Transcript
Page 1: Outspoken - Enterprise Capabilities

Enterprise  Capabili.es  

Page 2: Outspoken - Enterprise Capabilities

With Outspoken you can send…

2  Mins.  of  Audio  

Mul.ple  Languages  

Up  to  12  Images  at  Once  

Post-­‐to-­‐social  

40  Secs.  of  Video  

Unlimited  Characters  

Text  ‘AHH’  to  51515  •  Includes  Video  •  Social  Poster  

Page 3: Outspoken - Enterprise Capabilities

MMS  gives  a  higher  ROI  than  other  digital  marke.ng  channels    

Key Benefits of MMS

15%  

10%  

2%   1%  

MMS   SMS   Email   Social  

•  BeOer  branding  opportuni.es  for  clients  •  Delivers  thousands  of  characters  per  message  •  Get  higher  customer  engagement  with  a  15%  avg.  CTR  •  MMS  increases  campaign  opt-­‐ins  by  20%  over  SMS  •  Subscribers  are  8X  more  likely  to  share  MMS  content  to  

social  networks  

VS

MMS   SMS  

Source:  Outspoken  proprietary  client  data  Conversion  Rates  

Page 4: Outspoken - Enterprise Capabilities

No Body Else Delivers Higher Quality MMS

Other  Providers  

Lost  resolu.on   Content  cut-­‐off  

Outspoken’s  smart  pipe  uses  our  large  proprietary  handset  database    to  deliver  the  best  possible  quality  content  over  MMS  

+15,000  Devices  

Page 5: Outspoken - Enterprise Capabilities

Deliver Targeted Messages

Segment  and  target  your  messaging  for  higher  ROI  •  Outspoken  allows  you  to  segment  subscribers  and  send  targeted  messages  based  on  

preferences  

Types  of  SegmentaBon  •  Time  •  Loca.on  •  OS  •  Handset  •  User  preferences  •  Behavior  •  Content  

Custom  Landing  Pages  

Page 6: Outspoken - Enterprise Capabilities

AdSBtch  Insert  Pre-­‐roll  &  Post-­‐roll  ads  

Sweepstakes  Text-­‐to-­‐win  or  Text-­‐to-­‐Vote  

Send-­‐to-­‐Mobile    Send  any  content  via  text  message  

Social  Poster  One  Click  Share  to  FB,  TwiOer,  etc.  

Coupons  2D  Barcodes,  Passbook  

Text-­‐to-­‐Screen  Text-­‐in  photo  or  video  to  online  or  event  

Survey  Polling  or  Correct  Answer  

Send  to  Mobile  

Key Features & Capabilities

Two-­‐Way  Respond  directly  from  the  pla]orm  

Page 7: Outspoken - Enterprise Capabilities

•  Enables  mobile  recipients  to  share  content  to  their  social  networks  •  Track  the  usage  among  your  audience  such  as  number  of  posts  and  total  content  

views  

Text  WALGREENS  to  21534  

One-Click Post-to-Social

Soon  to  come:    

Page 8: Outspoken - Enterprise Capabilities

Text  Messages   Online  Votes   Social  

1,000,000+  

15,000   864  

Papa  John’s  sent  a  coupon  code  with  every  text  message  and  had  an    11%  redempBon  rate  

VoBng  Contest  

Text-to-Win & Text-to-Vote

Page 9: Outspoken - Enterprise Capabilities

Generate Ad Revenue With AdStitch

•  AdSBtch  allows  you  to  insert  a  pre-­‐roll  &  post-­‐roll  Ads  onto  your  MMS  video  content    •  Building  a  subscriber  base  via  mobile  allows  merchants    to  create  addi.onal  ad  

inventory  

With  Mobile’s  high  engagement  rates,  AdSBtch  is  perfect  opportunity  to  moneBze  content  &  increase  revenue  

Pre  Or  Post  Roll  Ad   Content  

Page 10: Outspoken - Enterprise Capabilities

We  Provide  •  Text-­‐to-­‐screen  management  •  Ease  of  Promo.on  via  social    •  Monitor  and  tracking  

Benefits  •  Incen.vized  Opt-­‐In  •  Increase  Engagement  •  Quality    Content  

