Gramtarang Foods For NHM (1).ppt

Gramtarang Foods - The business

GRAMTARANG FOODSExtracting essential oils & oleoresins using super-critical-CO2

Our value proposition

AGRICULTURAL RAW MATERIALS[spices, flowers & medicinal herbs]

Sourced locallyCultivated locallyInter croppingHigh value crops


PRODUCING EXTRACTS

Essential oils Oleoresins Extracts Fragrances Medicinal plant extracts

INDUSTRIES SUPPLIED

Food & Beverage Pharmaceutical Perfumery Cosmetics Skin care

(India, USA, Europe and Far-East)

1 2 3

Working with the local community

AGRICULTURAL RAW MATERIALS[spices, flowers & medicinal herbs]

Sourced locallyCultivated locallyInter croppingHigh value crops

1 Traditional crops (example: Ginger)We help and eliminate the middle men and source and procure raw materials direct from the local farmers. The local farmers will have the opportunity to scale up and also benefit from fair price.

Non-traditional cropsA number of medicinal plant extracts are used in the global pharmaceutical and neutracitcals industry . Non-traditional crops like Ashwagandha, Brahmi, Coleus, Amla etc – are available in the local area to be sourced and extracted from.

New crops / Inter-croppingUsing the local farmers to grow new-crops will create significant economic benefits . Crops such as Patchouli can be cultivated via inter-cropping with existing crops like coconuts, mangoes or cashews. This will create enormous benefits to local community.


Collaboration opportunity - Developing skills locally

PRODUCING EXTRACTS

Essential oils Oleoresins Extracts Fragrances Medicinal plant extracts

2Best farming practices

introduced to the local farmers

High-value research opportunity for the local

university for NEW-PRODUCT development.

Using the technology platform to create niche

products

The ultimate value addition. Create &

develop a brand sold in the global industry.


World-class technology introduced both for

extraction & analysis

Creating capability in the local community

Marketing linkages


INDUSTRIES SUPPLIED

Food & Beverage Pharmaceutical Perfumery Cosmetics Skin care

(India, USA, Europe and Far-East)

3NATURAL REMEDIES

(domestic market, Bangalore)Even in the pre-operative stage, we have secured a

purchase order for 1.2 tones of Ginger extract

NICHE APPLICATIONS• KEWDA oil

• Curcumin from Turmeric• Medicinal plant extracts

PRIMAL ESSENCE(international market, USA)

Even in the pre-operative stage, we have already sold our Ginger extract in the US market. This customer is

keen to expand their business with us for other extracts

EXISTING MARKETING LINKAGES

OPPORTUNITIES FOR GROWTH

Retail products

Our linkages and core competency

We already have signed contracts with local farmers to supply us Ginger & Turmeric

grown in the local area.

We have already developed an

existing knowhow for extraction from

20 different products

We have developed our product

standards . Some of these have already

been accepted in both the domestic &

international markets. We will further

develop this crucial competency along-

with our partners such as Centurion

University by setting up an analytical

laboratory

We have successfully sold our products and have an existing order for 1.2 tones of Ginger

extract. This is a testament to our

marketing linkages

STEAM / HYDRO DISTILLATIONSOLVENT EXTRACTIONCO2 EXTRACTS

Traditional (crude) Limited to volatile oils only

Large volumes Residual contaminants

Green technology Superior products Ability to isolate active molecules Capital intensive Perception of being niche

The technology: Super-Critical-Fluid-Extraction


Un-degraded extracts with freshness close to natural High concentration of desired active components No residual solvents Free of biological (microbial) contaminants Longer shelf life

The technology: Super-Critical-Fluid-Extraction


RESERACH

Our value disciplines

Backward integration Cost efficiency Immediate & direct benefit to the local farmers

Water soluble extracts Sales orientated Creating enormous value for all stake holders including the local community

Analytical chemistry Niche CO2 capability Developing local skills

Our teamProf (Dr) Mukti Mishra (Director)

Is an outstanding Commonwealth Scholar, earned his Masters degree in Business Administration and Ph.D. from the Victoria University, Melbourne, Australia. He also holds Masters Degrees in Public Administration and Applied Economics from Utkal University (India). After a brilliant and hugely successful career in the corporate sector with Fortune 500 companies such as Hindustan Petroleum Corporation Ltd (India), Kinhill Engineers Pvt. Ltd. (Australia) and BHP Billiton (Australia) for about 15 years, Prof Mishra turned his attention toward teaching. He was associated with Xavier Institute of Management, Bhubaneswar (XIMB) as Professor-Marketing and Coordinator Placement until 2005 and Xavier Labour Relations Institute (XLRI), Jamshedpur as Adjunct Professor (Mktg) until 2007.Presently, besides his extremely demanding teaching schedule in India (MDI, Gurgaon & BIMTECH, Noida) and overseas (Australia, China, Singapore, Malaysia, and Bangladesh), Prof Mukti Mishra is on a path-breaking mission as an edu-entrepreneur to generate the opportunity and scope to skill one million school dropouts/ pass outs towards enhancing their self - employment, employability and livelihood-earning capacity by 2010. He has the conviction that educational institutions must have an immediate and sustained substantial value based impact on the community/ society it functions within.

Prof D.N.Rao (Director)Professor D.N Rao, has over 20 years of experience in the field of education and entrepreneurship promotion. He promoted varioous self help groups during his 4 years stinct with Gram Vikas. He is a British Chevening Scholar in small enterprise development. He taught at Xavier Institute of Management, Bhubaneswar and headed the Center for Development Research and Training (CENDERET) rural extension wing, CENDERET during his stint at XIMB. He has also worked on development projects funded by DFID-UK, BILANCE-Netherlands, GTZ-Germany, MISEREOR-Germany, HIVOS-Netherlands and the Canadian International development Agency. Professor Rao has been a visiting faculty at the Xavier Labour Relations Institute, Jamshedpur. He is on several institutions like Udyog Vikas and KMDS- Gajapati and. Through his extensive experience he has worked across all the core sectors of rural development and poverty alleviation.

Srinivas Vedula (Director/Managing Director)

Srinivas has more than 15 years of experience in industries like Hospitality, Telecommunications, IT out-sourcing and FMCG (fast moving consumer goods).He has worked in a number of countries and with some of the leading global brands. Srinivas is highly skilled in developing sales strategies and has particular strength in financial analysis, customer relationship management and project management. He also has experience in business analysis, sales management, trade marketing and key account management.

National Horticulture Mission (NHM)We deserve NHM’s support

Our stake holders are the local community, our employees and our customers We are a social enterprise that genuinely seeks inclusive growth Gajapati is a under-developed district in Odisha We will work with the local farmers to create significant value for them Initiatives such as inter-cropping with new crops will create additional revenue streams for the local farmers We will provide superior technological intervention that will create genuine value for all stake holders We will create much needed marketing linkages for the products we create in the local community We will also build the needed skills and competencies at various touch points in the local community. This will significantly enhance the local economy. Fundamentally, an agricultural business, Gramtarang Foods has the potential to transform the local economy We feel we deserve your support and hence request for your subsidy.

Documents

Gramtarang Foods For NHM (1).ppt