High Trust = High Speed + Low Cost
“PT , t h e na t io n’s le a d ing f u l l -se r v ic e e ne r gy c o mpa ny”
Low Trust = Low Speed + High Cost
ศรัทธาสู ง = ความเร็วสู ง + ต้นทุนต ่า
ศรัทธาต ่า = ความเร็วต ่า + ต้นทุนสู ง
กลยุทธ์คืออะไร
Company Development
1988incorporated under the name Paktai ChueplerngCo., Ltd.
Tom Yum GoongCrisis
1997
Petroleum Thai Corporation Co., Ltd. ("PTC") was incorporated
1992
Undergone Debt Restructuring Program
Company Development
2017Initiate PTG Corporate Strategy 2019 - 2024
Debt Restructuring process completed
Undergone Debt Restructuring Program
2006
Began to expand COCO petrol stations
2008
Listed in Stock Exchange of Thailand
2013
กลยุทธ์คืออะไร
360,771
366,343
367,223
514,403
516,944
579,753
600,000
622,079
835,713
1,211,071
0 200,000 400,000 600,000 800,000 1,000,000 1,200,000 1,400,000
BBL
PTTGC
PTTEP
SCB
KBANK
ADVANC
SCC
CPALL
AOT
PTT
Market Capitalization (Million Baht)
Data as of 14/10/2017
กลยุทธ์คืออะไร
Crude Oil Price Jan – Dec 2008 THB/USD Jan - Dec 2008
WORLD ECONOMIC CONDITION IN 2008
Curre
ncy E
xcha
nge
(USD
to T
HB)
กลยุทธ์คืออะไร
Traditional business model
VS.“PTG Group”
business model
Customer targets Passenger carsCommercial cars, trucks,
and others
LocationsMain roads Local roads
LogisticsSubcontract Ownership
Station type(Highly proportion)
DODO COCO
Station networkingIncreasing & maintaining
DODO
• Extremely Increasing COCO
• Filtering to accept DODO as highly qualified
กลยุทธ์คืออะไร
PT Max Card
1.3 2.43.8
5.67.6
17.6
2013 2014 2015 2016 2017F 2022F
Unit: Million Members
“PT, the nat ion ’s leading ful l -serv ice energy company ”
Increase Number of Royalty Customers
2013 – 16 CAGR = 63%
กลยุทธ์คืออะไร
ตลาดหลกัทรพัย์แหง่ประเทศไทยThe Stock Exchange of Thailand.
55 –57
ข ย า ย ก า ร ล ง ทุ น
“PT, the nat ion ’s leading ful l -serv ice energy company ”
338 390 371 366 359 362 368 369
438 437 512 515 489 491 498 507
529 523 533 516 511 534 542 542
548 547 574 739 951 1,072 1,075 1,082
1,065 1,068 1,067 1,074 1,070 1,150 1,407 1,509
1,321 1,427 1,550 1,610 1,652 1,725 1,825 1,870
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2010 2011 2012 2013 2014 2015 2016 2Q2017
Unit: Stations
* 2016 total stations in Thailand was 26,226, include NGV and LPG stationsSource: Department of Energy Business
1
2
3
4
5
6
RANK
Gas Stations Growth
“PT, the nat ion ’s leading ful l -serv ice energy company ”
154 165 177 188 208 214 213 213 184 272 397 551 743 936 1,194 1,587 338 437 574 739 951 1,150 1,407
1,800
4,000
2010 2011 2012 2013 2014 2015 2016 2017F 2022F
DODO COCO
2010 – 16 CAGR = 27%
5%
27%
Thailand PTG
Thailand Station Growth6 years (2010-16)Unit: Stations
“PT, the nat ion ’s leading ful l -serv ice energy company ”
Continuously Expand Service Stations
Sales volume of fuels* through all channels (both retail and wholesale)
Market share
“PT, the nat ion ’s leading ful l -serv ice energy company ”
Source: Department of Energy Business and Company Data* Including Benzene 91-95, Gasohol 91, Gasohol 95, Gasohol E20, and Diesel
36.25%
15.20%13.09%
11.47%
7.85%
7.69% 1.47%7.16%
201537.45%
13.47%13.46%
11.53%
7.74%
1.48% 6.12%
2016
37.82%
13.67%12.58%
11.91%
10.15% 7.54%
1.41% 4.93%
1H17 86.00%
14.00%
2018F8.76%
Total consumption16,722 ML
Forecasted total consumption34,000 ML
Total consumption30,607 ML Total consumption
32,362 ML