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WHAT IS THE CDR First we took everything That is awesome about golf and LIT IT UP! Then we turned it into an interactive game everyone wants to play! Like a giant glowing pinball machine we designed it to be a glorious assault on your golfing senses 1 – We designed super smart targets that respond with custom light and sound when you hit them 2 – We charged up the ball so it would streak across the sky 3 – We added an app that allows you to score and compete with friends 4 Finally we added a DJ, glow lounge and the Cosmic skills Extravaganza to entertain golfers and nongolfers of all levels

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WHAT  IS  THE  CDR  

First  we  took  everything    That  is  awesome  about  golf    

and  LIT  IT  UP!    

Then we turned it into an interactive game everyone wants to play! Like a giant glowing pinball machine we designed it to be a glorious assault on your golfing senses

1  –  We  designed  super  smart  targets  that  respond  with  custom  light  and  sound  when  

you  hit  them    

2  –  We  charged  up  the  ball  so  it  would  streak  across  the  sky    

3  –  We  added  an  app  that  allows  you  to  score  and  compete  with  friends      

4  -­‐  Finally  we  added  a  DJ,  glow  lounge    and  the  Cosmic  skills  Extravaganza  to  

entertain  golfers  and  non-­‐golfers  of  all  levels  

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STRATEGY  -­‐  TECHNOLOGY  

OUR  COSMIC  CAR  BUBBLE:  We  created  an  interacVve  target  no  one  ever  thought  could  be  put  on  a  driving  range.  And  players  love  to  hit  it.  Of  course,  the  bubble  can  accommodate  far  more  than  just  a  car.  It  can  accommodate  a  whole  party…in  a  target.    

OUR  MOBILE  STRATEGY:  TopGolf,  the  ‘golf  entertainment’  industry  leader,  has  proven  that  golfers  love  to  hit,  score,  compete  and  socialize…all  in  one  place.    Their  Achilles  heal  is  that  they  are  ‘built  in’  and  only  go  to  large  ciVes.  We  developed  our  technology  to  be  fully  mobile  so  we  can  bring  our  ‘pop  up’  neon  party  virtually  anywhere  –  for  any  reason.  And  with  our  ability  to  entertain  up  to  600  players  per  night,  it  can  be  quite  a  party  

OUR  AWESOME  LIGHTS:  Our  patent  pending  CDR  Smart  target™  lighVng  makes  passive  light  acVve  so  it  responds  with  custom  light  and  sound  when  hit  by  a  golf  ball.  (or  soccer  ball,  or  football)  Now  each  target  can  be  programmed  to  respond  with  sounds  that  mean  something  to  the  specific  audience  playing.  Simply  put,  if  you  can  say  it  into  a  microphone,  the  target  will  speak  it  when  hit        

IT’S  ALL  ABOUT  THE  GAME:  Since  players  can  score  by  hicng  acVve  targets,  we  created  a  simple  scoring  app  to  allow  players  to  compete  and  play  games  instead  of  just  hit  shots.  Now  the  driving  range  is  a  cosmic  bowling  alley  of  light  and  entertainment  that  keeps  players  around  all  night  

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THE  2015  CDR  EXPERIENCE  TOUR  

IN  2015  we  started  in  Orlando,  then  at  Augusta  during  the  Masters  and  now  we  are  off  to  travel  the  US  pucng  on  Pop  Up  events,  perfecVng  the  player  experience  and  burning  in  our  course  so  we  can  help  golf  courses  and  ranges  turn  a  whole  new  audience  of  players  and  fans  

•     Flop  Shot  limbo  •     Tic  Tac  Toe  •     Glass  Break  •     Car  Bubble  shootout    •     Cosmic  Long  Drive  •     Freestyle  Ball  Bounce  •     Triple  Chip  

It’s  became  clear  from  our  first  events  that    golfers  like  to  compete  and  test  their  skills.  No  maher  their  level.  So  we  gave  them  a    fun  compeVVon  that  glows.    Our  Cosmic  Skills  goal  is  to  make  this  a  top  level  ‘cocktail  compeVVon’  that  is  visually  compelling,  challenging  and  fun  to  play.  It  will  also  provide  mulVple  branding  opVons  for  sponsorship  involvement,  while    being  a  primary  way  we  generate  viral  content  on  a  weekly  basis.    

