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8/6/2019 SCM_PRESENTATAION
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WHEN THE CHAIN BREAKS
PRESENTED BY-:
SWAROOP DAS
SWATI SAXENA
TANIMA KAPURTARUN SUKHIJA
UMESH JAISWAL
VAIBHAV MALIK
VIDHU LATHER
VIKEN PATEL
VIRENDRA PRATAP SINGH
YOGENDRA SINGH
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INTRODUCTION
It began on a stormy evening in New Mexico in March 2000 when a
bolt of lightning hit a power line.
The temporary loss of electricity knocked out the cooling fans in a
furnace.
A fire started, but was put out by staff within minutes.
Eight trays of wafers containing the miniature circuitry to make
several thousand chips for mobile phones had been destroyed.
After a good clean-up, the company expected to resume production
within a week.
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CONSEQUENCES
Nokia's managers had realized that there was a problem when their
computer systems showed some shipments were being held up.
Limited number of back-up components are usually held to copewith such eventualities.
Ericsson was content to let the delay take its course.
Nokia immediately put the Philips plant on a watch list to be closely
monitored in case things got worse.
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PROBLEMS FACED BY ERICSSON
That left Ericsson with a serious parts shortage.
The company decided to simplify sourcing of its components,
including the Philips chips, had no plan B.
This limited its ability to launch new generation handsets, which
contributed to huge losses in the Swedish company.
In 2001 Ericsson decided to quit making handsets on its own and
enters into a joint venture with Sony.
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MANY FACES OF RISK
Shippers have gone far implementing the lean supply chain and have
found themselves out of business.
In 2003 a number of companies suffered serious disruption.
SARS 8,000 infected & costing an estimated $60 billion in lost
output in South and East Asia.
Last autumn some 80m items of clothing were impounded at
European ports.
Retailers had ordered their autumn stock well before that agreement
was signed.
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THE COST OF FAILURE
Company's share price dropped by around 8% in the first day or two
after Sun Microsystems announcements for delay in some parts to
Boeing in 1997
Delay in launch of new products cost an average fall of 5%
Global supply chains today are subject to many more potential hold-
ups specially after 9/11
Sometimes even computer systems will not alert a company to a
problem.
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THE LIMITS TO LEANNESS
Apart from the peripheral activities, some companies have startedoutsourcing their core activities also
Companies have started loosing their flexibilities due to increasing
dependencies
Continental Strategy Not possible for small firms
Companies may consider other options in other parts of the world
even though these may look more expensive to make it more robust& reliable
Companies will have to spread their risks more widely
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RECOMMENDED RESOLUTIONS Excellent communications with the suppliers
Multiple suppliers & possibly at different locations
Use of advanced & necessary technologies
Involvement of suppliers in the process of risk-management
All possible support to the suppliers
More investments on the alternative supply chains
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