15
SES Xiamen 2007 – Search Term Research & Language Issues Search Term Research & Language Issues - 研研 ? What?

SES Xiamen 2007 – Search Term Research & Language Issues

  • Upload
    juan

  • View
    21

  • Download
    0

Embed Size (px)

DESCRIPTION

Search Term Research & Language Issues - 词 研究. 握手?. What?. SES Xiamen 2007 – Search Term Research & Language Issues. Goals of Keyword Research Popularity. SES Xiamen 2007 – Search Term Research & Language Issues. Goals of Keyword Research Proclivity to Convert. - PowerPoint PPT Presentation

Citation preview

Page 1: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

Search Term Research & Language Issues - 词研究

握手 ?What?

Page 2: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

Goals of Keyword ResearchPopularity

Page 3: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

Goals of Keyword ResearchProclivity to Convert

Page 4: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

Goals of Keyword ResearchContent/Competitive Intelligence

Page 5: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

KW Research Methods - Search Advertising Tools

Page 6: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

KW Research Methods3rd Party Tools

Page 7: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

KW Research Methods - Trends

Page 8: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

KW Research MethodsCompetitive Analysis

Page 9: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

KW Research MethodsMining Internal Searches

Page 10: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

Using Keyword IntelligenceOrganic Targeting

Page 11: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

Using Keyword IntelligencePPC Testing

Page 12: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

Using Keyword IntelligenceBusiness / Product Development

Page 13: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

Successful KW Research Campaigns

Page 14: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

Great Resources on KW Research

Tools:https://adwords.google.com/select/KeywordToolExternalhttp://tools.seobook.com/general/keyword/http://inventory.overture.com/d/searchinventory/suggestion/http://www.seomoz.org/term-targethttp://www.nichebot.comhttp://www.wordtracker.comhttp://www.keyworddiscovery.comhttp://www.google.com/trends

Articles / Blog Posts:http://www.seomoz.org/article/keyword-research-guide http://www.seobook.com/archives/002104.shtmlhttp://www.highrankings.com/forum/index.php?showtopic=3216

Page 15: SES Xiamen 2007 – Search Term Research & Language Issues

SES Xiamen 2007 – Search Term Research & Language Issues

More Questions? Just Email [email protected]

Visit the SEOmoz Blog - www.seomoz.org/blogto download this presentation.

谢谢