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8/4/2019 Traduzione en 20100819 - Corriere Della Sera
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Newspaper: Corriere della Sera
Date: 19 August 2010
Page: 13
What the CEO of Intesa Sanpaolo has to say
Passera: The ruling class
is shirking its responsibilities
The resources and energy to revive employment exist.
Unfortunately were spending the summer steering clear of the subject
by ALDO CAZZULLOCorrado Passera, CEO of Intesa Sanpaolo, talks about the present and the future of the
country. With thorny issues such as the recession, the lack of respect for the
institutions, the shirking of responsibilities by the ruling class that generate fear and
uncertainty, and with politics failing to map out a shared project for the future.
And yet there are lots of elements on which trust can be re-built: We are the third
economy in Europe, and among the sectors of greatest growth worldwide there are
some in which we excel: industrial automation, household technologies1, fashion and
agri-business. The entrepreneurial Italy is not standing still, says Passera, its the
system at country-level thats not on the move.
on page 13
The interview
What the CEO of Intesa Sanpaolo has to say
Politics has to rebuild a climate of trust. The ruling class is shirking its
responsibilities
Italy has enormous potential; whats lacking is a project
for the country
Passera: the crucial issues to be addressed continue to be infrastructures, education,
the legal system and bureaucracy
Weve weathered the financial crisis better than others. Now we need a
shared effort to foster growth
Enterprise is not at a standstill, it wants answers to the problems. In big
1 Furniture and home-related products
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companies yes to female quotas, in schools merit should be rewarded much
more
In certain areas, localism is counterproductive. Sectors such as transport
and energy call for a national, or even European, vision
Unless rights are protected and rules obeyed, corruption spreads,
organised crime is strengthened, and foreign investors choose to go
elsewhere
The banks have to support business and the institutions. Im in favour of
upping the tax on certain financial revenues
FROM OUR CORRESPONDENT
SABAUDIA Sleeping in the little bedroom of the house where Corrado Passera is
spending the last few days of his holiday is little Luce, just one month old. The CEO of
Intesa Sanpaolo says that becoming a father for the third time at the age of 55 is not
just wonderful but also makes you think even more in the long-term. Makes you
reflect on the future, and in particular on the pervasive lack of confidence... the multi-
faceted vacuum that surrounds us. The recession, the lack of respect for the
institutions, the shirking of responsibilities by the ruling class in Italy it cant be
done, the resources are lacking, the decline is inevitable... generate fear and
uncertainty. Politics fails to map out a shared project for the future of the country, to
boost our economy and our democracy: this in turn undermines the sense of identity,
which is important because it holds society together. And yet there are lots of
elements on which trust can be re-built: we are the third economy in Europe on a par
with the United Kingdom and we rank sixth or seventh among global economies; we
have weathered the financial crisis better than almost any other country, and have
succeeded in keeping public accounts under control; we have the resources to win
through in the globalisation battle, partly thanks to the numerous hidden talents of the
Italian people. My professional experience confirms that even the most difficult
situations can be resolved when there is a strong, shared project, a willingness to
change and the determination to address problems. We managed to reinvent Olivetti
by staking on mobile phones, and we managed to get over the crisis of Intesa, which
in 2002 was in deep waters, and together with Sanpaolo build one of the finest banks
in Europe. But perhaps the most significant venture that I have lived through was thatof the Poste Italiane: a sort of metaphor for Italy. Theres nothing to be done, its over,
its too late, well never be like other countries; the unions, the bureaucracy... In a
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word, the usual clichs. Instead, all together, the shareholders at the start Ciampi
and Maccanico the postal workers, the unions and the management, we achieved
what had seemed impossible. The reaction was fantastic, especially in the south of the
country. And it showed that it was possible to make innovative agreements with the
unions, extirpate local connivance with crooked politics and the criminal underworld,
restore dignity to the 200 thousand workers and even compete with the banking
system. Obviously, to take situations like these in hand you really have to commit
yourself, go against a lot of interests, make long-term plans and believe in people. But
this incredible experience only confirmed my belief that Italy has an enormous
potential, even in the public sector.
Mr. Passera, at the moment Italy is at a standstill. For years the economy
has been in stagnation, or minimal growth. Why? And where exactly do you
see this enormous potential?
