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臺灣學術電子資源永續發展計畫-共用性電子資料庫購置專案 2012 「圖書館電子資源推廣與行銷」 研討會 Marketing Library Electronic Resources 指導單位:教育部 主辦單位:國立雲林科技大學 圖書館 期:101 11 29 () 點:國立雲林科技大學 國際會議廳 (AC122)

2012 - lib.yuntech.edu.tdev/proceeding05/20121129.pdf · 日 期:101 年11 月29 日(四) ... 成立-2000年1 ... 靈感圖, 設計圖,版型 流行素材:布料, 紗線

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    2012

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    http://www.airiti.com http://www.airiti.com/npmoln http://www.airiti.com/art http://www.ceps.com.tw http://www.cetd.com.tw http://tci.gcscholar.com

    http://www.airiti.com/http://www.airiti.com/npmolnhttp://www.airiti.com/arthttp://www.ceps.com.tw/http://www.cetd.com.tw/http://tci.gcscholar.com/

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    Q&A

  • 2012

    Marketing Library Electronic Resources

    Thomson Reuters

  • EMBA

    11

    BIOSIS

  • //Intellectual Property & Science

    Red tulips in full bloom inside Kashmir's tulip garden. REUTERS/Fayaz Kabli

    2

    INNOVATION

  • RELATIONSHIP BETWEEN R&D AND PATENTS

    A positive correlation exists between patent volumes and R&D expenditure by industry1 and by country/region2.

    1. Study on the Trend of Research and Development from Patent Application, NISTEP, Report No. 9.2. Patents and R&D expenditure, Bernard FLIX, Statistics in focus - Science and technology, 16/2006.

    3

    EP Apps vs R&D expenditure 2002 US Grants vs R&D expenditure 1999

    4

    TODAYS IP LANDSCAPE

    Nortel patents sold for $4.5bn

    Valuing patents: Doing the maths

  • 5Source: http://www.libertytimes.com.tw/2012/new/nov/12/today-t1.htm#

    TOP 10 LARGEST INITIAL ADJUDICATED DAMAGES AWARDS: 19952011

    6

    Source: PwC 2012 Patent Litigation Study

  • COST OF INFRINGEMENT

    7

    $25M

    Discovery: $3.6M, Trial: $6M

    100

    8

  • 9

    RADIDLY DEVELOPING ECONOMIES & THE COMMON IP PATH THEY TAKE

    Rely heavily on their abundant natural resources and low labor costs

    Copying/emulating products and manufacturing methods deployed by foreign players

    Vulnerable to:1. Market exclusion2. Elevated costs3. Lost profits

    Closing the IP gap:1. Partnering2. Acquiring IP3. Building focused

    IP portfolio4. Playing the

    standards game

    1. Achieving parity2. Net recipient 3. Using IP as a

    commercial advantage

    Source: Boston Consulting Group

    10

    Patent Activity

    Source: 2012 China Patent Report, Thomson Reuters

  • Patent Activity

    11

    Source: 2012 China Patent Report, Thomson Reuters

    INNOVATION IN TAIWAN

    Source: Thomson Reuters Derwent World Patents Index

  • DOMESTIC VS FOREIGN FILINGS

    13Source: Thomson Reuters Derwent World Patents Index

    REGIONAL COMPARISON OF TAIWAN PATENT OUTPUT

    Compares the patent output of local patent jurisdictions in Asia Pacific, US and Europe (as measured by inclusion of associated country code in DWPI patent families)

    Includes comparison for most recent year of Nominal GDP (in millions of US dollars)

    Source: Thomson Reuters Derwent World Patents Index

  • LANDSCAPE ANALYSIS OF 2011 TAIWAN PATENT ACTIVITY

    16

    COMPARISON OF TECHNOLOGY PATENTING FOR 2011

  • 17

    ()

    18

    () (: 1876 )

    (: )

    (: )

  • 19

    Who needs patent information?

    For researchers

    Complete background information

    Unique information unavailable elsewhere

    Comprehensive details of each technology

    Inspiration for new techniques and methods

    Research evaluation

    For intellectual property administrators and analysts

    Legal protection

    Prior art searching

    Protection of existing intellectual property

    Technology Transfer / licensing

    20

    CHALLENGES OF SEARCHING PATENTS Patents contain a lot of legal jargon and are difficult to understand

    Patents are often obscure and key information is deliberately hidden

    Patents are often unavailable in English

    Patents are often very lengthy, with important information buried deep in the body of the patent

    There is a huge volume of information, over 20,000 new patents a week, making it extremely difficult to search and keep up to date.

