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Inform Media Romania

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Main activities of Inform Media Group inHungary, Romania and Ukraine

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The short story of IM Romania

1999 - 2003

2004 - 2005

Acquisition of Cuvntul Liber in Deva

Acquisition ofFriss jsg in Satu Mare

Starting the Bazaron and Bazar Banaean -classified paper in Timioara

Starting regional jobportals Bihorjob, Timisjob, Aradjob and Aradon Newsportal

Starting free dailies, in AradArad Expres and Timi Expres in Timioara

Acquisition of Adevarul de Arad

2006

Acquisition of Publi Tim

Starting Caon and Huon Newsportals in Cara-Severin and Hunedoara

Starting Romjob national jobportal and Romimo real estate portal

Acquisition and relaunch of Bestauto car-portal

Starting Super Info in Bihor, Satu Mare, free home delivered papers

Starting Publi Arad, classified paper

1999: Starting the Bazar Bihorean Classified paper in Oradea

2001: Aquisition of Bihari Naplo, Jurnal Bihorean in Oradea

2003: Buying the daily Timpul in Reia

2003: Starting the Bihon and Tion Newsportals

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Starting Publi Hunedoara Alba

Starting Super Info Arad free home delivered papers

Cuvantul Liber, paid daily (Hunedoara county) was changed to Hunedoara Expres free dailypaper

Starting Cluj Expres, free daily paper

Starting Publitim.ro - classified ads portal

Starting Romimo.ro real estate portal

Starting Infomariaj.ro, Doliu.ro, Commune.ro- niche portals

2007

2008

Acquisition of Masini.ro car portal

Acquisition of Culinar.ro, Xcent.ro, Recomanda.ro, Portal.ro niche portals

Acquisition of Roportal ( timisoreni.ro, aradeni.ro, bucuresteni.ro, roportal.ro, desenatori.ro,gapo.ro, maglavais.ro, allpress.ro, roindex.ro, jocuri-online.ro, ghidconstructii.ro)

The short story of IM Romania

2009

Acquisition of utilecopii.ro parents portal

Acquisition of mayra.ro women & lifestyle portal

Acquisition of stilfeminin.ro, anticonceptionale.ro and capitalul.ro

Acquisition of Agenda saptamanalul Agenda, weekly newspaper and agenda.ro newsportal

Acquisition of sport365.ro - sport news portal

2010

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Oradea

Satu Mare

Timisoara

Resita

Arad

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Divisions/Business Areas

Daily paidnewspapers

Daily free newspapers

Classified ads papers

Weekly newspaper

News portals

Classified portals

Magazine portals

Community portals

Job portals

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Activities in RomaniaPrint products: 5 daily paid newspapers in 4 counties (Jurnal

Bihorean, Bihari Napl, Friss jsg, Jurnal de CaraSeverin, Jurnal Ardean)

2 Daily Free Newspapers (Arad Expres and TimiExpres)

1 Classified-Ad papers (Publi Tim-Timioara) Superinfo Oradea 1 weekly paid newspaper: Saptamanalul Agenda New printing house was built in Timisoara, may 2004

Online products: News portals: Roportal network: www.roportal.ro

www.agenda.ro, www.timisoreni.ro, www.aradeni.rowww.bucuresteni.ro & www.bihon.ro, www.tion.ro,www.aradon.ro , www.clon.ro, www.caon.ro,www.huon.ro, www.erdon.ro, www.roon.ro)

Classifieds portals: www.publi24.ro, www.bestauto.ro,www.bestbike.ro, www.mascus.ro, www.romimo.ro &www.sport365.ro

Job portals: www.romjob.ro, www.timisjob.ro,www.aradjob.ro, www.bihorjob.ro, www.clujjob.ro,www.satumarejob.ro, www.resitajob.ro

Magazine portals: www.mayra.ro, www.stilfeminin.ro,www.infomariaj.ro, www.culinar.ro, www.utilecopii.ro,

www.masini.ro, www.animalutul.ro, www.capitalul.rowww.infogradina.ro, www.anticonceptionale.ro