THE  COSMIC  SKILLS  EXTRAVAGANZA  

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ADVANTAGES  TO  THE  CDR  

SATISFIED  VENUES  AND  PLAYERS:  To  date  we’ve  been  invited  back  to  every  venue  we  have  worked  with    because  they  see  our  potenVal  and  value…We  turn  on  a  whole  new  audience  for  them  

BRAND  FOCUSED:  Never  before  have  you  been  able  to  focus  the  customer  on  your  brand  by  having  them  hit  your  logo  as  they  compete  and  have  fun.  Then  hang  around  with  them  at  a  glow  lounge  instead  of  chasing  them  in  a  golf  cart  

UPSCALE  AUDIENCE:  Gain  real  access  to  affluent  golfers  and  their  ‘could  be’  golfer  friends  like  never  before  

BIG,  BRIGHT,  VIRAL  IMPACT:  We  are  so  bright  player  can  Facebook-­‐Twiher-­‐Instagram  your  brand  with  their  phone…This  gives  your  branded  targets  immediate  viral  reach  the  day  of  the  event  

FULLY  MOBILE:  With  our  popup  lighVng,  we  can  go  wherever  your  brand  needs  private,  corporate  or  open  market  acVvaVon  

DAY  &  NIGHT  ART  DIRECTION:  Our  targets  are  made  to  be  printed,  so  your  brand  can  be  seen  day  or  night  

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OUR  DEMOGRAPHICS  

“TopGolf    proved  that  people  want  to  play  golf  games  while  hanging  with  their  friends…at  a  party…we  just  made  it  mobile”    

     Robert  Peterson,          Founder  and  inventor  of  the  CDR  

SERIOUS  GOLFERS:  The  CDR  gives  core  golfers  what  they  want,  the  ability  to  score  with  every  club.  Then  add  our  spectacle,    lounge  style  tee  boxes  and  scoring  app,  we  ahract  serious  golfers  that  want  to  compete,  show  off  and  socialize  

WE  ACCESS  THE  90%:  Since  we  are  a  neon  night  club,  we  access  the  majority  of  us  who  work  during  the  day  and  are  more    available  at  night  

MORE  INCOME:  We  are  sVll  golf  and  invited  by  golf  courses,  so  our  clients  are  educated,  affluent  and  upwardly  moVvated  

MORE  WOMEN:  CDR  evenings  are  ahended  heavily  by  parVcipants  25-­‐45  and  54%  male  and  46%  female.  Since  players    are  bringing  their  spouses,  we  are  seeing  far  more  women  than  regular  golf  ouVngs  

MORE  ‘COULD  BE’  GOLFERS:  Since  we  are  a  ‘no  pressure’  night  club  of  golf,    we  find  that  40%  are  golfers,  but  60%    are  people  who  just  want  to  have  a  good  Vme  

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HOW  WE  SELL  PRODUCT  

WE  DRIVE  SELL  THROUGH:  We  drive  beverage  consumpVon  by  increasing  a  ‘pracVce  range’  from  one  person  to  a  5  person  neon  party.  This  is  a  major  reason  why  each  of  our  events  have  invited  us  back  

IMPACTFUL  BRANDING  VALUE:  We  are  new,  fresh  and  like  nothing  else  ever  offered  in  golf.  As  a  result,  we  garner  up  scale  branding  value  through  our  live  event  experience,  ‘camera  phone’  social  media  and  press  worth  compeVVons  

SUPER  SAMPLING:  It’s  amazing  how  everyone  at  our  events  play  their  buhs  off  for  free  stuff.    So  brand  focused  give  aways  and    compeVVons  are  a  great  way  to    help  you  get  more  ahenVon  

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PRO-­‐ACTIVE  IMPACT:    Consume  your  audience  in  branded  glow  and  targets  they  are  focusing  on.  Now  your  brand  is  the  center  of  their  gaming  experience    

SPONSORSHIP  ELEMENTS  

•   COURSE  ELEMENTS  •   TEE  BOX  |  RANGE  ENVIRONMENT  

•   SCORING  APP  •   CAR  BUBBLE  –  MULTIPLE    

•   GLOW  BALLS  •   BALL  CHARGERS  

•   SKILLS  COMPETITION  •   TOUR  VEHICLE  

•   PRE-­‐POST  MARKETING    

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SPONSORSHIP  –  CDR  Tour  

CDR  TRAVELING  TOUR:  Travel  with  us  around  the  country  turning  on  parVcipants  every  weekend  with  a  tour  that  will  get  media  and  player  ahenVon.  Our  tour  is  going  to  small  media  markets  that  are  hungry  for  something  new,  fresh  and  glowing.    

To  date  we’ve  been  invited  back  to  all  our  venues.  As  a  result  our  fall  ‘Twilight  Savings  Time  Tour’  should  be  robust.  We  will  be  travelling  throughout  the  southeast.  We  have  also  received  numerous  requests  to  come  to  the  west  coast  and  to  military  bases    

Charleston,  SC  Chesapeake  VA  Louisville,  KY  Kalamazoo,  MI  

Charlohe,  NC  Dracut,  MA  Alexandria,  VA  Orlando,  FL  

CDR  Summer  Swing  

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CORPORATE  EVENTS  

SUPPLEMENT  EXISTING  EVENT  ACTIVATION:  Add  an  awesome  evening  event  to  already  established  sponsorships  at  football,  baseball  or  NASCAR  events  

PRIVATE  CORPORATE  ACTIVATION:  Have  us  turn  on  your  sales  teams,  clients  and  employees  wherever  they  are.  Perfect  for  arer  conference  evening  entertainment  where  playing  a  round  of  golf  is  not  an  opVon  