  • 21

    DO YOU SPEAK ATTORNEYSH?

    Ball = Spherical device

    Computer mouse = Pointing device

    Computer screen = Visual display unit

    Car = Land vehicle

    Pen = Scribing instrument

    22

    DERWENT WORLD PATENTS INDEXWHAT IS IT?

    Who is using DWPI? IP Attorneys, IP Researchers, R&D, Information Professionals, Portfolio Managers, Competitive Intelligence and Patent Examiners

    DWPI is the most trusted source of patent information, expertly indexed and featuring enhanced titles and comprehensive abstracts

    Comprehensive English-language patent coverage, including the Asia Pacific region

    Clear title and abstracts summarizing the novelty of an invention

    Unsurpassed searchability via a unique coding and indexing system

  • DWPI MANUAL CORRECTIONS 2011

    Original data from Patent office amended & rationalised

    23

    WHAT ABOUT NON-PATENT LITERATURE?

    Emerging technologies present challenges in searching and identifying the most relevant prior artSearching the non-patent literature in blossoming technologies is vital to patentability determinations.

    24

    Source: USPTO, Public Hearing on Issues Related to the Identification of Prior Art During the Examination of Patent Application, 1999

  • 25

    Patents are no longer limited to corporate research, more and more academic institutions & polytechnics worldwide are registering patents

    Almost every recent Nobel laureate for Chemistry and many of the laureates for Physics and Medicine have published patents.

    Many academics actively patent their research to strengthen their publication portfolio.

    Patents, along with Journals and Proceedings are now considered one of the key sources of information for academic researchers

    Essential Information for Academics

    About 80% of the technical knowledge contained in patent documents cannot be found anywhere else, not even in trade journals or academic papers. *

    Source: European Patent Office

    26

    Reality Check . . .

    "Could university professors performing basic research be successfully sued for infringing patents?"

    "Just because a researcher has not been sued does not mean he or she will not be in the near future. And if a researcher has a stake in a

    commercial startup company that is spun out of university research, she or he may be in for a rude surprise."

    Nature Biotechnology, November 08, 2007

  • 27

    HOW DWPI HELPS SK Telecom has many CDMA related patents.

    For every 100 CDMA patent you find for SK Telecom, there are 150 patents that you cannot find because:

    You may lack the expertise

    You lack Derwent source

    28

    1st level / Original Patent set: 443

    Derwent data set: 738

    Note: Search conducted using Thomson Innovation on Title and Abstract with SK Telecom as the assignee. Conditions apply.

  • EXAMPLE OF ASSIGNEE CORRECTION

    29

    EXAMPLE OF CLEARER TITLES

    30

    BR200514375A

    1st level / Original Title

    mtodo e sistema para efetuar uma transferncia de terminal multmodo-multibanda atravs da utilizao de clula multi-alvo em um ambiente de comunicao mvel

    CN100505926C

    1st level / Original Title

    Method for processing address of short message service center in IMT-2000 asynchronous network

    SK Telecom CDMA patents (2 examples of the missing 738 patents that is hard to find)

    Derwent (DWPI) Title

    Method for performing handover of multiband terminal in communication system, involves creating multi-target cell data by monitoring handover target cell and receiving handover command from wideband code division multiple access system

    Derwent (DWPI) Title

    Short message processing method in wideband code division multiple access network, involves setting up transmission path of short message according to load centralization state of each short message service center

    Analysis is only as good as what you have retrieved !

  • Not Classified.

    Manually assigned in DWPI: A24C

    Not Classified.

    Manually assigned in DWPI: A24C

    31

    EXAMPLE OF IPC CORRECTION

    32

    Thank You!

  • 2012

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  • Dec. 2002 Webster University, St. Louis, MO, USA Dec. 1992 M.S. in Computer & Information

    Science. Syracuse University, New York, U.S.A. 1987 ()

    Aug. 2006-Current 2008 2008

    Jan. 20052007 2005 2005 July 2004- Dec.2004 July 2003-June. 2004 Spring 2003 (Assistant professor) (Fontbonne

    University), St. Louis July 2002-Dec. 2002 MIS Consultant, Asian Food Market, St. Louis Dec. 2000-Aug. 2001 Estate Manager, Pioneer One Corporation, St. Louis Aug. 1993-July. 1999 Mar. 1999-June 1999 Jan. 1992-Aug. 1993 , Aug. 1991-Dec. 1992 (Syracuse University) Aug. 1989-Jul. 1991 Jun. 1987-Apr. 1989

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