The world economy is growing, and fast, and even though the growth is concentrated
in the developing countries, its a great opportunity for us too. Among the sectors of
greatest growth, there are some in which we excel: industrial automation, household
technologies fashion and agri-business. But think also of the health industry and that
of tourism. All these sectors are pilasters of our economy, where we can grow in a
sustainable manner. And we need a lot more than 1% a year if we want to create new
jobs. The Italy of enterprise is not standing still, its the countrys system thats not on
the move. We know perfectly well whats to be done, but we still dont do it:
infrastructure, training, decision-making processes, justice...
The legal system in particular is seen as one of the major problems.
The legal system has become problem number one: there can be no social contract
without rules that are agreed and obeyed, without rights that are protected, without
sanctions even social for those who fail to obey the rules. Thats not the way it is
now. And in such a situation trust in the State collapses, organised crime is
strengthened, corruption spreads and foreign investors choose to go elsewhere.
Evidently, at present those who dont want a functioning legal system have got the
upper hand. We have to address this problem at the roots, with courageous reforms
that reflect the principles of our Constitution.
Are you referring to the ongoing battle between politics and the judicial
system?
That too, but not only that, and not starting from now. Having a criminal, civil and
administrative legal system that works is not in the interests of the crooked, of those
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who see the law as a curb on their illegal, or even merely parasitic, activities. Lots of
the lobbies dont want a legal system that works. But its intolerable slowness is just
one of the hindrances that is hampering our growth. Think of the institutional delays.
How long does it take to pass a government law? Apart from the obligatory measures
such as the Budget and the European Union Acts, how many draft laws get through
the mill in a reasonable time? Weve got to the stage of urgency decrees for
everything. We have no-one but ourselves to blame if we fail to put our shoulders to
the wheel and sort out the central administration, streamline the functioning of the
parliamentary committees and the regulation of the Houses of Parliament as well as a
serious electoral law that allows us to choose our representatives. Just reflect too on
the administrative delays. Blatantly unacceptable timeframes when were talking
about infrastructures. Without roads, bridges and railways, without innovative
telecommunications networks, without waste-to-energy and regasification plants, thecountry simply cant grow. There are at least five institutional levels between Brussels
and the Municipal Councils, and at each level there are sometimes dozens of different
bodies that have to take part in the decision- making process. All duly furnished with
the right of veto, but without any liability for paying the price of delay. The costs of
omission, of non-action, dont appear in any financial statement, but theyre huge. We
have to clarify for every type of decision who is to decide and within what
timeframe.
Yes, but where are we going to find the resources, without blowing the
public accounts sky high?
Its not easy, but the resources can and must be found: were staking our future on it.
If we want to retrieve at least a part of the time lost, we have to invest in a focused
manner 40-50 billion a year for 5-6 years. These figures arent out of our reach. There
are lots of public funds allocated and not spent, and the same is true of the EU funds.
There are many infrastructure projects that can be self-funded, or can mobilise private
funds. We talk about the lack of funds to carry out crucial works while tolerating
hundreds of billions of tax evasion and all sorts of waste and squandering of the 800
billion of annual public spending!
Can fiscal federalism be a way of recalling the local authorities to their
responsibilities?
Increased autonomy can strengthen our country and our democracy. But delegation
without control leads to an explosion of costs and fosters corruption; delegationwithout co-ordination leads to a loss of efficiency and responsibility. For example, our
tourist promotion is entirely ineffective, partly because it is fragmented: twenty
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budgets of ten million each are much less effective than a single budget of two
hundred million. In certain areas, localism is counterproductive. There are sectors
such as transport and energy that call for a national, or even European, vision. Ten
small airports dont equal a major hub, and ten small provincial universities dont
automatically make up a centre of excellence.
How important is the Italian spirit of enterprise?
Its important to have in Italy big dynamic companies in every sector, both Italian and
non-Italian with their top management structures. The central managements of the big
international groups forge the managerial classes of all countries; this is why its not
enough to have in Italy just the commercial or logistic branches of companies that
have their heads elsewhere. In some sectors national ownership can have very
significant advantages, especially at times of economic crisis. Im thinking here aboutlarge-scale retail or banks.
So why did Intesa Sanpaolo make such a major commitment to Alitalia?