IM

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http://www.roportal.ro/http://www.agenda.ro/http://www.timisoreni.ro/http://www.aradeni.ro/http://www.bucuresteni.ro/http://www.bihon.ro/http://www.tion.ro/http://www.aradon.ro/http://www.clon.ro/http://www.caon.ro/http://www.huon.ro/http://www.erdon.ro/http://www.roon.ro/http://www.publi24.ro/http://www.bestauto.ro/http://www.bestbike.ro/http://www.mascus.ro/http://www.romimo.ro/http://www.sport365.ro/http://www.romjob.ro/http://www.timisjob.ro/http://www.aradjob.ro/http://www.bihorjob.ro/http://www.clujjob.ro/http://www.satumarejob.ro/http://www.resitajob.ro/http://www.mayra.ro/http://www.stilfeminin.ro/http://www.infomariaj.ro/http://www.culinar.ro/http://www.utilecopii.ro/http://www.masini.ro/http://www.animalutul.ro/http://www.capitalul.ro/http://www.infogradina.ro/http://www.anticonceptionale.ro/http://www.anticonceptionale.ro/http://www.infogradina.ro/http://www.capitalul.ro/http://www.animalutul.ro/http://www.masini.ro/http://www.utilecopii.ro/http://www.culinar.ro/http://www.infomariaj.ro/http://www.stilfeminin.ro/http://www.mayra.ro/http://www.resitajob.ro/http://www.satumarejob.ro/http://www.clujjob.ro/http://www.bihorjob.ro/http://www.aradjob.ro/http://www.timisjob.ro/http://www.romjob.ro/http://www.sport365.ro/http://www.romimo.ro/http://www.mascus.ro/http://www.bestbike.ro/http://www.bestauto.ro/http://www.publi24.ro/http://www.roon.ro/http://www.erdon.ro/http://www.huon.ro/http://www.caon.ro/http://www.clon.ro/http://www.aradon.ro/http://www.tion.ro/http://www.bihon.ro/http://www.bucuresteni.ro/http://www.aradeni.ro/http://www.timisoreni.ro/http://www.agenda.ro/http://www.roportal.ro/

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Activities in Romania

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Reach of Inform Medias newspapersin Romania

Daily Paid Papers by Counties Circulation Readers Inhabitants Reach*

Bihor - Jurnal Bihorean, Bihari Napl 29 280 85 000 596 300 17,47%AradJurnal Ardean 22 709 51 000 460 700 13,50%

Cara Severin Jurnal de Cara Severin 6 254 30 000 332 300 11%

Satu Mare Szatmari Friss jsg 10 050 27 000 369 800 8,91%

Total daily paid papers 68 293 193 000 1 759 100 13,70%

Daily Non-paid Papers by Counties Circulation Readers Inhabitants** Reach*

Arad - Arad Expres 12 000 28 000 169 574 20,14%

Timis - Timis Expres 35 000 59 000 307 265 23,41%

Total daily non-paid papers 47 000 87 000 476 839 43.55%

Weekly Circulation Readers Inhabitants Reach*Timis county - Publi Tim 19 382 68 000 661 400 12,85 %

All together 134 675 348 000 2 420 500 14.37%

* Reach is calculated to the reading population - 82% of total inhabitants.** Inhabitants only from urban area, as free daily papers are distributed only in the city.

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Reach of Inform Medias newspapersin Romania

* Reach is calculated to the reading population - 82% of total inhabitants.

** Inhabitants only from urban area, as free daily papers are distributed only in the city.

0

5

10

15

20

25

30

35

bihor arad caras

severin

satu mare timis

REACH

reach

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Agenda weekly newspaper (new acquisition)

Bought in September 2010- the most well known and complexnewspaper with general information from Western Romania

