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    Submitted by :

    Abhay DusejaAmulpreet Singh

    Ankit Jain

    Ashish Shah

    Deepesh Agrawal

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    Agenda

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    ITC - Overview

    Sector Overview and Demand Supply

    Breakdown of Revenue & ROCE

    PESTEL Analysis

    Porters Five Force ModelSWOT Analysis

    Valuation

    Financials

    Future Perspective

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    ITC Overview ITC is a Indian Conglomerate with Diversified

    businesses in

    FMCG

    Hotel

    Agri Business

    Paperboards, Paper and Packaging

    Annual turnover of $7 billion and Market Cap of $34billion

    Market Leader : Hotels, Paperboards, Packaging, Agri-Exports and Cigarettes

    Gaining market share : Packaged Foods, Branded Apparel,Personal Care and Stationery.

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    FMCG

    Market Leadership

    Powerful brands across segments

    Large FMCG Distribution network

    Serving 1,00,000 markets & 2million retail outlets

    Leadership in almost all segments-Geographicand price

    Branded packaged foods one of the fastestgrowing food businesses in the country.

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    FMCG: Demand and supply

    Cigarettes account for less than 15% of tobaccoconsumed in India unlike world pattern of 85%due to prolonged punitive taxation

    Biri : Cigarettes ratio = 8 : 1

    48% of adult Indian males consume tobacco. Only10% of adult Indian males smoke cigarettes ascompared to 16% who smoke biris and 33% whouse smokeless tobacco (Source: Global AdultTobacco Survey Ind ia 2010)

    Personal Care:Current market size estimated atover ` 40,000 crores (growing at 12% p.a.)

    Current Safety Matches & Incense sticks industryconsumer spend estimated at INR 5000 crores

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    FMCG : Demand and supply Contd.

    Education and statinery business is emerging(currently INR 12000 crores Stationery) market inIndia growth driven by increasing crossculturalexposure, government spending on education

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    Hotels

    External Factor Analysis Score

    ITC Welcomgroup: Fastest growing chain in thecountry

    93 properties across 64 locations

    First hotel chain in the world to have all itspremium luxury hotels certified at the highestLEED (Leadership in Energy and EnvironmentalDesign)

    ITC Grand Chola First 5 Star 'Green Rating forIntegrated Habitat Assessment' (GRIHA) ratedluxury hotel by the Ministry of New andRenewable Energy

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    Hotels: Demand and Supply

    Foreign arrivals into India: ~6 million Vs. ~56million in China.

    The two nations were on par 2 decades ago.

    Today, Beijing alone has as many hotel rooms asthe whole of India.

    Current supply 140,000 rooms of which 5 Starcategory accounts for about 25%

    India needs an additional 50,000 rooms in thenext 2/3 years to service projected tourist arrivals

    Present mismatch between supply and demandexpected to persist over the short term

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    Agri Business

    No 2 in Agri commodities Pioneer in rural transformation

    Export business robust growth in exportvolumes in recent years with improvement in

    realizations Farm linkages in 17 States covering Soya, Wheat,

    Marine products, Potato,Coffee etc. Focus onvalue added agri commodities

    Implementing Information Technology for thetransformational e-Choupal initiative

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    Agri Business : Demand and supply

    India the second largest producer of tobacco Over 40000 villages linked through around 6500

    eChoupals servicing over 4 million farmers

    Procurement: cost & quality optimisation

    Strategic sourcing support to the Foods business(support creation of verticals in wheat, potato etc.)

    costeffective sourcing for exports/domesticexternal business

    Rural retail

    24 Choupal Saagars operational

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    Paperboard

    ITC's Paperboards and Specialty Papers Divisionis India's largest, technologically advanced andmost eco-friendly paperboard business.

    Pioneer in rural transformation

    Export business robust growth in exportvolumes in recent years with improvement inrealizations

    Farm linkages in 17 States covering Soya, Wheat,Marine products, Potato,Coffee etc. Focus onvalue added agri commodities

    Implementing Information Technology for thetransformational e-Choupal initiative

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    Paperboard : Demand and supply

    Annual paperboard demand approximately. 2.9million tones.

    Low per capita usage of paper at around 9 kgsp.a. (world average over 55 kgs p.a.)

    Indian paperboard market growing at 7.5% p.a. Value Added Coated board, the fastest growing

    segment (12% p.a.)

    Ozone bleached Pulp Mill fully operational one

    of its kind in Asia meeting worldclassenvironmental standards

    Fully integrated with inhouse pulping capacity at~3 lakh MT

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    Breakdown of Revenue

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    ROCE

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    PESTEL ANALYSIS OF FMCGINDUSTRY

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    Porters Five Force Model for FMCG

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    SWOT ANALYSIS

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    ITC has highly experienced team of

    management

    Strong brand presence, excellent product

    marketing and advertising

    Diversified product and services portfolio

    which includes FMCG, Hotel chains, paper &

    packaging and agri-business

    Impressive Financial Performance

    High dependency on the tobacco

    business segment

    Lack of contribution from hotel/resort

    business segment

    Very low exports contribution

    Wide income disparities

    Availability of cheaper

    substitutes

    Fragmented industry and intensecompetition

    Changes in Government Policies like tax

    structure, removal of import restrictions

    Untapped rural market &

    Increasing penetration

    opportunities in urban areas

    Increasing purchase power

    Leverage on brand equity

    Mergers and acquisitions to strengthen the

    brand and technological advancement

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    Future Perspective :

    Cigarettes:

    With increasing taxation policy (to reducecigarettes consumption in India), company canplan Nicotine free cigarettes for the addictedpeople.

    Hotel :

    ITC can attract more revenues by opening newmidrange hotels at many tourist places and

    business destinations Tie up with airlines and online ticket booking sites

    .

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    Future Perspective :

    Agri Business:

    Fragmented land holding, poor infrastructure,restricted access to scientific knowledge andendemic inefficiencies of the market have engulfedthe farmers in a vicious cycle of low risk taking

    ability, low productivity and low margins. To address some of these challenges, Company

    has been involved in the creation of on and off-farm sustainable livelihood opportunities whichempower stakeholder communities to conserve

    and manage their resources.

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    Future Perspective :

    Paperboards, Paper and Packaging :

    Improved utilisation of biomass and additionalwind mills have led to over 41% ofCompanys totalenergy requirements being met from renewablesources, compared to 38.5% during the year 2011-

    12. A systemic approach is being developed to ensure

    that Company progressively moves towards abenchmark of utilising at least 50% of its totalenergy requirements from renewable sources in

    the near future..

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    Thank You

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