Because there were all the prerequisites for creating a sustainable new company and
saving at least 15 thousand jobs. The story of the new Alitalia is a fine tale. When we
were asked what could be done and Air France had already been off the scene for
some time we gave an opinion that the government certainly didnt relish at all. We
said that the old Alitalia had to go bust, because it no longer had what it takes to stay
on the market. It would have been a mistake to go on injecting billions of public
money. Nevertheless, as we saw it, it was viable to attempt an almost impossible
mission: to create with private funds a new Alitalia capable of competing in a very
difficult market. We gathered over a billion Euro and a new Alitalia was born which,
thanks to the managers, the shareholders and all those who work in it, is pulling
through. Theres satisfaction in that. In the teeth of all those who just kept on
repeating In Italy it cant be done.
But wont the new Alitalia end up in the portfolio of Air France just the
same?
Air France is a shareholder. So far, the new Alitalia has weathered the crisis better
than many of the blue-blooded European airlines, including Air France. If in a few years
there are further phases of European consolidation in this sector, Alitalia will be up
there alongside the key players.
You said that you recalled with horror the year when even at the Bocconi
they were doling out the automatic full marks. Is there a problem of
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meritocracy in Italy?
Yes, and its very serious. This is why we lose lots of talented young people, who
prefer to go and try their luck elsewhere. Its a phenomenon thats not absent in the
private sector, but is common above all in the public world, where in many sectors the
promotion and salary ladder is linked solely to length of service. Take the school
system: a good teacher whos committed and keeps abreast commands exactly the
same salary and place in the rankings as a teacher whos unprepared and just
treading water, or even absent. The schools ought to be able to choose their own
teachers, at least in part. A university education should be genuinely accessible to all
those who deserve it, as laid down in our Constitution. The role of women in the
workplace ought to be valorised; I personally now tend not to sign promotion lists
unless theres a sufficient number of women.
So youre in favour of female quotas?
Yes, legally obliging the appointment of women on the boards of directors, even if its
not an ideally meritocratic mechanism, can represent one way of catching up on Italys
backwardness in this sphere. The big companies can and must take a lead in this.
But is it not true that Italys strength lies in the small enterprises?
The small enterprises are one of our strengths, we have to foster the creation of new
ones and make life less uselessly complicated for the small businessmen. In many
sectors, however, where large investments are called for, small dimensions can be a
serious drawback. We also need organisations performing research and training, where
skills linked to complex issues are valued. This happens above all in the large and very
large companies. If we werent the size we are, our bank wouldnt be able to have a
research department with dozens of people doing their job. Despite this, in Italy the
rules from tax laws to employment rights dont encourage clusters; on the contrary
they provide incentives for staying small. And so we have entrepreneurs with 3 or 4companies, all of them with fewer than 15 employees.
How do you see the role of the banks?
Theres little sense in talking generically about banks. Theres no banks category,
generically speaking. All over the world there are banks that support the economy,
and others that are not even worthy of the name of bank, since all they engage in is
financial speculation. The banks of the real economy, the commercial banks, can play
a crucial role in society. They have to be out there supporting the enterprises and the
institutions in all the sustainable projects that create development, like Intesa
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Sanpaolo are doing, for example, with our bank devoted to infrastructure. And they
also have to support the world of the third sector and social enterprises, as we are
with Banca Prossima.
Are new rules needed?
Real economy banks arent afraid of rules, on the contrary they demand them.
Personally Im even favourable to upping the tax on certain financial revenues, which
are too low in Italy compared to the European average, and to a reasonable tax on
financial transactions. Unfortunately as regards to rules that could prevent the
repetition of devastating crises, as yet they appear to be very thin on the ground.
What exactly are you referring to?
The crisis was brought about by an array of reasons macro-economic, ideologicaland of governance and undoubtedly also by a lack of rules and curbs on unbridled
leverage, on excessive speculation on liquidity and overuse of derivative instruments.
These problems still havent actually been defused. So far weve been focusing above
all on capital requirements.
But even the real economy banks are often criticised. In Italy theres an
underlying rhetoric against the banks. But there is also real suffering. Do
you ever think of the families who risk losing their home?
So far, in Italy, weve managed to avoid almost entirely this social drama that has
struck many countries. We havent had any particular housing bubbles, and there
hasnt been any mortgage crisis. When tensions might have been created, we
invented various kinds of moratoria. Then in Italy there was no need for any public
bail-out of the banks. Clearly the crisis was felt suffice it to think of the billions of
loans losses. But even at the toughest moments, we didnt pull back. Now we have to
relaunch growth all together in order to create employment, which is the most crucial
issue and in this period the most seriously overlooked. Italy, unfortunately, is spending
the summer steering clear of the subject.