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Evaluation (20 Marks) - Checklist Unit G321: Foundation Portfolio in Media Studies 1) In what ways does your Media product use, develop or challenge forms and conventions of real media products? Done 1 Have I included an appropriate sentence starter (Verbal/Written) 2 Use – Have I referred to and included (Visually) examples from ALL 4- Pages of conventions I have ‘repeated’ (Steve Neale – 1980) from my “magazine of inspiration” and/or other products from the genre? 3 Develop or Challenge - Have I referred to and included (Visually) examples from ALL 4-Pages of conventions I have ‘differentiated’ (Steve Neale – 1980) from my “magazine of inspiration” and/or other products from the genre? 4 Have I got AT LEAST x3 examples from ALL 4-Pages? 5 Technology - Have I used a technology besides Word/PowerPoint to present my Evaluation of this Question? 2) How does your media product represent particular social groups? Done 1 Have I included an appropriate sentence starter (Verbal/Written) 2 Representation – Have I included (Verbal/Written) a relevant definition of this key concept BEFORE analyzing HOW my magazine represents particular social groups? 3 Stereotypes and Anti-Stereotypes Have I used these terms to describe HOW particular social groups ( Ethnicity, Gender, Age, Class) are represented positively and/or negatively? 4 Technology - Have I referred to specific examples clearly (Visually) to support the Points I make? 5 Have I made comparisons to other Media Products (“Magazine of Inspiration”, Other forms of Media – Music, Film, TV etc.) to support the points I make? 6 Have I included relevant Theory to support the points I make – For example Gender “Men act, women appear” (John Berger – 1972)

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Page 1: Evaluation checklist

Evaluation (20 Marks) - Checklist

Unit G321: Foundation Portfolio in Media Studies

1) In what ways does your Media product use, develop or challenge forms and conventions of real media products?

Done

1 Have I included an appropriate sentence starter (Verbal/Written)

2 Use – Have I referred to and included (Visually) examples from ALL 4-Pages of conventions I have ‘repeated’ (Steve Neale – 1980) from my “magazine of inspiration” and/or other products from the genre?

3 Develop or Challenge - Have I referred to and included (Visually) examples from ALL 4-Pages of conventions I have ‘differentiated’ (Steve Neale – 1980) from my “magazine of inspiration” and/or other products from the genre?

4 Have I got AT LEAST x3 examples from ALL 4-Pages? 5 Technology - Have I used a technology besides Word/PowerPoint to

present my Evaluation of this Question?

2) How does your media product represent particular social groups? Done

1 Have I included an appropriate sentence starter (Verbal/Written) 2 Representation – Have I included (Verbal/Written) a relevant definition of

this key concept BEFORE analyzing HOW my magazine represents particular social groups?

3 Stereotypes and Anti-Stereotypes – Have I used these terms to describe HOW particular social groups (Ethnicity, Gender, Age, Class) are represented positively and/or negatively?

4 Technology - Have I referred to specific examples clearly (Visually) to support the Points I make?

5 Have I made comparisons to other Media Products (“Magazine of Inspiration”, Other forms of Media – Music, Film, TV etc.) to support the points I make?

6 Have I included relevant Theory to support the points I make – For example Gender – “Men act, women appear” (John Berger – 1972)

Page 2: Evaluation checklist

7 Technology - Have I used a technology besides Word/PowerPoint to present my Evaluation of this Question?

3) What kind of media institution (Publisher) might distribute your media product and why?

Done

1 Have I included an appropriate sentence starter (Verbal/Written) 2 Publisher – WHO? WHY? 3 Publisher – WHAT is their Brand ideology/slogan? (Visit their website)

Does it match your ambition for the magazine to be a market leader?

4 Publisher – HOW do they publish their products to a niche OR mass audience? (E.G Hard Copy, Digital editions)

5 Technology - Have I used a technology besides Word/PowerPoint to present my Evaluation of this Question?

4) Who would be the audience for your media product and why? Done

1 Have I included an appropriate sentence starter (Verbal/Written)

2 Audience – Have I referred back to my Audience Profile pre-production (Planning & Research – 20 marks) – Have you met the aims you set out then?

3 Audience – Have I referred to the recommended theories in the PowerPoint? Katz, Maslow, Hartley, socio-economic needs, psychographics, spending power

4 Audience – why? - Have I got AT LEAST x3 examples from ALL 4-Pages? 5 Technology - Have I used a technology besides Word/PowerPoint to

present my Evaluation of this Question?

5) How did you attract/address your audience? Done

1 Have I included an appropriate sentence starter (Verbal/Written) 2 Audience – How – For example Price of the magazine, puff/promotion,

synergy with social media, cross media convergence, ‘star appeal’ (Richard Dyer) on the front cover, appealing verbal codes such as “Exclusive” and the connotations behind it

3 Audience – How – Have I got AT LEAST x3 examples from ALL 4-Pages? 4 Technology - Have I used a technology besides Word/PowerPoint to

present my Evaluation of this Question?

6) What have you learnt about technologies from the process of constructing this product?

Done

1 Have I included an appropriate sentence starter (Verbal/Written) 2 Technologies – Have I referred to EACH piece of software used to create

ALL 4-Pages? Adobe Photoshop CS5 and Adobe InDesign CS5

Page 3: Evaluation checklist

3 What have you learnt – Have I referred to specific tools/features in the software and HOW they were used to create some of the conventions on ALL 4-Pages? E.g Pen Tool (P) for the Editorial on the Contents Page, Eye dropper tool (I) to ensure the house style of the magazine was consistent on terms of repeating colours Key Term: Speed up work flow – Did your expertise improve and allow you to complete the pages quicker? This applies to Question 7 as well.

4 the process of constructing this product – Have I got AT LEAST x3 examples from ALL 4-Pages?

5 Technology - Have I used a technology besides Word/PowerPoint to present my Evaluation of this Question?

7) Looking back at your Preliminary task, what do you feel you have learnt in the progression from it to the full product?

Done

1 Have I included an appropriate sentence starter (Verbal/Written) 2 Preliminary task – Have I referred to HOW this product compares to the

final product?

3 Progression – Have I referred to specific tools/features in the software and HOW they were used to Speed up work flow?

4 Learnt – Have I got AT LEAST x3 examples from ALL 4-Pages?

5 Technology - Have I used a technology besides Word/PowerPoint to present my Evaluation of this Question?

Make sure you include a Conclusion (1-2 Paragraphs) summarizing WWW and EBI with the

Production Process

Extras to ensure are included:

1. Photography Planning 2. Analyse the Codes & Conventions of ALL 4-Pages 3. Obtain Audience Feedback for ALL 4-Pages