INFO5992 2013S1 Wk1 AboutThisUnit

School of Information Technologies

Week 1 Introduction – About this Unit Bill Simpson-Young

Semester 1, 2013

INFO5992 Understanding IT Innovations

INFO5992 Understanding IT Innovations 2

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›  Session: Monday 6 – 9 pm, School of IT, Lecture Theatre ›  Lecturer:

Bill Simpson-‐Young (NICTA)

Phone: 9376 2266 Email:bill.simpson-‐[email protected]

Consultation time: Email me any questions and we can set up a Skype/Hangout to discuss if you need it.

and lots of guest lecturers! ›  Course Web page:

-  In Blackboard Learn (http://elearning.sydney.edu.au ) -  Will include lecture materials, readings, assignments

General Informa4on


What’s the unit about?

Understanding

IT

Innovations


Innovation

Technological Innovation in IT

Marketing Innovation

enabled by IT

Business model Innovation

enabled by IT

Some ways in which companies innovate involving IT

Old Spice Guy

The original ad: http://www.youtube.com/watch?v=owGykVbfgUE About the response campaign: http://www.youtube.com/watch?v=rdSZoQ-4AuY


Innovation

Some ways in which companies innovate involving IT

Technological Innovation in IT

Main focus of INFO5992


Examples of IT Innovations

The WWW architecture (HTML, HTTP, URLs)

The Google search engine Peer-to-peer (p2p) networking

The Graphical User Interface

Cloud computing


Some questions the course should answer

Technological Innovation

What is technological innovation? What different types of innovation are there?

How does innovation happen?

How do innovations spread? What makes some innovations successful and others not?

Why do countries care about innovation? Why do companies care about innovation?

How should companies organise themselves to create innovations?

And lots more!

How should companies who want to use new innovations decide which innovations to adopt?


Course Objec4ves 1.  Understand the concept of innovation

-  Types of innovation

-  Sources of innovation

2.  Understand why innovation is important (to companies and countries)

3.  Understand the factors that influence the adoption and spread of innovations

4.  Understand the concepts of open innovation, open source and user-led innovation

5.  Understand techniques for managing innovations

6.  Analyse the impact of technology innovations and gain experience analysing case studies


Disciplines that the course draws on

Economics

Business studies

Information Technology

Sociology and Psychology

Technology management

Entrepreneurship


Society, country or world

Organisation

Individual or team

Innovation at multiple levels

•  How the innovation system works •  How technology cycles work •  Drawn mostly from economics and sociology

•  How organisations can utilise innovations •  How organisations can produce innovations •  Drawn mostly from business studies, technology management and IT

•  How individuals can utilise innovations •  How individuals can drive innovation •  Drawn mostly from entrepreneurship and case studies


Relevance to IT careers

Understand IT innovations so you can analyse likely impact from new technologies and plan for their adoption

A. Enterprise IT

Understand IT innovations so you can lead the development of new technologies within an established organisation

B. IT R&D

Understand IT innovation so that you can create a software start-up company

C. IT start-up


Course topics

Introduction to innovation What is innovation, types of innovation

Industry dynamics of innovation Sources of innovation, technology cycles

Organising for innovation Organisation structures for innovation

Innovation ecosystems Collaboration, open innovation, user-driven innovation, open source software

Intellectual property Protecting innovation, using intellectual property for competitive advantage

Utilising innovation Incorporating innovation in IT strategy; Adoption of IT innovations in companies

Producing innovation Commercialising university research; Industry R&D; Tech start-ups

Measuring innovation Measuring innovation of countries and companies (to improve it)


Lectures and tutorials

› The sessions (lecture/tutorial) will usually be a mix of: -  Lecture

-  Guest lecture

-  Case study analysis

-  Class exercises and discussions

› Note: The order of lectures may be changed depending on availability of guest lecturers


Please participate!!! Ask questions. Make comments. Contribute to discussions. Answer my questions.

You will: •  Learn more •  Contribute your experience to other students •  Get a higher mark for the participation component


Texts

q  The main text for the class is:

q  Schilling, M.A. Strategic Management of Technological Innovation (4th edition). McGraw-‐Hill, 2013 (3rd edition from 2009 is also OK but newer edition has some new material and more case studies). ISBN: 9780071326445

q  A reading list with required and recommended readings for each lesson will be provided in Week 2.

