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Inoculation theory ( William J. McGuire) ?
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Trait factors modelAttribution theoryElaboration likelihood theoryHeuristic-systematic theoryConstructivismPlanning theoryAction-assembly theoryStrategy-choice modelsMessage design modelsInoculation theoryUncertainty reduction theoryCommunication accommodation theoryInteraction adaptation theoryExpectancy violation theoryInterpersonal deception theorySocial penetration theory
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