Click here to load reader
View
353
Download
1
Embed Size (px)
DESCRIPTION
Η παρουσίαση αυτή έγινε στα πλαίσια του Συνεδρίου Social Media World 2013, το οποίο πραγματοποιήθηκε στις 19 Ιουνίου, στο Divani Caravel στην Αθήνα.
, Facebook.
brand Facebook.
, . Facebook corporate fans . brands Facebook : E . , . Facebook... .
T Social Bakers 40% reach brand pages. ...
Facebook. . , , .
Sheryl Sandberg:
internet brands.... : , fans.
. Branded applications ! , brands Facebook : interruption .
Facebook, interruption brand .
... Facebook , . relevant , . connect fans . . brand . , .
OREO , , .
https://vimeo.com/53117696 . branded utilities. fans . application , , .
!
swapp.gr Nescaf Frapp nescaf frappe . . Nescaf Frapp , .
, Swapp 100.000 , site 12 10.000 . . connect brand . fans . . , benefit . . . .
Whats Up reward . share Eject Festival . . shares 35 15 .
o Facebook . brand ... .` social media fans . customer support online ( facebook ), fans brand ...
... ...http://www.youtube.com/watch?v=Au3NXTGCeNE brands , social media. , . connect .
Joseph Tripodi Coca Cola, engagement promote . social media .O Nescaf . Facebook fans .
... Facebook "" . , . data fans , real-time social interact .
facebook . brief . social insights .zhttp://www.youtube.com/watch?v=TyWQrmiRoLE... Facebook... relevant fans facebook
social media brand ..., ...... fans ... .