q  Additional reading material can be found :

q  on the web; or

q  in journal articles available online through the library’s website; or

q  provided through Blackboard Learn


Schilling 2013 Textbook Structure

We will cover most of this

and additional

material from other

sources


Expecta4ons q  Attend all scheduled lectures and tutorials (6pm-‐9pm Monday)

q  If there is a good reason why you can’t make one, email me in advance and we can discuss

q  Expect a minimum of 6 hours per week outside of lectures and tutorials

q  Prepare in advance q Read recommended textbook, articles, etc

q Prepare questions on the topic q Come to lectures ready to participate in discussions

q  Do assessments as directed

q  Work independently and make effective use of resources including the library, the Internet, and materials provided

q  Work co-‐operatively within groups for group work


More expecta4ons ›  Be punctual – Sessions will start promptly at 6:05pm

›  There will be one break and its time will vary (depending on topic and whether guest lecture) -‐ please be seated back in time after the break

›  Avoid off-‐topic side conversations – the entire class is affected ›  Contribute – increases the value you get from the course

›  Respect others – have friendly discussions ›  Participation is 10% of the assessment (includes being here and participating)


Course Assessment

Component % of Final Grade

Participation (includes attendance and participation in class discussions) 10

Case study presentation (group work) 10

Essay (individual work) 20

Short answers (exam practice) (individual work) (mandatory – contributes to participation mark) 0

Final Exam 60

Total 100


Assessment Schedule (to be confirmed) Week Assessment details

Week 1 Week 2 Week 3 Group case study topic available Week 4

Break Week 5 Individual essay topic available Week 6 Half group case study presentations Week 7 Half group case study presentations Week 8 Questions for short answers available Week 9 Individual essays due Week 10 Week 11 Short answers due Week 12 Week 13 Last lecture - Exam Review Exam period Exam


Assessment Details q  Presentations and reports will be due as indicated

q  Please read and follow the policy on academic dishonesty and plagiarism

q  I am strict on plagiarism and report all plagiarism

q No late work accepted

q  In case of sickness, apply for special consideration within a week of the missed event

q Marks will be published on Blackboard Learn

q Report any errors or omissions within 10 days!

q  You must obtain at least 40% in the exam, as well as an overall mark of at least 50%, to pass the unit!

q  In assessing a piece of submitted work, the School of IT may reproduce it entirely, may provide a copy to another member of faculty, and/or communicate a copy of this assignment to a plagiarism checking service or in-‐house computer program, and a copy of the assignment may be maintained by the service or the School of IT for the purpose of future plagiarism checking.


Applying for Special Consideration q  In case of illness or misadventure

q you can apply for special consideration q the application has to be lodged with the faculty as soon as

possible

q  The first thing you do should be q Let me know (best by email and while still sick) q Submit your assignment electronically q Go to a professional practitioner and get a certificate q Then lodge the application for special consideration

q  No special consideration for missing out a few days, being on holiday, etc. q Time management is your responsibility


My Background §  So you understand where I’m coming from …

§  Over 20 years of experience in IT research and development

§  Commercial IT R&D

§  Government funded IT R&D

§  Over 10 years in IT R&D management

§  Work with many start-‐ups

§  Interests include:

§  Strategic development of new technology

§  Getting the results of research into real-‐world use

§  Leadership of innovative teams


Analyst/programmer Hotel Computer Systems

My early software development phase (software development, customisation, system integration)


Research assistant (machine learning) University of Sydney

My university work phase

Tutor (cognitive science) University of NSW

Source: McGill University


Senior software engineer, team leader (document processing, standards for document exchange)

My software product development phase


Senior research scientist, project manager (web technology, multimedia, video technology)

My govt-funded research phase


R&D Manager, R&D General Manager (web technology, UI technology, video technology)

My commercial R&D management phase

uiCard (hw/sw) VideoPresenter (sw) Network Video Recorder (sw)

Part of DIGIC4 (logic circuit) IP camera (embedded sw)

… and lots more …


Director, Engineering and Technology Development (lots of IT tech including web 3D, computer vision, business process compliance, etc)

Now…


A bit about NICTA

› NICTA is Australia’s National Centre of Excellence in Information and Communication Technology (ICT) Research

›  The largest organisation dedicated to ICT research in Australia

›  Australian Government provides approx 50% of funding

-  Other funding is from companies, state governments & universities


Some of the guest lecturers

Diana Nguyen, Lawyer, Marque Lawyers

(computer scientist, ex-patent examiner)

David McKeague, Commercialisation Manager, NICTA

(regular visitor to Silicon Valley)

Paul Hoff, Director, Technology Transfer, NICTA


Questions?


Class Ac4vity

›  Form pairs (just for this activity) ›  Within each pair, for 10 minutes:

a)  Introduce yourself

b)  Describe what IT work you have done, are doing (or want to do):

c)  Say one thing that you want to learn in this unit and why that is relevant to your career

›  After 10 minutes, each person will: -  tell the full group their own answers to a-c

Documents

INFO5992 2013S1 Wk1 AboutThisUnit