng nh mong i hoc c th khng bao gi thnh cng

2. Khng tm hiu, nghin cu

Nu nh bn khng nghin cu th trng bn s khng bao gi bit c khch hng tim nng ca


bn l nhng ai, bn c th s khng bit c nhng nhu cu ca h l g v bn s khng kin

thc gii quyt cc vn ca h. Tt c nhng g bn cn lm l tm hiu chnh xc vn v gii

php m ngi ta ang tm kim trn th trng. C nhiu cch tip cn c th nghin cu

marketing hiu qu nht trn Internet by gi, l bn c th tham gia vo cc forum ni ting, c

nhiu thnh vin tham gia.

3. Bn ch gii thiu mt sn phm

Ch gii thiu mt sn phm affiliate khng phi l kin hay, tuy nhin nu bn gii thiu qu nhiu

sn phm cng lc l cng khng nn. Bn nn t mnh kim tra v theo di cc kt qu. Kinh nghim

ca ti cho thy rng, nguyn tc quan trng l bn nn qung b t 3 n 10 sn phm cng lc.

4. Thiu ni dung c cht lng

Nh bn bit ni dung ca website bn l nhn t quan trng hng u. Vic bn phi lm u

tin l xy dng cc bi vit vi ni dung cht lng ng thi qung b cc sn phm affiliate.

Cc bi vit ca bn cng cht lng, mc thuyt phc ngi c mua sn phm cng cao.

5. Bn khng c danh sch email

Danh sch email l ti sn ln nht cho tt c nhng ngi lm tip th affiliate. Khng c danh sch

email, vic lm tip th affiliate s tr nn kh khn cho bn, bn s mt nhiu thi gian v tin bc

c th bn cc sn phm affiliate. Nh ti ni bi vit trn, ngi c him khi mua sn

phm ngay khi c thng tin ln u, do vy danh sch email s gi vai tr l knh thng tin, bn c

th gi lp li mt vi email vi ni dung tng t thuyt phc ngi ta ca sn phm m bn lm

affiliate v hn na c danh sch email bn c th gii thiu cho h nhng sn phm khc trong

tng lai.

6. Thiu nht qun

Ti phi ni rng s nht qun (trc sau nh mt) trong vic kinh doanh v vi th trng l mt

trong nhng yu t cc k quan trng c th thnh cng v lu di. Bn phi bit th trng ca

mnh, bt kp c vi nhng ci mi.

7. Thiu t chc, sp xp

y l cng l mt trong nhng vn m nhng ngi lm affiliate cn phi gii quyt. L mt

ngi tip th affiliate, bn s c rt nhiu vic phi lm c th thnh cng v mang li nhiu thu

nhp. Nhng vic ny cn thi gian v n lc. Sp xp trnh t v ln k hoch cng vic l hai cch

tip cn gip bn lm mi vic hiu qu.

8. Thiu s ci thin bn thn

Trong mi cng vic, ti sn ln nht m bn c l chnh bn thn bn. V bn cn phi lun lun t

ci thin bn thn mnh. Ti chc chn rng ch c bn mi c th xc nh c thnh cng ca

chnh mnh v bn mun i n u trong tng lai. Nu thiu s ci thin bn thn bn s khng

tin trin trong cng vic lm affiliate v cng nh bt k mt cng vic no khc.

9. B cuc qu sm

Hu ht nhng ngi mi lm affiliate u hi vng c th kim c nhiu tin qua mt m hoc


trong mt thi gian ngn vi vic bn cc sn phm affiliate. Kinh nghim ca ti cho thy vic tip

th lin kt affiliate khng phi l vic c th gip bn lm giu nhanh. Bn cn c quyt tm, c ng

lc v s kin nhn c th thnh cng trong tng lai di.

Ti chc chn rng 9 l do trn s gip ch cho bn gii quyt cc vn hin ti ca mnh v xy dng cho

cng vic tip thi lin kt ca bn thnh cng mt cch lu di. Tt c nhng g bn phi lm l hy bt tay

vo thc hin mt cch nghim tc.

Tm Quan Trng Ca Danh Sch Email i Vi Bn Trc ht hiu c tm quan trng ca danh sch email, ta cn hiu c danh sch email l g v n

hot ng ra sao. Danh sch email ti ni y l danh sch email ca nhng c gi tim nng, nhng

ngi ny c th l khch hng tng lai ca bn v danh sch ny gn lin vi mt dch v qun l email no

nh Aweber hoc GetReponse , vi nhng dch v qun l danh sch email ny c th gip bn gi tin bt

c lc no cho hng nghn n hng chc nghn ngi trong danh sch m bo 100% s n Inbox ca h.

