Surfing the chaotic ocean

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Surfing the Chaotic Ocean

The RULES of Launching and Navigating Your Career

The RULES of Surfing

•Read the wave – global trends•Understand instructions on how to surf – reading list•Learn how surf board is created – the world of work•Examine survival skills – think differently•Stay focused on your practice – personal brand

The RULES of Surfing

•Read the wave – global trends•Understand instructions on how to surf – reading list•Learn how surf board is created – the world of work•Examine survival skills – think differently•Stay focused on your practice – personal brand

http://internetworldstats.com/stats.htm

Global Internet Rates

Global Population Projections

"Every two days we create as much information as we did from the dawn of civilization up until 2003 which amounts to an estimated five exabytes of data.“ former Google CEO Eric Schmidt

Amount of Information

People in the U.S. are consuming information 11.8 hours every day, and they are doing it in many different ways:

11.8 Hours Every Day

250 million photos uploaded onto Facebook every day.

Photo Literacy

48 hours of video uploaded every minute to YouTube.

Video Literacy

Over 8,000 coding languages; new ones on the way.

Coding Literacy

Expected to grow from $67 billion in 2012 to $82 billion in 2017 with game playing in 70% of all households.

Gaming Literacy

Between Apple and Android, over 1.5 million apps in existence and this number is climbing rapidly.

App Literacy

Search Literacy

Hyper-connected"Thanks to cloud computing, robotics, 3G wireless connectivity, Skype, Facebook, Google, LinkedIn, Twitter, the iPad, and cheap Internet-enabled smartphones, the world has gone from connected to hyper-connected. This is the single most important trend in the world today and why to get into the middle class now, you have to study harder, work smarter and adapt quicker than ever before.“ Thomas Friedman (August 13, 2011 New York Times)

The RULES of Surfing

•Read the wave – global trends•Understand instructions on how to surf – reading list•Learn how surf board is created – the world of work•Examine survival skills – think differently•Stay focused on your practice – personal brand

The Skills Gap "The gap is growing between those who know the new career rules and have the new skills of a global economy, and those who clutch to old ways of thinking. The question is: which are you? Do you know how to develop a competitive advantage to win the best jobs and opportunities?

Develop Your Abilities"Individuals are under unprecedented pressure to develop their own abilities more highly than ever before, apart from anything their employers may or may not do to develop them."

The Role of Story“To be successful today professionals need to improve their creativity as it relates to design, storytelling, empathy, and meaning… professional success and personal fulfillment now require a whole new mind."

The Illusion of A Secure Job"If you are putting up with a boring job in exchange for security, you are not as secure as you think. That security which is the main reason most people go to work for a large organization is largely an illusion based on the way things were done 50 years ago."

Multiple Revenue Streams"Instead of watching TV or playing a game, work on your idea. We're not talking about staying up all night or 16 hour days – just squeeze out a few extra hours a week. That's enough time to get something going. Besides, the perfect time never arrives. If you constantly fret about timing things perfectly they will never happen."

“Nothing in life is as important as you think it is while you are thinking about it." Education is an important determinant of income — one of the most important — but it is less important than most people think. When you focus on education you neglect the myriad of other factors that determine income.”

The Focusing Illusion

Translate Your Dream Into Reality

How Good Do You Want To Be?

The RULES of Surfing

•Read the wave – global trends•Understand instructions on how to surf – reading list•Learn how surf board is created – the world of work•Examine survival skills – think differently•Stay focused on your practice – personal brand

As Thomas Friedman wrote in a January 25, 2012 New York Times editorial: "Being average just won't earn you what it used to. Everyone needs to find their unique value contribution that makes them stand out in whatever is their field of employment. Average is over."

Being Average Is Over

Stagnant Incomes

Tuition v. Income Gap Grows

Year Inflation

2012 2.10%

2011 3.20%

2010 1.60%

2009 -0.40%

2008 3.80%

2007 2.80%

2006 3.20%

2005 3.40%

2004 2.70%

2003 2.30%

2002 1.60%

2001 2.80%

2000 3.40%

Total 32.50%

U.S. Per Capita Income Trend

U.S. Personal/Household Income

Pensions Offered Less

Grad Students & Food Stamps

Free Agents Increasing

The RULES of Surfing

•Read the wave – global trends•Understand instructions on how to surf – reading list•Lear how surf board is created – the world of work•Examine myths – think differently•Stay focused on your practice – personal brand

Major Not As Important

Any College Will Do

Jungle Gym or Corporate Ladder?

#1 Skill Employers Seek

http://www.aacu.org/leap/documents/Re8097abcombined.pdf

Skills Employers Seek

http://www.aacu.org/leap/documents/Re8097abcombined.pdf

The RULES of Surfing

•Read the wave – global trends•Understand instructions on how to surf – reading list•Lear how surf board is created – the world of work•Examine myths – think differently•Stay focused on your practice – personal brand

You Are NOT Special

Differentiate Yourself

Big Picture Thinking /Perspective

Get Uncomfortable

Your View of Success

It’s Never Enough

Maintain Inner Peace

Creating Your Brand

• Identify Your One Word• Create Your Value Proposition• Write Your Personal Statement• List Your Success Factors• Design Your Business Card• Publish Your Web Site

Sarah Siepler - Catalyst

http://sarahsiepler.wix.com/catalyst

Surfing the Chaotic Ocean

The RULES of Launching and Navigating Your Career