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TOUR  TITLE  |  TARGET  SPONSOR  

TIME  TO  GLOW  BIG!  As  the  Title-­‐Target  Sponsor,  you  will  receive  category  exclusivity  as  well  as  prominent  visual  and  media  benefits  

SPONSORSHIP  BENEFITS:    

•   Name  integraVon  into  the  tour  Vtle  •     Course  elements  designed  with  your  brand  •     Course  environment  branding  •     Scoring  App  branding  –  future  CDR  game  •     Branding  on  website  and  throughout  all  our          media  efforts  before  and  arer  event  

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COSMIC  CAR  SPONSOR    

MAKE  YOUR  CAR  THE  TARGET  OF  ATTENTION:  There  is  no  beher  way  to  impact  a  consumer  than  to  have  them  focusing  on  hicng  your  brand…all  night  long.  As  our  car  sponsor,  we  work  with  you  to  place  your  cars  for  maximum  impact,  exposure  and  interacVon  both  on-­‐course  and  in  the  party  area  

SPONSORSHIP  BENEFITS:    

•   MulVple  car  bubbles  for  maximum  impact  •     Tee  line  car  display  •     Cosmic  Car  compeVVons  to  drive  ahenVon  •     Scoring  App  branding  –  future  CDR  game  •     Branding  on  website  and  throughout  all  our          media  efforts  before  and  arer  event  

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PARTY  AREA  SPONSOR    

BECOME  A  PARTY  BOOTH  SPONSOR:  Our  business  is  to  create  a  party  people  want  to  come  to  and  stay  around  well  arer  their  ‘round’  is  over.  Become  a  party  tent  sponsor  and  give  players  a  world  of  social  opVons  

SPONSORSHIP  BENEFITS:  •     Branded  tent  in  party  area  •     Branded  contest  to  support  your  brand  •     Prize  give  away  and  announcements  •     Branding  on  website  and  throughout  all          our  media  efforts  before  and  arer  event  

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OFFICIAL  GOLF  SPONSOR    

GOLF  IS  GREAT!  As  you  can  see,  we  love  the  game  of  golf  and  we  are  commihed  to  turning  on  the  next  generaVon  of  ‘Could  be’  golfers  by  creaVng  the  ulVmate  demo  day…at  night  

OUR  AUDIENCE  REACH:  By  creaVng  a  serious  skills  compeVVon…ahached  to  a  party,  we  reach  young  golfers,  serious  golfers  and  their  ‘could  be’  golfer  friends.  

SPONSORSHIP  BENEFITS:  •     Demo  clubs  at  each  •     Concession  tent  •     Branding  on  website  and  throughout  all  our      media  efforts  before  and  arer  event  •     Prize  give  away  and  announcements  

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HISTORY  

Thanks  to  modern  3D  prinVng  technology  and  a  mountain  of  teamwork,  we  are  proud  to  say  that  most  every  element  of  the  Cosmic  Driving  Range,  from  concept,  design,  lighVng  technology,  sorware,  chip  design  and  course  elements  were  created  and  manufactured  in  Louisville,  KY.  You  make  movies  in  LA,  Apps  in  San  Fran,  but  you  make  stuff  in  Louisville.  It  took  3  years,  and  as  you  can  see,  it’s  been  well  worth  it.        

GlowGear  began  by  invenVng  premier  night  golf  lights  and  the  best  night  golf  ball  on  the  market.  (The  GlowV2)  From  this  we  realized  we  had  to  “go  big  or  go  home”  because  the  market  demanded  video  game  spectacle…on  demand.  We  launched    the  CDR  at  the  2015  PGA  Merchandise  show  with  24r  high  targets  with  the  focus  of  creaVng  an  upscale  and  interacVve  day  and  evening  golf  experience  where  everyone  leaves  saVsfied  

Our  Success  Story  

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Conclusion  

LET’S  CREATE  THE  FUTURE:  The  GlowGear  crew  is  dedicated  to  pucng  on  awesome  events  that  are  gecng  bigger,  brighter  and  more  fun  with  every  event  

We  are  a  team  with  an  executable  vision  that  has  already  been  realized.  It’s  Vme  to  take  this  vision  to  the  next  level  by  creaVng  a  tour  that  can  garner  headlines  not  just  in  golf,  but  in  all  sports  because  we  surpass  everything  on  the  market  today  and  we’ve  only  just  started.  

Contact:  

Robert  Peterson  –  Founder  |  Glowmeister  [email protected]  310.999.9757  Gwen  Abel  –  Chief  Glow  Officer  [email protected]  310.999.9767  

Thank  you  First  Tee  of  Augusta,  2015  

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It’s  not  easy  delivering  an  awesome  event  and  when  we  are  done…we  sVll  have  to  shag  balls.  But  that’s  ok.  The  

7,000  BALLS  A  NIGHT…Time  to  shag…Thanks  for  coming