Vic ny bn khng th lm c vi nhng ti khon email thng thng nh Gmail hay Yahoo! Mail.

Khi bn l mt nh tip th affiliate, vic hiu c tm quan trng ca danh sch email ca nhng ngi

ng k nhn tin (subscribers), nhng ngi m bn c th tip cn bng thng tin bt c lc no qung

b cc sn phm affiliate, bn cng c nhiu subscribers bn cng c nhiu c hi bn c nhiu sn

phm v khi danh sch email ca bn c cht lng tt s gip t l thnh cng ln hn.

Nu bn ang nh xy dng danh sch email, cch l tng c nhiu ngi ng k vo danh sch l hy

cung cp cho ngi ta mt ci g . Bn hy quan st hnh bn di, khi ngi c nhp tn v a ch email,

h thng qun l danh sch email s t ng gi email xc nhn sau s gi email lin h u tin, bn c

th chn lin kt n mt ebook hoc ci g do bn to ra cm n ngi c subscribe.

Bn cn nh rng khi bn tng cho c gi ci g khi ngi ta subscribe , bn cn m bo ci c gi

tr, v d nh v thng tin chng hn, ph bin trong ng cnh ny thng l mt eBook do chnh bn vit.


Tip th qua email c th l mt phng thc tip th c th c kt qu kh d on. Nhng quan trng bn

cn tp trung vo nhng u tin m bn ra v nh rng mc ch xy dng danh sch email l to ra

li nhun.

4 Bc Xy Dng Danh Sch Email Hc cch xy dng danh sch email vi mt dch v qun l email hay cn gi l autoresponder, kha

cnh v gi ca bt c mt website no v l mt cch hu hiu theo chn (follow up) vi bt c ai c

yu cu nhn thng tin qua email. Xy dng danh sch email khng kh cht no m li cc k c ch cho cc

k hoch tip th trn Internet ca bn.

Di y l 4 bc rt d thc hin bn c th xy dng c mt danh sch email.

Bc 1: ng k mt dch v autoresponder

C mt s dch v autoresponder trn mng, v d nh Aweber c chng trnh, ti liu hng dn bn

lm th no to c mt danh sch email.

Bc 2: Xc nh xem bn tng ci g cho ngi subscribe

Bn cn tng ci g cho ngi subcriber c l do v h t m mun subscribe. V nh ti ni

trn bn c th tng ngi ta eBook do chnh bn vit. Bn nn nh l bnh thng mi ngi u thch

nhng g min ph.

Bc 3: Thit k trang squeeze

Xin li cc bn ti khng th tm c t tng ng trong ting Vit nn ti t gc trong ting Anh.

Trang squeeze (squeeze page) l trang c kch thc kh nh bn c th thit k vi mt hai dng tiu ,

mt vi dng ni v li ch khi subscribe v c mt form ngi ta in tn v email ca h vo. V d

nh hnh bn di

Bc 4: t trang squeeze ln website ca bn

Bc cui cng bn hy t trang squeeze bn c ln website ca mnh. C mt s ni ph bin trn

website m bn c th t l sidebar bn phi hoc cui mi bi vit hoc mt cch ph bin l dng

Pop-up hin ln i vi nhng khch ving thm website ln u


Li Kt Trn y ti trnh by ht nhng hiu bit v kinh nghim ca mnh sau nhng nm kim tin vi Internet.

Bn khng nn lo lng khi c nhiu th phi ghi nh. iu quan trng nht thnh cng l bn s cung cp

cho c gi ca bn nhng g. Bn cn c k hoc ngay t ngy u tin khi bt tay vo lm website hoc

blog. Mt cht kin tr cng vi k hoch r rng bn s kim c tin trn Internet nh bn mong i. C

rt nhiu ngi trn mng kim c rt nhiu tin, bit c ti sao h li kim c nhiu tin n th,

n gin l h bt tay vo thc hin ngay lp tc vi k hoch r rng chi tit, bn cng vy hy bt u

ngay by gi ng nn ch i. Bn nn nh rng mi vic ch kh lc u v sau mt thi gian lm quen bn

s thnh tho v ng bao gi b cuc na chng.

Mi thc mc, mi kin ng gp hoc yu cu gip xin vui lng gi email ti

[email protected], email ca cc bn s c tr li trong thi gian sm nht c th.

Chc bn thnh cng!

Blogging Dollar

Documents

BloggingDollar eBook Kiem Tien Thu Dong Tren Internet