Socio Cognitive

7/30/2019 Socio Cognitive

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http://en.wikipedia.org/wiki/Learning_theory_(education)http://en.wikipedia.org/wiki/Observinghttp://en.wikipedia.org/wiki/Learning_theory_(education)http://en.wikipedia.org/wiki/Observing


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A project was started to prevent and reduce alcohol

use among students in grades 6 till 12 (ages 11-13). The

program took three years and was based on behavioral

health curricula, parental involvement and community

task force activities. The conclusion was that students

were less likely to say they drank alcohol than otherswho did not join the program. With observational

learning, negative expectancies about alcohol use and

increased behavioral capability to communicate with

parents the results were obtained. However, at the endof the 10th grade the differences were no longer

significant.


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A new program in the 11th grade was started in

which reduced access to alcohol and the change

of community norms to alcohol use for high-school age students were key elements. With (1)

community attention (2) parental education (3)

support of alcohol free events (4) media projects

to dont provide alcohol and (5) classroom

discussions the program started. After the 12th

grade a significant result showed that the

alcohol use decreased. Furthermore, the accessto alcohol was reduced and the parental norms

were less accepting of teen alcohol use at the

end of the study.


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The outcomes of the SCTshow that actions of

the community level to change these constructsresulted in less drinking among teens. The

community level appears to have success in

changing the environment and expectancies toalcohol use by reducing teen access to alcohol,

changing norms and reducing alcohol use

among high school students.


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Social cognitive theory stemmed out of work in

the area ofsocial learning theory proposed by

N.E. Miller and J. Dollard in 1941. Their

proposition posits that if one were motivated tolearn a particular behavior, then that particular

behavior would be learned through clear

observations. By imitating these observedactions the individual observer would solidify

that learned action and would be rewarded with

positive reinforcement.

[1]

The proposition ofsocial learning was expanded upon and

theorized by Canadian psychologist Albert

Bandura from 1962 until the present.
http://en.wikipedia.org/wiki/Social_learning_theoryhttp://en.wikipedia.org/w/index.php?title=N.E._Miller&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=J._Dollard&action=edit&redlink=1http://en.wikipedia.org/wiki/Social_cognitive_theoryhttp://en.wikipedia.org/wiki/Albert_Bandurahttp://en.wikipedia.org/wiki/Albert_Bandurahttp://en.wikipedia.org/wiki/Albert_Bandurahttp://en.wikipedia.org/wiki/Albert_Bandurahttp://en.wikipedia.org/wiki/Social_cognitive_theoryhttp://en.wikipedia.org/w/index.php?title=J._Dollard&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=N.E._Miller&action=edit&redlink=1http://en.wikipedia.org/wiki/Social_learning_theory


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The social cognitive theory explains

how people acquire and maintain

certain behavioral patterns, while also

providing the basis for intervention

strategies (Bandura, 1997). Evaluatingbehavioral change depends on the

factors environment, people and

behavior. SCT provides a frameworkfor designing, implementing and

evaluating programs.


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what an individual is capable of

what an individual knows

what an individual's skills are

an individual's awareness of moral rules and

regulations an individual's cognitive ability to construct

behaviors


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For example, a person's moral

competence might tell them that

stealing is wrong and frowned upon by

society; however, if the reward for

stealing is a substantial sum, theirmoral performance might indicate a

different line of thought. Therein lies

the core of social cognitive theory..


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The Social Cognitive Theory is relevant

for designing health education andhealth behavior programs. This theory

explains how people acquire and

maintain certain behavioral patterns.The theory can also be used for

providing the basis for intervention

strategies


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