24 pages/edition- half of the pages colored local, national and international news, sports,

entertainment thematic pages distributed in 4 counties: Timi, Arad, Cara-Severin and Hunedoara weeklynewspaper accessible format, easy to read

political and economical independent own distribution network

CIRCULATION

READERS

30.000 copies/edition

119.000 readers/edition

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News portals

UV/month Visit/month PI/monthBihor Online 155.788 682.432 3.271.359

Timis Online187.376 812.123 3.563.017

Arad Online 137.810 572.940 3.130.651

Hunedoara Online 12.692 39.740 17.879

Caras Online 34.115 124.477 388.230

Cluj Online 49.019 130.722 257.210

Erdly Online 57.043 186.548 685.237

Timisoreni.ro 134.879 209.951 497.690

Aradeni.ro 19.405 23.445 48.249

Bucuresteni.ro 182.624 224.346 449.210

Roportal 635.713 859.648 2.170.004

Agenda.ro 501.849 940.981 1.828.893

Sport365.ro 144.245 281.060 805.143

Total 2.252.558 5.088.413 17.112.772

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Classified portals

UV/month Visit/month PI/monthpubli24.ro 311.470 798.912 14.430.096

romimo.ro 147.461 350.159 1.977.939

bestauto.ro 409.967 1.019.344 19.458.953

mascus.ro 52.179 83.292 868.459

bestbike.ro 75.851 155.566 2.616.458clujjob.ro 16.317 25.366 82.793

Total 1.013.245 2.432.639 39.434.698

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Magazine portals

UV/month Visit/month PI/monthinfomariaj.ro 92.804 119.616 677.951

utilecopii.ro 244.268 386.393 1.077.094

culinar.ro 506.769 812.040 2.412.816

mayra.ro 178.021 279.646 1.490.895

stilfeminin.ro151.914 216.509 750.861

animalutul.ro 66.682 82.992 197.493

masini.ro 158.775 267.176 790.074

capitalul.ro 45.781 69.579 116.714

gapo.ro 63.977 72.431 330.135

Total 1.508.991 2.306.382 7.844.033

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IM TOTAL Network

UV/month

5.434.319

Visit/month

10.781.351

PI/month

67.656.731

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Classified portals in Romania

publi24.ro general classified portal

Started: march 2007 311.470 UV/month

232. 379 ads online

The ads are published both online and offline.

bestauto.ro

car ads portal

Started: June 2006

409.967/month

90 000 active ads online

mascus.ro - heavy machine portal Started in October 2007

52.179 UV/month

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Magazine portals in Romania

mayra.ro

women & lifestyle portal New acquisition (april 2010)

195.861 UV/month

stilfeminin.ro

women & fashion portal New acquisition (july 2010) 120.569 UV/month

masini.ro auto portal auto news, drive test, forum 171.845 UV/month

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culinar.ro

gastronomy portal- largest database of receipes- purchased in september 2008

- 577.414 UV/month

infomariaj.ro - wedding portal Started in February 2008

Photo galleries, wedding calendar, forum

93.390 UV/month

Magazine portals in Romania

utilecopii.ro - children&parents portal purchased in january 2009

Children television, news, forum

250.088 UV/month

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Community portal in Romania

roportal.ro community portal

- 2nd largest portal in Romania- Large forum section, great affinity for

economics, (430.000 users, source: nugg.ad)- highly responsive and attentive communityofgeneral interests, news aggregator,personalizedhoroscope, free games 635.713 UV/month

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Internet penetration in Romania

According to a study made by trafic.romonitoring web audience theRomanian Internet user profile isdescribed as follow:53% are women

47% are men22% age range 20-2416% age range 25-2914% age range 30-3414% age range 40-49

2000 2004 2007

2010

800.000

4.000.000

4.940.000

7.786.700

0

1000000

2000000

3000000

4000000

5000000

6000000

7000000

8000000

9000000

1 2 3 4

users

Year Users Population Penetration

2000 800.000 22.217.700 3,6%

2004 4.000.000 21.377.426 18,7%

2008 4.940.000 21.154.226 23,4%

2010 7.786.700 21.959.278 35.5%

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IMpreuna Imform Medias internalmagazine

IMpreuna internal magazine ismeant to reflect the work andachievements of each departmentand employee.

internal magazine concept wasimplemented after the Austrian andHungarian magazine example

1st number was implemented six years

ago

4 editions every year

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Cross marketing

By using cross marketingtechniques, Inform Media Romaniawishes to obtain a greater coverage for

the consumer needs

To extend the integration of apartner and contribute to improving the

relationship between companies andcustomers

Cross-marketing is aweb solution to promote

your business in online media

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Webring

Using specific online marketingtechniques, our company wishes toinform the visitors about theirproducts

Is a unique method thatensure us, the publics confidencein our products.

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Thank you for your attention!