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MID-AMERICA CHAMBER EXECUTIVES ANNUAL CONFERENCEMAY 4, 2016
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2012 Legislative ResolutionDifficult economy/partisan political
environment/election year
12 year effort
Coalition of supportBusiness, labor, fans, bi-partisan
legislators
Leadership by DFL Governor Mark Dayton/GOP bill authorsSenator
Julie RosenRepresentative Morrie Lanning
NFL Commissioner Roger Goodell visit
Stadium advocacy/PR/Grassroots/Social media
Minneapolis City Council final authorization
Stadium Development Overview
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More than 1,400 construction workers on site daily; 6,000
overall
Nearly 300 Minnesota-based businesses have worked on the project
to date
90% of construction dollars expected to go back to
Minnesotans$1.1 Billion project
Major events already securedSuper Bowl LII (2018) - $300+
million projected economic impact according to Rockport Analytics
(Indianapolis)NCAA Final Four (2019) - $200 million projected
economic impact according to Meet Minneapolis
Will vie for College Football Playoff National Championship
Game, International Soccer, Concerts, WrestleMania, National
Conventions
Significant Economic Impact
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$400 million in Wells Fargo/Ryan Companies development
$100 million in Ryan Companies residential development
Broader Downtown East developments$191 million HCMC
expansion$100 million Sherman developmentMinneapolis set new record
as construction for 2014 passes $2 billion (60% increase from
2013)More than 65% of new construction permits in 2014 were issued
for North Loop, Downtown East, downtown riverfront and northeast
Minneapolis
Significant Economic Impact
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MUCH MORE THAN A GAME 10 Day Festival1 Million + Guests130
Countries33 Languages5,000 Media10,000 VolunteersIntroduce the
World to Bold North
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WHAT A SUPER BOWL BRINGS TO MINNESOTA$400M in direct economic
impact to Minnesota businesses$500M in earned mediaMore
TouristsMore EventsIncreased meetings and conventions More highly
skilled employeesBusiness Connect OpportunitiesLegacy Healthy
Active Children
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CELEBRATE WINTER BOLD NORTH STYLEAcross Minneapolis, St. Paul,
and Bloomington
NFL Official EventsSignature Minnesota EventsSuper Bowl Host
Committee Events
CELEBRATE WINTER BOLD NORTH STYLE
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SUPER BOWL BOULEVARD
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SUPER BOWL LII IMPACT: LEGACY FUND
SUPER BOWL LII Legacy for our Children
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Vikings / Wilf Family Have Acquired Approximately 200 Acres in
EaganFormer Northwest Airlines Headquarters 185 AcresShoulder Piece
9 AcresLiving Well Property 5 AcresMixed Use Development
Ideal SiteProximity to Minneapolis / St. PaulMSP
AirportI-494Deep, Rich Property
Eagan City CouncilAUAR Environmental StudyBusiness
AgreementPlanned DevelopmentBuilding Permit
Minnesota Vikings in Eagan
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Part of Broader Development PlanMinnesota Vikings Destination in
EaganTeam HeadquartersSpace-challenged in Eden PrairieConsolidate
StaffState-of-the-Art FacilityCommunity-FocusedFamily & Fan
FriendlyHall of Legends / Team StoreEvent Center5,000-7,000 Seat
Football StadiumFriday Night LightsMulti-use FacilityBroadcast
Studio / Vikings Entertainment Network
Vikings Practice Facility / Team Headquarters
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