Salford City CollegeEccles Sixth Form CentreBTec Level 3Extended Diploma in Creative Media ProductionFilm, TV and Radio

HA4 – Objects of DesireAdvert Synopsis

Name Georgia Braidwood

Title

Product Revlon Lipstick

Synopsis My advert will be in the style of talking heads. I will focus on the product using close-up and extreme-close-up shots to show the audience the product using dominant contrast as it is the lipstick I am advertising.In terms of theme, I am going to advertise a red lipstick; therefore the theme will resemble a red colour throughout. I have chosen a red lipstick to promote because the colour symbolism suggests love and passion, the theme for the advert.The advert will have one star profile, a female. The female will be the only character and they will talk about the product, which is where the talking heads take place.It will start with the girl opening a door, and a tracking shot following her as she walks through. The camera will then focus on her lips, zooming out as she starts to speak about the product.Fast shots using various types of shots and angles will follow after this, to show the product to the audience from different point of views.At the end, I will show the product on its own on a plain background with the logo and other descriptions surrounding. The advert will last for 30 seconds.