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3B law of the Ad? Comes to the law of ' ‘ !! 20092533 Broadcasting Eun-ji Kim

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3B law of the Ad?

Comes to the law of ' ‘ !!

20092533 Broadcasting Eun-ji Kim

Page 2: 광고

What is 3B?

3B ads brings favorable to consumers, and it will get a warm re-sponse.Many CF directors , utilizing ad produce constantly “Beauty, babies, ani-mals.”

Animals are just interesting and familiar : Such as companion, friend, fam-ily.Beautiful beauty is “itself” favor!Child (children) of ads on motherhood! With an innocent look, and con-sumers will feel fun and happy.

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3B? 3G!

Who appears as hero of Hyundai automobile CF grandmother “chasasun”

“Gives an impression as our grandmother. At the same time with a friendly and purity  and she has young people were passionate-looking spirit of challenge "

◀ Click on the photo to go to View Video.

Obtaining a driver's license at the end of the 960 single challenge.After appearing in adver-tisements, such as the New York Times and Reuters news agency has attracted.

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3B? 3G!

Beautiful and chiseled Pieces of model than,the guy who live next door, as they heartwarming -the image of the model receiving the attention.

Don, Kim jeong-tae, Kim Chang-wan and so on are an affordable figure.

The new model is close to the trend of the ordi-nary man in the 3G (Guy) model and the World (Global) and in the back-ground ad.

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3B? 3G!

That's hard to traditional Without changing the unique and diverse societySo …"Through a variety of materials and a variety of models to impress consumers with a unique image for the effort!!

apper together chicken CFKim jeong-tae & Kim tae-won

"Grandma, such as ap-peared models can be an-alyzed in the same con-text“

"Consumers have a sense of kinship to increase the use of products or ser-vices."

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3B? 3G!

Globalization (Global) that appears only on the business activities or social activities is not a trend. In recent advertisements that appear in the background all over the world, and the cast also is not limited to domestic models. Global Star will emerge.

U.S. drama 'Prison Break' heroine in "Michael Scofield (Korea Nickname: seokhopil) ,attention to the actor Wentworth Miller

Cup of coffee 'French Cafe' is chosen as a modelAnd Ads were shooting in LA.

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Source

http://cn.moneta.co.kr/Service/paxnet/ShellView.asp?ArticleID=2010091210305100344

http://terms.naver.com/entry.nhn?docId=65584

http://blog.naver.com/yebbisunny?Redirect=Log&logNo=140039802568