Increase Engagement with User Generated Content

•  Outspoken  allows  people  to  text  in  photos  or  videos  during  a  live  event,  a  web  page,  or  for  a  contest  or  sweepstakes  

Page 11: Outspoken - Enterprise Capabilities

Promo  Codes  

5-­‐10X  More  Results  Than  Email  

Mobile Coupons Drive Transactions

When  using  MMS  CTR  &  redempBon  rates  increase  over  3x  tradi.onal  SMS  

Page 12: Outspoken - Enterprise Capabilities

Encourage One-One Mobile Sharing •  Customer  can  text  content  from  your  web  page  directly  to  a  mobile  phone  •  Send-­‐to-­‐mobile  buOon  takes  content  from  your  webpage  and  send  it  in  the  proper  MMS  

format  

Page 13: Outspoken - Enterprise Capabilities

•  Our  pla]orm  allows  you  to  see  incoming  texts  in  a  streaming  fashion  similar  to  a  twiOer  feed  •  From  there  you  can  easily  respond  to  individual  subscribers  in  real-­‐.me  

Two-way Communication

Page 14: Outspoken - Enterprise Capabilities

Innovator in Platform Features & Capabilities

1.   SMS  support  2.   MMS  Support  

•  Video  •  Image  •  Audio  •  Animated  .gif  •  passbook  

3.   Transcoding  services  •  Content  adapta.on  

4.   Text  for  Info  5.   Text  to  Vote  6.   Text  to  Win  7.   Text  for  Coupon  8.   Text  file  processing  9.   Survey/Polling  10.    LocaBon  based  TargeBng  

•  Area  Code  (U.S.  &  Canada)  •  DMA  (U.S.  &  Canada)  

21.      RSS  feed  integraBon  22.      MRSS  feed  integraBon  23.      APIs  

•  Messaging  •  Lists  •  User/Device  lookup  •  Media  upload  

24.      Client  hierarchy  25.      Two  way  communicaBon  pages  26.      Mobile  landing  page  templates  27.      Keyword  aliases  28.      Custom  HELP/STOP  

•  By  short  code  •  By  campaign  

29.      Bitly  integraBon  •  URL  Shortener  •  Analy.cs  

30.      Customer  Service  tools  •  Transac.on  lookup  •  Subscriber  opt  out  tool  •  User  lookup  •  Keyword  lookup  

11.   Device  Based  TargeBng  •  Carrier  •  Opera.ng  System  

12.        Social  Media  •  Facebook  •  TwiOer  •  Instagram  

13.        Configurable  message  flows    •  Age  verifica.on  flow  •  Reply  Y  flow  •  SMS  no.fica.on  flow  

14.   Campaign  Manager  user  management  

15.   Subscriber/List  management  16.   Content  management  17.   Keyword  management  18.   AdsBtch  19.   AnalyBcs/ReporBng  20.   A/B  TesBng  

Page 15: Outspoken - Enterprise Capabilities

Reporting & Analytics

Track  &  Report  •  Delivery  Success  •  Total  Message  Volume  SMS/MMS  •  Mul.ple  Campaigns  •  Total  opt-­‐ins/opt-­‐outs  •  Unique  recipients  •  Loca.on  •  Carrier  •  Handset  •  OS  •  Links  &  CTR  

Easily  •  Create  Custom  reports  •  Export  to  Excel  or  CSV  •  Schedule  repor.ng  

Page 16: Outspoken - Enterprise Capabilities

1

Outspoken  provides  a  full  in-­‐house  design  and  video  produc.on  team,  as  well  as  a  dedicated  Strategy  team  to  execute  and  assist  on  all  marke.ng  program  needs  

Strategy, Creative & Technology Services

CreaBve  Services  •  Mobile  Landing  Pages  •  Graphic  Design  •  Video  Edi.ng  •  Video  Produc.on  

Client  Services  •  Copy  &  Signage  •  Messaging  Strategy  •  Content  Strategy  •  Legal  &  Industry  Compliance  

Technology  Services  •  Custom  Integra.ons  •  Web  development  •  Transcoding  services  

Page 17: Outspoken - Enterprise Capabilities

Thank  you!  

Ques.ons?  Email  [email protected]  or  Text  SALES  to  94444  (Msg  &  Data  rates  may  apply)